Youngor Fashion Concept Store Primarna funkcija: Dizajn maloprodajnog enterijera od Jeffrey Zee

Dizajn Youngor Fashion Concept Store Primarna funkcija: Dizajn maloprodajnog enterijera od dizajnera Jeffrey Zee je visoko cijenjeni dobitnik prestižne nagrade 2020 Srebrna nagrada A' Design Award u kategoriji Dizajn Unutrašnjeg Prostora i Izložbi.

SrebroEnterijer· 2020

Youngor Fashion Concept Store Primarna funkcija: Dizajn maloprodajnog enterijera

autor Jeffrey Zee

Klijent: JFR Studio

Dobitnik nagrade Srebrna nagrada A' Design Award u kategoriji Enterijer

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Dizajn

O dizajnu Youngor Fashion Concept Store Primarna funkcija: Dizajn maloprodajnog enterijera

Youngor Fashion Concept Store je dizajn maloprodajnog enterijera koji pokriva 5000 kvadratnih metara. Originalna građevina je polusfera sa staklenom fasadom. Enterijer je u potpunosti uklonjen, a u centru je izgrađena centralna cijev u obliku kišobrana. Nasumične perforacije na površini kišobrana omogućavaju ulazak prirodne svjetlosti i stvaraju blagi efekat svjetla i sjene. Centralna cijev sadrži lift i povezuje etaže. Široke stepenice na ulazu služe za izlaganje proizvoda i za sjedenje. Korišteni su metalna mreža, pleteni bambus i teraco.

Priznanje

O nagradi Srebrna nagrada A' Design Award

Youngor Fashion Concept Store Primarna funkcija: Dizajn maloprodajnog enterijera je pobjednik Srebrne nagrade A' Design Award, izuzetno prestižnog priznanja koje se dodjeljuje vrhunskim, veličanstvenim i impresivnim dizajnima. Srebrni pobjednici iznimno su briljantna i vrlo kreativna djela koja ilustriraju izuzetnu stručnost, talent i oštroumnost svojih dizajnera. Očekuje se da Youngor Fashion Concept Store Primarna funkcija: Dizajn maloprodajnog enterijera bude divno, reprezentativno djelo koje je izuzetno profesionalno i duboko inovativno. Ovaj dizajn koji je osvojio Srebrnu nagradu A' Design Award vrlo je zapažen, nadaleko cijenjen izum koji koristi i pomjera granice umjetnosti, nauke, dizajna i tehnologije. Youngor Fashion Concept Store Primarna funkcija: Dizajn maloprodajnog enterijera je kreacija kojoj se mnogi dive i zavide, koja budi želje, donosi pozitivne osjećaje i raspiruje čuđenje i divljenje.

Iza dizajna

Press komplet

Zasluge, članovi tima i tehnički detalji koje je dostavio dizajner.

Jedinstvena svojstva: As Youngor owns a lineup of sub-brands with varied styles, attributes and target consumers, the designers applied different materials and design approaches to highlight their uniqueness, while bringing them together in a harmonious manner. Their diversified features and superior quality will surely create an impressive shopping experience for consumers.
Dimenzije i pakovanje: The project covers a total of 5000 square meters. The stairways are arranged on two sides of the steps, separating the Thin and Light Sports collection on Level 1 and the more commercial and high-end space for brands Mayor and Hanp on Floor 2.
Oznake: Interior, Commercial, Shopping Mall, Showroom, Modern, Elegant, Simple, Fashion, Concept Store
Tehnologija proizvodnje: In terms of construction materials, a large number of green materials that can grow by themselves or be recycled, such as metal mesh, plaited bamboo, and terrazzo were used to create an environment that is closest to the nature, the designers also applied luminescent films, as a way to simulate natural light.
Dizajnerski izazov: Besides the elevator built within the core tube, ultra-wide steps were also designed on both sides of the entrance, which not only allow the shopping mall to display products from time to time, but also serve as a space for guests to sit, relax, and interact. To naturally diverting customers upstairs and diversify showcase forms.
Istraživanje: Seeing new retail quietly penetrating into and changing people's lifestyle, Youngor Group teamed up with JFR Studio to present Youngor Fashion Concept Store. Located in Ningbo, also the home to the Group's headquarters, the project is intended to reshape Youngor's brand image.
Inspiracija: The original building at the construction site was a half sphere with glass facade. JFR completely demolished the interior of the sphere and built an umbrella-shaped core tube in the center. The unfolded umbrella, featuring random perforation, can offer both sufficient natural light and a desirable light-shadow effect, while the core tube has organically connected different spaces in the building in the vertical sense.
Trajanje projekta: The project started in February 2018 in Torino and finished in August 2019 in Rimini.
Tok rada: The VIP lounge, cafe, Youngor Garment Museum, VR Experience Room, and Children's Play Area featured in the space are a breakthrough compared with traditional Chinese stores. These facilities make Youngor Fashion Concept Store go beyond the role as an O2O experience center, but also a VIP service center, and a communication center that spreads Younger's fashion culture.
Patenti: Copyrights belong to Jeffrey Zee, 2019.
Članovi tima: Jeffrey Zee
Autorstvo slika: Image #1: Photographer Wenjie Hu, Youngor, 2019.
Image #2: Photographer Wenjie Hu, Youngor, 2019.
Image #3: Photographer Wenjie Hu, Youngor, 2019.
Image #4: Photographer Wenjie Hu, Youngor, 2019.
Image #5: Photographer Wenjie Hu, Youngor, 2019.