Press Release
2021 Kids Channel Ident Promo TVC Animation by Cheng-Hsuan Lin Is Granted the Platinum A' Design Award in Movie, Video and Animation Design
Cheng-Hsuan Lin acknowledged for movie, video and animation design by the international grand jury of the 2022 - 2023 A' Design Award & Competition
FOR IMMEDIATE RELEASE
COMO, Italy, April 20, 2023 /DesignNewswire/ 2021 Kids Channel Ident Promo TVC Animation by Cheng-Hsuan Lin, designed for 27 Design Co., Ltd., has been granted the Platinum A' Design Award in the Movie, Video and Animation Design category, A' Design Award & Competition has announced. The recognition forms part of the 2022 - 2023 A' Design Award & Competition and was decided through blind peer review by an international grand jury panel of established academics, design professionals and press members, who scored anonymized entries against predetermined criteria.
What the Platinum A' Design Award Means
The Platinum A' Design Award is recognized for honoring designs that stand at the forefront of creativity and innovation. It is the highest accolade bestowed by the A' Design Awards, acknowledging works that blend remarkable innovation with impactful societal contributions. These designs not only showcase exceptional artistic and technical proficiency but also highlight their creators' commitment to advancing the boundaries of art, science, design, and technology. Recipients of this award are celebrated for their role in shaping the aesthetics and trends of our time, contributing significantly to the enhancement of quality of life and promoting sustainable development.
Regarding 2021 Kids Channel Ident Promo TVC Animation
Children's imagination is always wonderfully endless. Therefore, in terms of expression, designers also mix various rich creative media and cleverly connect each style and the intersection of imagination and reality with the playful voices of children. They deliberately let the toy plane originally made by children take off in the real environment as if it has come to life, breaking the boundaries between reality and imagination, symbolizing the spirit of children's channels that always makes the imagination come true.
About Cheng-Hsuan Lin
27 Design has been focusing on brand vision and motion design for a long time. It is known for its high degree of cross-domain integration and provides one-stop complete services from visual to motion graphic for various customers. Our works are known for their intense design structure. When each video frame stops, it is like a static design poster, accurately conveying the visual language and story emotion in it.
Award Record
With this recognition, Cheng-Hsuan Lin is a winner of 1 A' Design Award.
About the A' Movie, Video and Animation Design Award
The A' Movie Design Award is an international movie design competition recognizing outstanding movie designs by best movie designers and directors worldwide. It is organized within the A' Design Award & Competition and is open to movie designers, animation artists, directors and film producers from all countries. Typical entries include feature films, short films, documentaries, animations, music videos and experimental films. The awarded movie designs are published at https://dezigners.org/design-category/movie
About A' Design Award & Competition
Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://dezigners.org/142918
- A' Design Award Page: https://competition.adesignaward.com/142918
- Media Showcase: https://www.designnewsroom.com/!142918
- Laureate Profile: https://dezigners.org/d/331867
- Further Information from the Laureate: https://www.facebook.com/27design.tv
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- 2021 Kids Channel Ident Promo TVC Animation
- Function
- TVC Animation
- Category
- Movie, Video and Animation Design
- Discipline
- Communication Design
- Industry
- Entertainment and Arts
- Colors
- Sienna, Saddle Brown, Black, Brown and Burly Wood
- Images
- 5
- Client
- 27 Design Co., Ltd.
The Recognition
- Laureate
- Cheng-Hsuan Lin
- Country
- Taiwan (China)
- Recognition
- Platinum A' Design Award
- Edition
- 2022 - 2023
- Design ID
- #142918
Credits
- Team
- Sunber Lo, Shao-Chuan Hsu, Qian-Han Chen, Qian-Han Chen, Bonnie Lu, Chung-Yi Wu, Hsiang-Lan Tsai, Ying-Fang Kao, Bonnie Lu, Chung-Yi Wu, Xiao-Man Lin, Sheng Ting Wu, Wuxi Wang, Chih Hung Ling, Hsiao-Chin Lin, Szu-Yu Lin , Company: WinSound Studio, Shuon Tsai, Nala Huang, Weapon Gan, Hang Liu , Company: Just Busy Music Studio and Zen Chien, Chris Chen , Company: 112F Recording Studio
- Image Credits
- Production & Design: 27 Design Co., Ltd. Music & Sound Production: WinSound Studio Strings: Just Busy Music Studio String Recording Studio: 112F Recording Studio Voice Over Boy: Yi-Le Fu Voice Recording Studio: Fullight Music Recording Studio Voice Recording Engineer: Hsiao-Chin Lin Score Mixer & Dubbing Mixer: Hsiao-Chin Lin
Design Details
- Unique Properties
- We mixed plenty of creative materials to show this shot. Along with the joyful voice of children, we use transition into each style and the boundary of imaginary and reality. We let the toy airplane handmade by children takes off in the end, just like their imagination comes true in the real life, breaking through the boundary of imagination and reality, which symbolized the channel content always let your imagination come true.
- Inspiration
- The imagination of children is wonderful and unlimited, and the source which could be helpful to the imagination, is always a novel and enjoyable thing that are accompanied with them during their growth period.We use the concept as the frame of brainstorming, and start from letting the imagine characters who is accompanied with children in a long term, putting each cartoon characters who is loved by children in the whole new season.
- Research
- Children are always curious about many things and let the things become what they imagine during their growth period. So we use the concept as the frame of brainstorming. We hope to let children feel related to it, and can perform their curiosity and imagination bravely.
- Challenge
- We made the characters in the kid’s channel transfer to different styles, as if children have different interpretations of things. Children will find out that their imagination can run to plenty of possibilities by the animation.
- Realization and Technology
- We made the characters in the cartoon show transfer to the styles that fit the children's imaginary world. Through the transition of different materials ,we can see the possibility from children’s sight. Mixed plenty of creative materials and used transitions to link up the boundary of imaginary and reality, which make people feel that their imagination comes true.
- Operation and Interaction
- Start from the characters who are accompanied with children for a long time in the kid’s channel, putting them into the fun imagination of their lives. Have an adventure in an imaginary world by following the sight of children.
- Project Duration and Location
- The project started in May 2020 and finished in December 20220 in Taiwan
- Specifications
- We made the characters in the channel transfer to different styles, as if children have different interpretations of things.
- Keywords
- Animation, Cel, Motion Graphic, 3D Animation, kids channel, promo video
