Disainilahendus Self Service Checkout Sco, autor Desdorp

Disainilahendus Self Service Checkout Sco, mille autor on Desdorp, on kõrgelt hinnatud 2021 auhinna Hõbeauhind A' Design Award võitja konkursi kategoorias Hulgi-, jaekaubanduse ja e-kaubanduse disain.

HõbeKaubandus· 2021

Self Service Checkout Sco

disainer: Desdorp

Klient: StrongPoint

Auhind Hõbeauhind A' Design Award kategoorias Kaubandus

111,120

Kinnitatud auhinna võitja

Kinnita auhinna staatus disainile #120086

Külasta lehte Vaata A' Design Award lehel Pressiteade Auhinna märgis

Värvid

Disain

Teosest Self Service Checkout Sco

Iseteeninduskassa on kasutajasõbralik, kaasaegne ja visuaalselt kerge. SCO disainil on ajatu välimus elegantsete ja puhaste joontega, mis täidavad ideaalselt poeruumi. Koostöö jaemüügisüsteemide ettevõtte ja tootjaga pani disainile mõtlema pisidetailideni. Toote äärtesse on integreeritud uuenduslik LED valgustus, mis juhib klientide tähelepanu ja annab teada iseteeninduskassade seisust. Iseteeninduskassade täiustatud ergonoomika' muuta klientidel makse sooritamise lihtsamaks.

Tunnustus

Auhinnast Hõbeauhind A' Design Award

Self Service Checkout Sco on Hõbeauhinna A' Design Award võitja, ülimalt prestiižikas tunnustus, mis antakse tipptasemel, suurepärastele ja muljetavaldavatele disainidele. Hõbevõitjad on ülimalt säravad ja erakordselt loovad tööd, mis illustreerivad oma disainerite silmapaistvat kogemust, annet ja teravmeelsust. Self Service Checkout Sco peaks olema imeline, eeskujulik töö, mis on märkimisväärselt professionaalne ja sügavalt uuenduslik. See Hõbeauhinna A' Design Award võidudisain on väga tähelepanuväärne, imetletud leiutis, mis toob kasu ning nihutab kunsti, teaduse, disaini ja tehnoloogia piire. Self Service Checkout Sco on laialdaselt kadestatud looming, mis äratab soove, tekitab positiivseid tundeid ning süütab hämmastust ja imestust.

Disaini taustal

Pressimaterjalid

Disaineri esitatud autorid, meeskonnaliikmed ja tehnilised andmed.

Unikaalsed omadused: The new self-service checkouts are user-friendly, modern and visually light. Design is thought through till the smallest detail. The edges of the self-service checkouts have integrated innovative LED lighting, which attracts the attention of customers and informs about the status. Improved ergonomics make it easier for customers to complete payment transactions. An extra shelf at the front allows to store personal belongings safely while products are being scanned and payment is being made.
Mõõtmed ja pakend: 1 large bag solution "Card Only": (W) 125 x (D) 67 x (H) 142 (190) cm
1 large bag solution "Cash & Card": (W) 125 x (D)71 x (H) 142 (190) cm
2 large bags solution "Card Only": (W) 165 x (D) 67 x (H) 142 (190) cm
2 large bags solution "Cash & Card": (W) 165 x (D) 71 x (H) 142 (190) cm
Sildid: self-checkout, retail, shopping, self-service, shop, industrial design, payout, product design, commerce
Tootmistehnoloogia: The product is made out of stainless steel sheets using metal bend and welding technologies. The LED light-guide parts are made of milled polyethylene. While screen, printer and card readers are being held by adjustable steel arms. Weight check area could be made with transparent polycarbonate box with rounded edges or thin steel strype across the edges of the area. Product could be personalized according to the color scheme of the brand.
Disainiülesanne: The goal was to create unique modern and timeless self-service checkout.
The main challenging part was to create unobtrusive LED traffic lights integration with 45 degree angle light guides visible from all sides and curved at the front.
The next challenging part was manufacturing of the smooth radius of bended stainless steel at the front top part.
Uurimistöö: Clear usage scenario was defined after the observation of the customers, the process of shopping and self-checkout. The main goal of self-checkout design was user-centered approach to fit different people for using the product on a daily basis. Holistic approach was the core of the design-driven process as well as the inter flow of software and hardware.
Inspiratsioon: The main vision of self-checkout was to create a timeless design with elegant and clear lines to fulfill the space it would be placed in. The main inspiration was to create a user-friendly product for a shopper of any age that requires no experience for beginners and is pleasant for frequent users. As a result fewer attendant tasks and increased checkout speed by 20% lead to increased sales, boost loyalty and result in a higher rate of customer satisfaction.
Projekti kestus: 2015: First ideas and industrial design sketches.
2016: Scale models, digital sketches, 3D renders and rough prototype.
2017: First manufactured product exhibited at EUROSHOP.
2018: First industrially produced series of pilots and implementation in Estonia "Rimi".
2019: Mass production and release into different markets.
2020: New locations were opened in Lithuania, Poland, Malta and other countries and self-checkout exhibited as a part of Lithuanian design week at one of "Rimi" stores.
Tööprotsess: Modular system of the product allows to place checkout bagging solution according to the flow of the shoppers in the store. Improved ergonomics of the self-checkout are enhanced for daily usage. Additional shelf in the front helps to hold personal belongings while scanning products or during payout. Height of the surfaces are aligned according to the universal design principles suitable for wide range of people. Status LED illumination helps the attendant to assist shoppers in an efficient way.
Meeskonnaliikmed: Design: Desdorp (Denis Orlenok & Deividas Juozulynas)
RND & Management: StrongPoint
Integration: Rimi
Photos: Karolis Milaševičius & Strongpoint
Piltide autorid: Image #1-3: StrongPoint
Image #4: Desdorp visual
Image #5: Desdorp photo made by Karolis Milaševičius