Disainilahendus Chiang Hu Baijiu, autor Evan Chen and Ziming Guo

Disainilahendus Chiang Hu Baijiu, mille autor on Evan Chen and Ziming Guo, on kõrgelt hinnatud 2021 auhinna Hõbeauhind A' Design Award võitja konkursi kategoorias Pakendidisain.

HõbePakend· 2021

Chiang Hu Baijiu

disainer: Evan Chen and Ziming Guo

Klient: Lascaux Design Institute Inc.

Auhind Hõbeauhind A' Design Award kategoorias Pakend

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Külasta lehte Vaata A' Design Award lehel Pressiteade Auhinna märgis

Värvid

Disain

Teosest Chiang Hu Baijiu

See on pühendunud Hiina traditsioonilisele veinile (valge vein, riisivein, kollane riisivein, puuviljavein jne) koos kaasaegse trendiga, et muuta Hiina uus väljendus, rahvusvaheline väljendus. Pudeli esiküljel on viimistletud lindude graveering. Pudeli vastasküljel on Hiina Fenhe jõe maastik, veinitehase sünnikoht. Läbi veini lendavad linnud mägede ja jõgede kohal, väljendades kõrgeid püüdlusi.

Tunnustus

Auhinnast Hõbeauhind A' Design Award

Chiang Hu Baijiu on Hõbeauhinna A' Design Award võitja, ülimalt prestiižikas tunnustus, mis antakse tipptasemel, suurepärastele ja muljetavaldavatele disainidele. Hõbevõitjad on ülimalt säravad ja erakordselt loovad tööd, mis illustreerivad oma disainerite silmapaistvat kogemust, annet ja teravmeelsust. Chiang Hu Baijiu peaks olema imeline, eeskujulik töö, mis on märkimisväärselt professionaalne ja sügavalt uuenduslik. See Hõbeauhinna A' Design Award võidudisain on väga tähelepanuväärne, imetletud leiutis, mis toob kasu ning nihutab kunsti, teaduse, disaini ja tehnoloogia piire. Chiang Hu Baijiu on laialdaselt kadestatud looming, mis äratab soove, tekitab positiivseid tundeid ning süütab hämmastust ja imestust.

Disaini taustal

Pressimaterjalid

Disaineri esitatud autorid, meeskonnaliikmed ja tehnilised andmed.

Unikaalsed omadused: Chianghu is a neo chinese-style single sorgum baijiu fremented and distilled with Daqu plus a touch of valencia orange peel for a light critus aroma, which is well balanced and owns a smooth, sweet finish.
It is committed to the Chinese traditional wine (white wine, rice wine, yellow rice wine, fruit wine, etc.) combined with the modern trend to make new Chinese expression, international expression.
Mõõtmed ja pakend: The size of the single box is 240mm*125mm*100mm.
Structure, natural anti-collision design, internal fixed paper foil, express no longer need to use foam package. When you open the box, the lid is in close contact with the bottom, which will slowly slide down because of the air damping.
Sildid: logo,packaging,illustrations,graphics,aggs,Lascaux Design,baijiu
Tootmistehnoloogia: Located in Luliang Distillery, one of the world's ten largest spirits producing areas, the Qinghu Distillery is located in Luliang Hill, Fenhe River, the second largest tributary of the Yellow River Valley.
Huzhou Brewing Technology: Using Lu Liang area's intangible cultural heritage brewing technology, it is awarded to Lu Liang's intangible cultural heritage brewing technology, which is1.5 years old,3 years old,5 years old, mixed in proportion.
Disainiülesanne: Howl is a bird with lofty aspirations and the strength to fly high in Chinese ancient deepening legend. How to show the ambition under the limited bearing range of the picture (bottle shape, packaging box) is the difficulty of our creation; Finally, the positive expression of confidence, courage and strength of the birds, the reverse side of the vast mountains and rivers for the exquisite illustration as the main graphic creation. Slowly turn the bottle, through the bottle and wine, birds are flying in the sky. To express great foresight and ambition.
Uurimistöö: The founder of the product appreciates our understanding of white wine, we all agree that food, water and wine is an important part of wine making, so we began to cooperate, at the same time expressing self-confidence in the wine packaging, expressing great ambition.
Inspiratsioon: On the front of the bottle is an elaborate engraving of birds.
On the opposite side of the bottle is the landscape of China's Fenhe River, the birthplace of the winery. Through the wine, the birds fly above the mountains and rivers, expressing lofty aspirations.
Projekti kestus: The project started in Suzhou on New Year's Day, 2021.
Tööprotsess: When consumers get the wine, turn the bottle, will see a big bird flying in the vast landscape above the river, convey the meaning of lofty ambition.
Meeskonnaliikmed: Evan Chen
Ziming Guo
Leti Liu
JiaYi Jiang
Fan Zhang
XiangNan Xu
Min Fang
Piltide autorid: EvanChen