Audemars Piguet Disseny d'Interior de Museu de Atelier Brueckner

El disseny Audemars Piguet Disseny d'Interior de Museu de Atelier Brueckner és un guanyador molt estimat del prestigiós 2022 A' Design Award d'Or en la Categoria de Competició de Disseny d'Espais Interiors i Exposicions.

OrInterior· 2022

Audemars Piguet Disseny d'Interior de Museu

de Atelier Brueckner

Client: Audemars Piguets

Guanyador del A' Design Award d'Or en la Categoria de Interior

32,479

Guanyador de Premi Verificat

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El Disseny

Sobre Audemars Piguet Disseny d'Interior de Museu

El Musée Atelier Audemars Piguet és un interior de museu creat per a un fabricant suís de rellotges. L'exposició ocupa 1.100 metres quadrats i està situada a Le Brassus, Suïssa, el poble on es va fundar l'empresa. Els visitants segueixen un recorregut en espiral fluid amb una narració estructurada, i cada capítol té el seu propi llenguatge de disseny. Escultures, autòmats i instal·lacions cinètiques donen ritme a l'exposició, que està vinculada visualment amb el paisatge circumdant. Els reflexos i les ombres canvien segons l'hora del dia i l'estació de l'any.

El Reconeixement

Sobre el A' Design Award d'Or

Audemars Piguet Disseny d'Interior de Museu és un guanyador del guardó A' Design Award d'Or, un reconeixement immensament prestigiós concedit a dissenys de primera categoria, meravellosos i extraordinaris. Els guanyadors d'Or són creacions summament innovadores, molt visionàries i gloriosament enlluernadores que reflecteixen el prodigi, la saviesa i la destresa dels seus dissenyadors. Es preveu que Audemars Piguet Disseny d'Interior de Museu sigui un invent molt elogiat, pioner en tendències i monumental, que aporta un valor sense precedents. Aquest disseny guanyador del guardó A' Design Award d'Or és un projecte espectacular i respectat que beneficia molt i fa avançar els límits de l'art, la ciència, el disseny i la tecnologia. Audemars Piguet Disseny d'Interior de Museu crea sentiments intensos de desig, evoca passió, fomenta la creativitat i ens fascina.

Darrere del Disseny

Dossier de Premsa

Crèdits, membres de l'equip i detalls tècnics proporcionats pel dissenyador.

Propietats Úniques: The Musee Atelier Audemars Piguet immerses visitors in the Swiss watch manufacturers past, present and future. It is situated in the historical location where the company was established: the small village of Le Brassus. In the exhibition, reflections and shadows combine to create a spectacle in which the course of time is inscribed. Visitors experience the route as a flowing continuum with a composed narration where each chapter has its own design language.
Dimensions i Embalatge: The exhibition area is 1,100 sqm.
Etiquetes: Watch, Audemars, Piguets, craftmanship, luxury
Tecnologia de Producció: Optically flowing transitions characterise the exhibition. Depending on the time of day and the season, the overall impression changes. Reflections and shadows combine to create a spectacle in which the course of time is inscribed. Visitors experience the rhythmically flowing route as a flowing continuum with a composed narration. Each chapter has its own design language and is introduced by an interlude, a mechanical sculpture or an artistically designed display item.
Repte de Disseny: Premium Swiss watchmaker Audemars Piguet stands for meticulous precision, use of the highest quality materials and the best craftmanship. These values were translated into the spacial design and the visitor experience. Creating these innovative concepts and bringing them to life is not only a magical process, but also requires a lot of preparation: from floorplans and renderings to models and planning of technical details.
Recerca: The scenography of the museum shows the milestones of the brands development and related technical innovations as well as the entire design process. This starts from the origins of watch making in the Vallee de Joux, passes over the escapements and the complications by putting emphasis on the Royal Oak series.
Inspiració: The visitors immerse the Swiss watch manufacturers past, present and future. In the exhibition, reflections and shadows combine to create a spectacle in which the course of time is inscribed. Visitors experience the route as a flowing continuum with a composed narration where each chapter has its own design language. The history of the company serves as a starting point of the narration. Visitors travel through the building as they would through the spring of a timepiece.
Durada del Projecte: The Musee Atelier Audemars Piguet is situated in the historical location where the company was established: the small village of Le Brassus, Switzerland. It was finished in June 2020.
Flux d'Operació: The scenography offers a diverse experience of watchmaking with crescendos, highpoints and contemplative moments. Various sculptures, automata and kinetic installations give rhythm to the exhibition, which is optically linked to the surrounding landscape.
In the heart of the spiral, visitors approach the Complications. They are demonstrated by mechanical installations and give visitors a feeling about the complexity of the watch mechanisms. Eight watches with Grande Complications are placed around the Universelle, the most complicated watch that Audemars Piguet has ever created.
Membres de l'Equip: Wassim Melki
Sungha Kim
Crèdits de les Imatges: General Planning, Exhibition Design, Scenography, Graphic Design: ATELIER BRÜCKNER

Light Planning with: LDE Belzner Holmes

Media Planning with: medienprojekt p2

Architecture: BIG Bjarke Ingels Group

Photography: Giovanni Emilio Galanello

Illustrator: Benjamin Guschlbauer