El disseny Bafang Koi Caixa de Regal Bancària de One Design Brand Communication Co. Ltd és un guanyador molt estimat del prestigiós 2022 A' Design Award d'Argent en la Categoria de Competició de Disseny d'Embalatge.

ArgentEmbalatge· 2022

Bafang Koi Caixa de Regal Bancària

de One Design Brand Communication Co. Ltd

Client: One Design Brand Communication Co., Ltd.

Guanyador del A' Design Award d'Argent en la Categoria de Embalatge

24,109

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El Disseny

Sobre Bafang Koi Caixa de Regal Bancària

El disseny de la caixa Bagua Koi no es limita a l'aspecte superficial. Com a part del regal, la caixa està concebuda com un símbol de beneïció valuosa amb una profunda connotació de la cultura xinesa. El dissenyador va inspirar-se en la cultura xinesa del Koi i la cultura Bagua, que transmeten una beneïció valuosa de bons auguris i prosperitat, en coordinació amb les característiques culturals del sector bancari.

El Reconeixement

Sobre el A' Design Award d'Argent

Bafang Koi Caixa de Regal Bancària és un guanyador del guardó A' Design Award d'Argent, un reconeixement extraordinàriament prestigiós concedit a dissenys d'alta gamma, esplèndids i impressionants. Els guanyadors d'Argent són obres tremendament brillants i summament creatives que il·lustren la perícia, el talent i la perspicàcia excepcionals dels seus dissenyadors. Es preveu que Bafang Koi Caixa de Regal Bancària sigui una obra meravellosa i de gran lluïment, remarcablement professional i profundament innovadora. Aquest disseny guanyador del guardó A' Design Award d'Argent és un invent molt notable i admirat que beneficia i fa avançar els límits de l'art, la ciència, el disseny i la tecnologia. Bafang Koi Caixa de Regal Bancària és una creació molt envejada que evoca desitjos, introdueix sentiments positius i desperta sorpresa i admiració.

Darrere del Disseny

Dossier de Premsa

Crèdits, membres de l'equip i detalls tècnics proporcionats pel dissenyador.

Propietats Úniques: The gift packaging design becomes a part of the gift. The gift box implies the connotation and profound meaning of Chinese koi culture and Bagua culture, showing the most precious and traditional blessing for being auspicious and wealthy, which reflects culturally the characteristics of banking industry.
Telling Chinese stories with Chinese creativity; Activating Chinese brands through Chinese culture.
Inspired by Chinese koi culture and gossip culture, the culture itself is not only integrated with the attributes of the industry, but also has the meaning of blessing.
Dimensions i Embalatge: 240mm*240mm*150mm
Etiquetes: China gift packaging
Tecnologia de Producció: Paper printing plus hot stamping, embossing, uv and other processes; it is presented with paper such as tactile paper and gold card.
Recerca: I hope that the design of gift box not just floats on the surface. Stripping out its contents, the gift box implies the connotation and profound meaning of Chinese culture, so it itself is the most precious blessing.
Inspired by Chinese koi culture and Bagua culture, the design itself is not only integrated with the wealth attribute of the banking industry, but also expresses the well-wishing.
The gift packaging design becomes a part of the gift. The gift box implies the connotation and profound meaning of Chinese koi culture and Bagua culture, showing the most precious and traditional blessing for being auspicious and wealthy, which reflects culturally the characteristics of banking industry.
Telling Chinese stories with Chinese creativity; Activating Chinese brands through Chinese culture.
Inspiració: The visual graphic is designed by extending the koi elements, implying auspiciousness and good luck.
According to Chinese tradition, directions are divided into eight parts. Thus, wealth of eight directions means that fortune comes from all directions. And the koi fishes from different directions mean to gather the wealth.
Each fish can be interpreted by different verses, so they also have their own blessings in different environments.
The overall composition is based on the Tai ji Diagram, the moral of which is that banking business can forge forward constantly to form its own closed-loop of funds and achieve the wealth cycle.
The logo of bank is put in the middle in the form of a gold coin, implying also a good blessing to amass a fortune.
Durada del Projecte: The project started in Xi'an in January 2021, completed in Xi'an in April 2021, and was produced and used in April 2021.
Flux d'Operació: We designed a cover with an outer square and an inner circle, which not only increases the quality of the gift box, but also gives it a deeper cultural meaning;
The square is yin, and the circle is yang.
The square is the earth and the circle is the sky. The original intention is a place where the sky is round.
Outside the inner circle, the sky is harvested in the middle, the earth is encircled, the heaven and the earth are one, and the person is the heaven and the earth, namely Thailand.
The Tai hexagram is the best one among the 64 hexagrams.
Membres de l'Equip: Designer/Illustrator:Ziqiong Li
One Design brand communication Co., Ltd
Crèdits de les Imatges: One Design brand communication Co., Ltd