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Warm cream-hued paper parasols suspended in constellation-like arrangement across a double-height retail interior immediately arrest the eye, their radial bamboo ribbing creating intricate sunburst…
Scent of a Golden Age Coffee Shop by JOYE CHUANG presents a nocturnal architectural study wherein warm golden illumination emanates from a multi-story retail structure positioned against a deepening…
JOYE CHUANG's Scent of a Golden Age Coffee Shop presents a meticulously orchestrated retail interior where materiality, chromatic restraint, and spatial layering converge to create an environment of…
Scent of a Golden Age Coffee Shop by JOYE CHUANG orchestrates a sophisticated interplay of traditional materiality and contemporary spatial logic, establishing a compositional architecture that…
Scent of a Golden Age Coffee Shop by JOYE CHUANG establishes a sophisticated interior composition governed by bilateral symmetry and horizontal emphasis, wherein twin pendant luminaires of woven…

Gold Interior · 2021

Scent of a Golden Age Coffee Shop

by Joye Chuang and Celine Liou

  • Golden A' Design Award 2021 in Interior
  • CLIENT: Nong Mu Design Engineering Company
  • Estimated Number of Design Views: 24,671
  • Verification code D1868A4737 · Verify this award
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About Scent of a Golden Age Coffee Shop

Scent of a Golden Age is a coffee shop in the Chihkan District of Tainan. The project is a renovation of a sixty-year-old two-story shophouse and covers 158.67 square meters. The design takes cues from the Showa era and from the imagery of the good old days. The steel frame and iron cladding of the old house are retained and refined. Revivalist woodwork supports the pitched roof, which has an oval opening recalling the entrance of a Japanese residence. Gold and autumn colors form the main palette. A spiral staircase organizes the circulation near the bar counter.

About the Golden A' Design Award

Scent of a Golden Age Coffee Shop is a Golden A' Design Award winner, an immensely prestigious recognition granted to first-rate, marvelous, and outstanding designs. Golden winners are exceedingly innovative, visionary, and glamorously dazzling creations that reflect the prodigy, wisdom, and prowess of their designers. Scent of a Golden Age Coffee Shop is expected to be a highly praised, trendsetting, and monumental invention that delivers unprecedented value. This Golden A' Design Award-winning design is a spectacular, respected project that highly benefits and advances the boundaries of art, science, design, and technology. Scent of a Golden Age Coffee Shop creates intense feelings of desire, evokes passion, encourages creativity, and fascinates us.

Press Kit

Unique Properties
This renovation of a sixty-year-old two-story shophouse into a modern coffee shop in the Chihkan District of Tainan is the sixth franchise store of OH! Café, whose owner once won World Coffee Roasting Champion (WCRC) in 2014. The design team began with the imagery of the "good old days" and took cues from the Showa era to build a flagship store that is worthy of its brand. The traces of begone days and the smell of coffee together makes the space into a warm one.
Dimensions & Packaging
Total 158.67 square meters.
Tags
Coffee, Renovation, Tainan, Japanese, Gold
Production Technology
The Showa era gold color and colors of the autumn season constitute the main colors scheme of the project. The spiral staircase optimizes the space and anchors the circulation of the area near the bar counter on the first floor. The streamlined curve of the design connects several things into one gesamtkunstwerk: the encircling concrete cylinders, the fifty-year-old handmade paper umbrellas hanging above, the aromas area in the rear cabinet wall, and the corner of the counter.
Design Challenge
The second floor is designed as a mezzanine. To the left is a small Japanese garden with a narrow flagstone path. The millstone fountain suggests the presence of the restrooms. To the right is the raised seating area that looks like a floating pavilion. The scale of Japanese rush mats accommodates both gestures of sitting and lying. Whether or not the curtains are closed, the windows by the streets present an order complex to the old alleyway.
Research
The gold paint on the steps of the staircase invokes a sense of Showa-era. An abstract painting of rough sapphire-like texture occupies the wall that spans both floors as if the smoke of coffee bean roasting rising. Outside the glass window is the light of the old yellow lantern, echoing the bamboo lantern inside. The resonance between inside and outside recalls warm memories of bygone days.
Inspiration
The steel frame and iron cladding of the old house are transformed into a place with a refined essence of time. The revivalist woodwork supports the pitched roof with an oval opening like the entrance of a Japanese residence. The reinterpretation of an old Japanese house through new imagination.
Project Duration
The project started in April 2019 in Tainan and finished in June 2019 in Tainan.
Operation Flow
The service area at the bar counter accommodates advanced coffee machines, bean grinder, and waiters' uniforms. The colors are restricted to a minimum to facilitate the concentration needs for the professional working area, including the rusticated brown of the counter facade, the quartz stone countertop, and other metal components. Both old and new to create the beloved touches of a Japanese house.
Patents
Copyrights belong to Joye Chuang, 2019.
Image Credits
Image #1: Photographer Sanwen Studio, Scent of a Golden Age, 2019.
Image #2: Photographer Sanwen Studio, Scent of a Golden Age, 2019.
Image #3: Photographer Sanwen Studio, Scent of a Golden Age, 2019.
Image #4: Photographer Sanwen Studio, Scent of a Golden Age, 2019.
Image #5: Photographer Sanwen Studio, Scent of a Golden Age, 2019.

Main image is Image #1, Optional Image #1 is Image #2, Optional Image #2 is Image #3, Optional Image #3 is Image #4, Optional Image #4 is Image #5.

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