No48 Difuzor Mirisa od Nicolas Boon and Tatiana Garcia

Dizajn No48 Difuzor Mirisa od dizajnera Nicolas Boon and Tatiana Garcia je visoko cijenjeni dobitnik prestižne nagrade 2022 Srebrna nagrada A' Design Award u kategoriji Dizajn Pakovanja.

SrebroPakovanje· 2022

No48 Difuzor Mirisa

autor Nicolas Boon and Tatiana Garcia

Klijent: Omecara

Dobitnik nagrade Srebrna nagrada A' Design Award u kategoriji Pakovanje

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Boje

Dizajn

O dizajnu No48 Difuzor Mirisa

Studio Omecara definirao je oblik koji dočarava uglačani ćilibar ili oblutak koji se nalazi na obali mora, čime je prekinuo tradicionalni imidž ambra. Oblik je dizajniran da dočara čvrsto i tečno, kopno i more. Identitet karakterizira broj 48, slovo gdje se muški kvadrat 4 i ženski zaobljeni 8 nadopunjuju. Tipografska obrada odaje utisak mirne lakoće, dok vrući pečat zlatne boje, u istoj nijansi kao i parfem, asocira na ambalažu i sadržaj. Suptilna igra suprotnosti i dualnosti.

Priznanje

O nagradi Srebrna nagrada A' Design Award

No48 Difuzor Mirisa je pobjednik Srebrne nagrade A' Design Award, izuzetno prestižnog priznanja koje se dodjeljuje vrhunskim, veličanstvenim i impresivnim dizajnima. Srebrni pobjednici iznimno su briljantna i vrlo kreativna djela koja ilustriraju izuzetnu stručnost, talent i oštroumnost svojih dizajnera. Očekuje se da No48 Difuzor Mirisa bude divno, reprezentativno djelo koje je izuzetno profesionalno i duboko inovativno. Ovaj dizajn koji je osvojio Srebrnu nagradu A' Design Award vrlo je zapažen, nadaleko cijenjen izum koji koristi i pomjera granice umjetnosti, nauke, dizajna i tehnologije. No48 Difuzor Mirisa je kreacija kojoj se mnogi dive i zavide, koja budi želje, donosi pozitivne osjećaje i raspiruje čuđenje i divljenje.

Iza dizajna

Press komplet

Zasluge, članovi tima i tehnički detalji koje je dostavio dizajner.

Jedinstvena svojstva: The No48 fragrance diffuser combines style and discretion, offering an intense amber fragrance that diffuses through the single black wooden stick. The Omecara studio has created an identity characterised by the number 48, a lettering where the masculine square 4 and the feminine rounded 8 complement each other. The typographic treatment gives a sensation of restful lightness, while the golden hot stamping in the same shade as the perfume delicately combines container and content. The colours of the glass bottle are the opposite of the colour palette used for the packaging.
Dimenzije i pakovanje: Limited Edition, Packaging: Width 80mm x Depth 80mm x Height 210mm, Bottle: Width 75mm x Depth 75mm x Height 115 mm, 250ml
Oznake: Duality, Elegant, Minimalist, Harmonious, Delicate, Feminine/Masculine
Tehnologija proizvodnje: Black screen printing on glass, paper: Colorplan white frost paper 350 g/m2, intense black offset printing and Luxor 232 MP hot stamping, protective varnish
Dizajnerski izazov: The complexity of this project stems from the fact that the opposites had to be harmoniously combined within the same composition. The precision of the gold hot stamping on the edge of the packaging demanded a high degree of technical skill, it had to be precise without cracking or damaging and create a perfect fit. The packaging had to reflect a certain level of sophistication while being extremely simple.
Istraživanje: The Omecara studio has synthesised two natural elements mysteriously linked by their names: ambergris, an animal raw material used in perfumery, and yellow amber, an ornamental resin that owes its name to the Arabic word "anbar", which designates ambergris. The relevance of the project results from a play between opposites: land/sea, masculine/feminine, square/round, solid/liquid, container/content, black/white.
Inspiracija: The synthesis of ambergris and yellow amber has resulted in a delicate abstract form that evokes polished amber or a pebble found by the sea, breaking with the traditional image of ambergris. The shape has been carefully designed to evoke solid and liquid, land and sea. The chromatic choice of gold was obvious, embodying on the one hand the colour of amber and on the other the symbolic value of ambergris. The minimalist typographic composition evokes the Zen garden and gives a feeling of lightness and relaxation. A subtle play of opposites and duality.
Trajanje projekta: November 2020 in Luxembourg
Tok rada: To reinforce the conceptual value of the duality, the golden shape embraces the edge of the packaging in a balanced way. Presented side by side, the packages create a harmonious scenography reconstituting the golden pebble. The chromatic harmony of gold, intense black and white creates a soothing and precise composition.
Patenti: Omecara Sarl 2021
Članovi tima: Nicolas Boon Creative Director
Tatiana Garcia Designer
Autorstvo slika: Photographer Tatiana Garcia 2020