Disainilahendus Surplus Year After Year Pakendamine, autor Bo Yang

Disainilahendus Surplus Year After Year Pakendamine, mille autor on Bo Yang, on kõrgelt hinnatud 2021 auhinna Hõbeauhind A' Design Award võitja konkursi kategoorias Pakendidisain.

HõbePakend· 2021

Surplus Year After Year Pakendamine

disainer: Bo Yang

Klient: Beijing Bofly Design Co.,LTD

Auhind Hõbeauhind A' Design Award kategoorias Pakend

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Värvid

Disain

Teosest Surplus Year After Year Pakendamine

Tegemist on Hiina alkohoolse joogi pakendidisainiga. Tänapäeval on baijiu toodete ülemäärane pakendamine tõsine raiskamine ja põhjustab keskkonnareostust. Seetõttu kasutatakse karbi ja siseraamistiku disainis odavaid keskkonnasõbralikke lagunevaid toormaterjale. Sinine voolumuster on maalitud Hiina traditsioonilise kalligraafiaharjaga. Kaks kuldkala ujuvad mänglevalt ülesvoolu vertikaalsetest veelaintest moodustatud graveeritud mustrites. See on traditsiooniaalse kultuuri ja kunstidisaini täiuslik ühendus.

Tunnustus

Auhinnast Hõbeauhind A' Design Award

Surplus Year After Year Pakendamine on Hõbeauhinna A' Design Award võitja, ülimalt prestiižikas tunnustus, mis antakse tipptasemel, suurepärastele ja muljetavaldavatele disainidele. Hõbevõitjad on ülimalt säravad ja erakordselt loovad tööd, mis illustreerivad oma disainerite silmapaistvat kogemust, annet ja teravmeelsust. Surplus Year After Year Pakendamine peaks olema imeline, eeskujulik töö, mis on märkimisväärselt professionaalne ja sügavalt uuenduslik. See Hõbeauhinna A' Design Award võidudisain on väga tähelepanuväärne, imetletud leiutis, mis toob kasu ning nihutab kunsti, teaduse, disaini ja tehnoloogia piire. Surplus Year After Year Pakendamine on laialdaselt kadestatud looming, mis äratab soove, tekitab positiivseid tundeid ning süütab hämmastust ja imestust.

Disaini taustal

Pressimaterjalid

Disaineri esitatud autorid, meeskonnaliikmed ja tehnilised andmed.

Unikaalsed omadused: It’s Chinese spirit package design. Nowadays, excessive packaging of Baijiu products is a serious waste, and causes environmental pollution. Therefore, the box design and inner tray use low-cost environmental protection degradable raw materials. The blue water flow pattern is painted with Chinese traditional calligraphy brush. Two golden fish are playing upstream in the vertical water ripple engraved designs. It’s a perfect combination of traditional culture and art design.
Mõõtmed ja pakend: Box 315×170×95mm, Bottle 255×65mm
Sildid: Environmental protection, Green, Innovative, Fashionable, Modern Chinese style
Tootmistehnoloogia: The box design uses low-cost environmental protection degradable raw materials. The bottle is made of White Porcelain. The shape of the wooden bottle cap comes from the traditional paper fan, which is decorated with small metal fish. Recycled pulp is used as raw material for outer box packaging and the inner tray, and one-step molding process is used, and the bottle's relief shape juts out from the cover. traditional water pattern is used on the surface with three small fish bulging on both sides, which echoes the design of the bottle body.

The box was tied with straw rope, and a metal fish hung on the front straw rope. The inner tray also uses recycled pulp, traditional water pattern is used on the surface with three small fish bulging on both sides, which echoes the design of the bottle body. The design breaks the traditional Baijiu packaging impression, which has the industry innovation, and tries to create high-end product image with low cost environmental protection materials.
Disainiülesanne: How to use low-cost, not that delicate materials to present the packaging gracefully, and it can reduce the later production process and labor costs, this is the biggest problem we have overcome.
Inspiratsioon: The Chinese pronunciation of "surplus"and "fish" both called "Yu", "Surplus year after year" is a good wish in Chinese traditional culture. It means to wish every year's harvest can have surplus, which stands for a rich family and a happy life. The fan cap is also a form of expression of Chinese painting and calligraphy art. Our client wants to produce a low-cost, targeting high-end consumer groups and modern Chinese style product. Therefore, the design creativity comes into being.
Projekti kestus: The project started in June 2020 in Beijing and finished in December 2020 in Shijiazhuang.
Tööprotsess: When you finish this bottle of Baijiu, the bottle could be used as vase, or just as a decoration. The box could be used as a storage box of small daily necessities.