Press Release
Scent of a Golden Age Coffee Shop by Joye Chuang and Celine Liou Wins the Golden A' Design Award in Interior Space and Exhibition Design
Joye Chuang and Celine Liou honored for interior space and exhibition design by the international grand jury of the 2020 - 2021 A' Design Award & Competition
FOR IMMEDIATE RELEASE
COMO, Italy, April 23, 2021 /DesignNewswire/ A' Design Award & Competition has confirmed the Golden A' Design Award in the Interior Space and Exhibition Design category for Scent of a Golden Age Coffee Shop by Joye Chuang and Celine Liou, designed for Nong Mu Design Engineering Company. The award was conferred within the 2020 - 2021 A' Design Award & Competition and was decided through blind peer review by an international grand jury panel of established academics, design professionals and press members, who evaluated anonymized entries against predetermined criteria.
About the Golden A' Design Award
The Gold A' Design Award is granted to designs that demonstrate a high level of innovation and a significant impact on their intended audience. Recognized as a major achievement by the A' Design Awards, these designs are characterized by their visionary approach and the exceptional skill of their creators. Winners of the Gold A' Design Award are noted for their ability to push the envelope in art, science, design, and technology, delivering solutions that not only meet but exceed expectations. These designs serve as benchmarks for excellence, encouraging further innovation and inspiring future generations of designers.
About Scent of a Golden Age Coffee Shop
Scent of a Golden Age is a coffee shop in the Chihkan District of Tainan. The project is a renovation of a sixty-year-old two-story shophouse and covers 158.67 square meters. The design takes cues from the Showa era and from the imagery of the good old days. The steel frame and iron cladding of the old house are retained and refined. Revivalist woodwork supports the pitched roof, which has an oval opening recalling the entrance of a Japanese residence. Gold and autumn colors form the main palette. A spiral staircase organizes the circulation near the bar counter.
Award Record
With this recognition, Joye Chuang and Celine Liou is a winner of 2 A' Design Awards. The awards were granted between the 2018 - 2019 and the 2020 - 2021 editions of the A' Design Award & Competition.
About the A' Interior Space, Retail and Exhibition Design Award
The A' Interior Design Award is an international interior design competition recognizing good interior designs by interior designers and architects worldwide. It is organized within the A' Design Award & Competition and is open to interior designers, interior architects, architects and decorators from all countries. Typical entries include residential interiors, restaurants, hotels, offices, galleries and retail stores. The awarded interior designs are published at https://dezigners.org/design-category/interior
About A' Design Award & Competition
Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://dezigners.org/106894
- A' Design Award Page: https://competition.adesignaward.com/106894
- Media Showcase: https://www.designnewsroom.com/!106894
- Laureate Profile: https://dezigners.org/d/246860
- Further Information from the Laureate: http://nong-mu.com/about.html
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- Scent of a Golden Age Coffee Shop
- Function
- Coffee Shop
- Category
- Interior Space and Exhibition Design
- Discipline
- Spatial Design
- Industry
- Architecture and Packaging & Retail
- Colors
- Saddle Brown, Black, Maroon, Dark Gray and Rosy Brown
- Images
- 5
- Client
- Nong Mu Design Engineering Company
The Recognition
- Laureate
- Joye Chuang and Celine Liou
- Country
- Taiwan (China)
- Recognition
- Golden A' Design Award
- Edition
- 2020 - 2021
- Design ID
- #106894
Credits
- Team
- Joye Chuang and Celine Liou
- Image Credits
- Photographer Sanwen Studio, Scent of a Golden Age, 2019.; Photographer Sanwen Studio, Scent of a Golden Age, 2019. Main image is Image #1, Optional Image #1 is Image #2, Optional Image #2 is Image #3, Optional Image #3 is Image #4, Optional Image #4 is
Design Details
- Unique Properties
- This renovation of a sixty-year-old two-story shophouse into a modern coffee shop in the Chihkan District of Tainan is the sixth franchise store of OH! Café, whose owner once won World Coffee Roasting Champion (WCRC) in 2014. The design team began with the imagery of the "good old days" and took cues from the Showa era to build a flagship store that is worthy of its brand. The traces of begone days and the smell of coffee together makes the space into a warm one.
- Inspiration
- The steel frame and iron cladding of the old house are transformed into a place with a refined essence of time. The revivalist woodwork supports the pitched roof with an oval opening like the entrance of a Japanese residence. The reinterpretation of an old Japanese house through new imagination.
- Research
- The gold paint on the steps of the staircase invokes a sense of Showa-era. An abstract painting of rough sapphire-like texture occupies the wall that spans both floors as if the smoke of coffee bean roasting rising. Outside the glass window is the light of the old yellow lantern, echoing the bamboo lantern inside. The resonance between inside and outside recalls warm memories of bygone days.
- Challenge
- The second floor is designed as a mezzanine. To the left is a small Japanese garden with a narrow flagstone path. The millstone fountain suggests the presence of the restrooms. To the right is the raised seating area that looks like a floating pavilion. The scale of Japanese rush mats accommodates both gestures of sitting and lying. Whether or not the curtains are closed, the windows by the streets present an order complex to the old alleyway.
- Realization and Technology
- The Showa era gold color and colors of the autumn season constitute the main colors scheme of the project. The spiral staircase optimizes the space and anchors the circulation of the area near the bar counter on the first floor. The streamlined curve of the design connects several things into one gesamtkunstwerk: the encircling concrete cylinders, the fifty-year-old handmade paper umbrellas hanging above, the aromas area in the rear cabinet wall, and the corner of the counter.
- Operation and Interaction
- The service area at the bar counter accommodates advanced coffee machines, bean grinder, and waiters' uniforms. The colors are restricted to a minimum to facilitate the concentration needs for the professional working area, including the rusticated brown of the counter facade, the quartz stone countertop, and other metal components. Both old and new to create the beloved touches of a Japanese house.
- Project Duration and Location
- The project started in April 2019 in Tainan and finished in June 2019 in Tainan.
- Specifications
- Total 158.67 square meters.
- Keywords
- Coffee, Renovation, Tainan, Japanese, Gold
