Purity Ring Disseny d'interiors de botiga de venda al detall de Guang Zhang

El disseny Purity Ring Disseny d'interiors de botiga de venda al detall de Guang Zhang és un guanyador molt estimat del prestigiós 2023 A' Design Award d'Argent en la Categoria de Competició de Disseny d'Espais Interiors i Exposicions.

ArgentInterior· 2023

Purity Ring Disseny d'interiors de botiga de venda al detall

de Guang Zhang

Client: XingShangZhiLi

Guanyador del A' Design Award d'Argent en la Categoria de Interior

14,624

Guanyador de Premi Verificat

Verificar l'Estat del Premi per al #146649

Veure a A' Design Award Nota de Premsa Insígnia del Premi

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El Disseny

Sobre Purity Ring Disseny d'interiors de botiga de venda al detall

Purity Ring és un disseny d'interiors de botiga de venda al detall realitzat a Shenzhen. Una gran façana de vidre permet que els pètals metàl·lics de l'interior s'obrin cap al centre comercial com un decorat escènic. Els pètals estan fets d'acer inoxidable fixat a una estructura interna de perfils angulars d'acer. Una cortina blanca i una superfície de terra piconada al darrere donen a la zona de comunicació una sensació d'obertura. La zona d'espera i el taulell de caixa s'uneixen mitjançant una corba. L'emprovador se situa sobre uns graons al fons de l'espai, i els seients adopten la forma d'una plataforma en forma de T.

El Reconeixement

Sobre el A' Design Award d'Argent

Purity Ring Disseny d'interiors de botiga de venda al detall és un guanyador del guardó A' Design Award d'Argent, un reconeixement extraordinàriament prestigiós concedit a dissenys d'alta gamma, esplèndids i impressionants. Els guanyadors d'Argent són obres tremendament brillants i summament creatives que il·lustren la perícia, el talent i la perspicàcia excepcionals dels seus dissenyadors. Es preveu que Purity Ring Disseny d'interiors de botiga de venda al detall sigui una obra meravellosa i de gran lluïment, remarcablement professional i profundament innovadora. Aquest disseny guanyador del guardó A' Design Award d'Argent és un invent molt notable i admirat que beneficia i fa avançar els límits de l'art, la ciència, el disseny i la tecnologia. Purity Ring Disseny d'interiors de botiga de venda al detall és una creació molt envejada que evoca desitjos, introdueix sentiments positius i desperta sorpresa i admiració.

Darrere del Disseny

Dossier de Premsa

Crèdits, membres de l'equip i detalls tècnics proporcionats pel dissenyador.

Propietats Úniques: Considering the normal appearance of the stores around the mall, the designer hopes that the eyes of the crowd can quickly attract the stores, so a large area of glass is used to make the metal petals in the space unfold like a theater. Deconstructed metal petals. The white curtain and the rammed earth behind it form a vague indoor and outdoor atmosphere under the sky, which makes communication area have an open feeling.
Dimensions i Embalatge: The metal is finished with stainless steel, and the internal angle steel framework is fixed up and down. Every link from snapping line positioning to on-site installation needs to be closely contacted with the workers
Etiquetes: interior,deconstructionism，commercial space
Tecnologia de Producció: The designer repeatedly adjusted with the stainless steel manufacturer through manual model and computer drawing, and communicated with the master in the factory for many times in terms of shape and paint surface to achieve the sense of deconstruction but not sharp space. This is also due to the cooperation with the workers on the site. The different proportions of metal blocks in the air and landing in the corridor also directly affect the atmosphere people feel in the space.
Repte de Disseny: The biggest challenge comes from the fact that space takes the form of deconstruction but is not aggressive. We need to use hard materials to express the soft spirit. The soft body and hard appearance match each other. Therefore, the designer made many adjustments at the construction site to make the scale of each block extending into the space suitable for the atmosphere to be expressed.
Recerca: The designer has continuously observed the status of customers who have purchased goods and their attitudes towards the products for a period of time, connecting customers and brands with space and promoting purchase behavior are the core issues considered by the project.
Inspiració: The project is inspired by the brand spirit "Gentle and Tough"and the inspiration of shape comes from flowers. The designer hopes to create a space with brand spirit by deconstructing and adding new materials. When customers walk into the space, they have not only the sense of security wrapped by petals, but also the new sense of experience formed after the body is reorganized and endowed with hard metal materials, which makes customers have stronger emotional connection with the brand.
Durada del Projecte: The project started in July 2021 in ShenZhen and finished in October 2022 in ShenZhen
Flux d'Operació: According to the positioning of the product and the shopping habits of local people, GuangZhang shrink the waiting and cash register into a circle through a curve, and naturally have a dialogue with the salesperson to build trust when the partners are waiting for customers to change clothes. The customer's locker room is designed on the steps at the end of the space, and the waiting seats are designed in the form of a T-shaped platform. The customer walks down the steps with new clothes, and emerges from the corner of the clothes,Space forms a complete experience.
Crèdits de les Imatges: Image #1: Photographer Zhao Liang Tan
Image others: Photographer Ou Yang Yun