Press Release
C700 Outdoor Sneakers by Cgx Shanghai Sporting Goods Co., Ltd. Wins the Golden A' Design Award in Footwear, Shoes and Boots Design
Cgx Shanghai Sporting Goods Co., Ltd. acknowledged for footwear, shoes and boots design by the international grand jury of the 2023 - 2024 A' Design Award & Competition
FOR IMMEDIATE RELEASE
COMO, Italy, April 24, 2024 /DesignNewswire/ C700 Outdoor Sneakers by Cgx Shanghai Sporting Goods Co., Ltd., designed for CGX (Shanghai) Sporting Goods Co., Ltd., has been granted the Golden A' Design Award in the Footwear, Shoes and Boots Design category, A' Design Award & Competition has announced. The award was conferred within the 2023 - 2024 A' Design Award & Competition and was determined through blind peer review by an international grand jury panel of established academics, design professionals and press members, who evaluated anonymized entries against predetermined criteria.
About the Golden A' Design Award
The Gold A' Design Award is granted to designs that demonstrate a high level of innovation and a significant impact on their intended audience. Recognized as a major achievement by the A' Design Awards, these designs are characterized by their visionary approach and the exceptional skill of their creators. Winners of the Gold A' Design Award are noted for their ability to push the envelope in art, science, design, and technology, delivering solutions that not only meet but exceed expectations. These designs serve as benchmarks for excellence, encouraging further innovation and inspiring future generations of designers.
Regarding C700 Outdoor Sneakers
C700 is an outdoor sports shoe designed for urban activities. The heel is made of flexible TPU and is curved to support the arch. Breathable mesh, microfibre technical fabric on both sides and a rubberised upper give stability and a wrapped feel. A supporting frame keeps the shoe stable under strong impacts and helps reduce foot fatigue. The rubber sole is lightweight and provides grip on many road surfaces. The minimalist form is inspired by urban architecture and natural parks, with a natural khaki colour scheme.
About Cgx Shanghai Sporting Goods Co., Ltd.
CGX (Shanghai) Sporting Goods Co., Ltd. is a focus on outdoor travel supplies design, production, sales of the company. The company has a strong sales team and professional technical team, chairman of China's light industry power craftsman Mr. Chen Guoxue, to provide technical support for the company's brand products. At the same time, the company's offline sales stores are all over Shanghai, Jiangsu, Hubei and other places. The company's development vision is to provide a new generation of Chinese consumers with better quality outdoor travel products.
Award Record
With this recognition, Cgx Shanghai Sporting Goods Co., Ltd. is a winner of 2 A' Design Awards. The awards were granted in the 2023 - 2024 edition of the A' Design Award & Competition.
About the A' Footwear, Shoes and Boots Design Award
The A' Footwear Design Award is an international footwear design competition recognizing good footwears by leading footwear brands and designers worldwide. It is organized within the A' Design Award & Competition and is open to footwear designers, shoe designers, boot designers and fashion designers from all countries. Typical entries include shoes, sneakers, sandals, boots, heels and loafers. The awarded footwear designs are published at https://dezigners.org/design-category/footwear
About A' Design Award & Competition
Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://dezigners.org/152574
- A' Design Award Page: https://competition.adesignaward.com/152574
- Media Showcase: https://www.designnewsroom.com/!152574
- Laureate Profile: https://dezigners.org/d/346614
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- C700 Outdoor Sneakers
- Function
- Outdoor Sneakers
- Category
- Footwear, Shoes and Boots Design
- Discipline
- Fashion Design
- Industry
- Fashion and Sports
- Colors
- Light Gray, Gainsboro, Silver, Dark Gray and Dim Gray
- Images
- 5
- Client
- CGX (Shanghai) Sporting Goods Co., Ltd.
The Recognition
- Laureate
- Cgx Shanghai Sporting Goods Co., Ltd.
- Country
- China
- Recognition
- Golden A' Design Award
- Edition
- 2023 - 2024
- Design ID
- #152574
Credits
- Team
- Guanghui Wang, Miao He and Allen Sun
Design Details
- Unique Properties
- The C700 is an ideal outdoor sports shoe for urban activities, with a perfect balance between functionality and design. The heel, made of flexible TPU material, is curved to support the arch, and the breathable mesh with supportive tech fabric on both sides and rubberised upper offers excellent stability and wraparound feel. The modern and minimalist design is inspired by urban architecture, allowing the personality of user to shine through.
- Inspiration
- The design team found inspiration in both urban architecture and natural parks and skillfully combined these contrasting styles to create a unique aesthetic experience for users. The overall shape is simple and smooth, with a checkered texture that complements the minimalist style of modern cities. The brand logo is subtly incorporated in the middle to reinforce its identity. In addition, the natural khaki colour scheme and dynamic wavy lines on the sole capture the outdoor vibe.
- Research
- Outdoor sports have taken off across the globe, with people becoming more health conscious and connected to nature and placing higher expectations on footwear as important sports equipment. Sports shoes designed for outdoor activities often have a conservative design and lack personalisation, which makes them less suitable for urban street style. Using advanced craftsmanship and high quality materials, the incorporation of fashion elements gives the C700 an attractive look.
- Challenge
- The challenge was to balance between the design elements that would complement functionality and style, thus bringing a new sporting experience. The shoe features a top wrap design provides a better sense of toe wrapping. The waistband has technology cloth and rubber sheets that have excellent tensile strength and abrasion resistance, reducing wear and tear due to impact during strenuous exercise. The simple styling combines a natural colour scheme with a personalised design for a unique look.
- Realization and Technology
- Supporting frame technology enables the C700 to remain stable even when subjected to strong impacts, providing better support and protection for feet. Flexible TPU material, breathable mesh, microfibre tech fabric on both sides for support, and an upper wrapped toe with rubber tabs provide a more comfortable, breathable, stable, and wraparound feel. In addition, Vibram unique rubber formula makes the sole lightweight and provides non-slip gripping on all kinds of road surfaces.
- Operation and Interaction
- Supporting frame technology enables the C700 to remain stable even when subjected to strong impacts, reducing the risk of foot exostosis and sprain of the ankle. The curved arch design of the sole provides a natural fit for the user's foot. Combined with the flexible TPU heel, it greatly enhances the stabilising effect and effectively disperses the force of the sole, reducing foot fatigue. Vibram's unique rubber formula with multi-directional non-slip tooth texture ensures all-terrain anti-slip.
- Project Duration and Location
- It was developed in July 2023 in Shanghai and launched in January 2024 in China.
- Specifications
- Dimensions 330 mm x 200 mm x 160 mm
- Keywords
- Light outdoor sports shoes, fashionable styling, breathable protection, comfortable to wear, all terrain antislip
