Disainilahendus QingJing Peamine funktsioon: Teepakend, autor Xue Jiang

Disainilahendus QingJing Peamine funktsioon: Teepakend, mille autor on Xue Jiang, on kõrgelt hinnatud 2021 auhinna Pronksauhind A' Design Award võitja konkursi kategoorias Pakendidisain.

PronksPakend· 2021

QingJing Peamine funktsioon: Teepakend

disainer: Xue Jiang

Klient: 869 School of Design

Auhind Pronksauhind A' Design Award kategoorias Pakend

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Värvid

Disain

Teosest QingJing Peamine funktsioon: Teepakend

Raamatu tekst: QingJing on Hiina kivikõva tee pakendidisain. Nimi pärineb Hiina klassikalisest tekstist ja tähendab rahulikkust ning meditatsiooni. Pinnagraafika põhineb tušimaalil ning kujutist võib olenevalt vaatenurgast tõlgendada kas liblika või Buddhana. Kuus pildigruppi loovad erinevatest vaatenurkadest vaadates erinevaid visuaalseid efekte. Tee hoitakse keraamilises anumas, kuna keraamika ei reageeri teega ega neela endasse selle aroomi. Voolujooneline korpus ja tihedalt istuv kaas võimaldavad anumat hõlpsasti avada ja sulgeda.

Tunnustus

Auhinnast Pronksauhind A' Design Award

QingJing Peamine funktsioon: Teepakend on Pronksauhinna A' Design Award võitja, väga prestiižikas tunnustus, mis antakse silmapaistvatele disainidele, mida iseloomustavad loovus, leidlikkus ja teravmeelsus. Pronksvõitjad on küllaldaselt osavad ja tabavalt loovad teosed, mis kinnitavad oma disainerite laia kogemust, kujutlusvõimet ja leidlikkust. QingJing Peamine funktsioon: Teepakend peaks olema kõrgelt hinnatud, imetletud ja armastatud objekt, mis on märkimisväärselt professionaalne ja uuenduslik. See Pronksauhinna A' Design Award võidudisain ühendab parimaid tavasid kunstis, teaduses, disainis ja tehnoloogias ning on suurepärane oma detailidele pööratud tähelepanu poolest. QingJing Peamine funktsioon: Teepakend rahuldab suurepäraselt vajadusi, puudutab soove, võlub tundeid ja pakub huvi uudishimule.

Disaini taustal

Pressimaterjalid

Disaineri esitatud autorid, meeskonnaliikmed ja tehnilised andmed.

Unikaalsed omadused: We are working on a packaging design for Chinese rock tea, named Qingjing Tea. Quiet English is Meditation, which means meditation. Connect with the stillness in Buddhism through butterfly sound. The six groups present different visual effects through different perspectives.
Mõõtmed ja pakend: Outer packaging 32mm x64mm x67mm
Inner packaging 29mm x33mm x62mm
Sildid: Tea, tea cans, packaging boxes, Chinese style, ink, buddha, zen, butterflies, product design, packaging design.
Tootmistehnoloogia: According to the characteristics of rock tea, we use a relatively strong ceramic pot as its packaging material. It neither chemically reacts with tea nor absorbs the tea fragrance of rock tea, and it can make the fragrance of rock tea exude to a greater extent.
Regarding the appearance of the tea pot, we have made a streamlined design to form a combination device between the pot body and the lid body, so that the pot body with a cavity and the lid body set on the pot body are fitted with each other to facilitate closing and opening. The effect of.
Disainiülesanne: n designing the appearance of this product, we redefine and design it in order to better distinguish it from the appearance of the conventional popular tea cans. From the black porcelain tank body, streamlined bottle body, to the mouth design, the length, width, height, details and material of the tea tank, etc. All re-adjusted and changed to create a tea pot appearance that more in line with our definition and meaning.
Uurimistöö: Research methods: market research, clarify design goals, design directions, and material functions, etc. According to the survey, sketching is carried out. Improve and product modeling, and finally select products and product colors suitable for consumer consumption for product rendering output.
In the early stage of the design, we conducted a lot of ink and wash experiments, and in the later stage we mainly used Ps, Ai, Maya, C4D and other software.
Inspiratsioon: We are working on a packaging design for Chinese rock tea, named Qingjing Tea. Quiet English is Meditation, meaning meditation and meditation. Qingjing tea is taken from the word "Qingjing" in the Qingjing Jing. "Introspection of its heart, heart without its heart. Appearance of its shape, shape without its shape" is selected from the Qingjing Jing. Dieyin and Buddhism are related through static. The works present different perspective effects through different perspectives.
Projekti kestus: The project started in Dalian, Liaoning Province, China in January 2020 and will be completed in March 2020.
Tööprotsess: "Qingjing Tea" is a unique tea product. In the era of saturated products with touch screens, we are committed to exploring practical interactions. By considering appropriate processing techniques and production methods, we can better let people feel the taste of Chinese tea. Zen has a lingering charm, and it feels pure and pure when watching and tasting tea.
Meeskonnaliikmed: Creative Director:Xue Jiang
Designer:Jing Hu
Model Design:Mohan Liu
Illuetrator:Min Li