Funaging ለአረጋውያን ተስማሚ የሆነ የክፍል ምዝገባ በ Ting-Han Chen

Funaging ለአረጋውያን ተስማሚ የሆነ የክፍል ምዝገባ በ Ting-Han Chen የተሠራ ሲሆን በ ሜታ፣ ስትራቴጂክ እና አገልግሎት ዲዛይን የውድድር ምድብ ውስጥ እጅግ ከፍ ያለ ክብር ያለው የ 2023 A' Design Award የብረት ሽልማት አሸናፊ ነው።

ብረትአገልግሎት· 2023

Funaging ለአረጋውያን ተስማሚ የሆነ የክፍል ምዝገባ

በ Ting-Han Chen

ደንበኛ: Play Design Lab

በ አገልግሎት ምድብ ውስጥ የ A' Design Award የብረት ሽልማት አሸናፊ

85,769

የተረጋገጠ የሽልማት አሸናፊ

ለ #145605 የሽልማት ሁኔታ ያረጋግጡ

በ A' Design Award ይመልከቱ ጋዜጣዊ መግለጫ የሽልማት ባጅ

ቀለሞች

ንድፉ

ስለ Funaging ለአረጋውያን ተስማሚ የሆነ የክፍል ምዝገባ

FunAging አረጋውያንን ለመደገፍ እና ለማብቃት የስማርትፎን መተግበሪያ ትምህርቶችን የሚሰጥ ትምህርታዊ አገልግሎት ነው። የክፍል መረጃው በታይዋን ውስጥ ባሉ አዛውንቶች ዘንድ ታዋቂ በሆነው በላይን አማካኝነት ከአረጋውያን ጋር ይጋራል። ነገር ግን፣ ብዙ አረጋውያን በይነገጹ ለእነሱ ለተጠቃሚ ምቹ ባለመሆኑ በመስመር ላይ ለክፍሎች ለመመዝገብ ሲሞክሩ ተግዳሮቶች ያጋጥሟቸዋል። ይህንን ችግር ለመፍታት ይህ ፕሮጀክት የክፍል ምዝገባን ሂደት ለማሻሻል አንጋፋ ተኮር የአገልግሎት ዲዛይን አስተሳሰብን ይጠቀማል። ጥልቅ የንድፍ ምርመራ በማካሄድ የተጠቃሚውን ልምድ (UX) ጉዳዮችን ለይተን እናስተካክላለን።

እውቅናው

ስለ A' Design Award የብረት ሽልማት

Funaging ለአረጋውያን ተስማሚ የሆነ የክፍል ምዝገባ የA' Design Award የብረት ሽልማት አሸናፊ ነው፤ ይህም በጥሩ ሁኔታ ከተነደፉ ፈጠራዎች የሚጠበቁትን ሙያዊና ኢንዱስትሪያዊ መስፈርቶች ለሚያሟሉ ጥሩ ዲዛይኖች የሚሰጥ ከፍተኛ ክብር ያለው እውቅና ነው። የብረት አሸናፊዎች የፈጣሪዎቻቸውን ታላቅ ችሎታ፣ ከፍተኛ ልዩ ሙያ፣ የባለሙያ ግንዛቤ እና የፈጠራ አቅም ያሳያሉ። Funaging ለአረጋውያን ተስማሚ የሆነ የክፍል ምዝገባ ከፍ ያለ ግምት የሚሰጠው፣ የሚደነቅና የሚወደድ፣ ተግባራዊና ፈጠራ የተሞላበት ሥራ እንደሚሆን ይጠበቃል። ይህ የA' Design Award የብረት ሽልማትን ያሸነፈ ዲዛይን የኢንዱስትሪ ምርጥ ልምዶችን ያዋህዳል፤ ከእውቀትና ከተሰጥኦ ጋር የተሳሰሩ ብቁ ቴክኒካዊ ባህሪያትም አሉት። Funaging ለአረጋውያን ተስማሚ የሆነ የክፍል ምዝገባ በጥልቅነቱ የተከበረ ሲሆን ዓለምን የተሻለ ቦታ ለማድረግ የሚረዱ የሕይወት ጥራት ማሻሻያዎችን ለማቅረብ የተነደፈ ነው።

ከንድፉ በስተጀርባ

የፕሬስ ኪት

ክሬዲቶች፣ የቡድን አባላት እና ቴክኒካል ዝርዝሮች በዲዛይነሩ የተሰጡ።

ልዩ ባህሪያት: Difficulties in registering the class for the elderly, such as unaware of key information during the process, unable to find specific function, or uncertainty for whether they have successfully registered the class, and so forth.

In this project, we use senior-centered service design thinking to review the overall class registration process to identify key UX problems. A set of systematic design diagnosis clarifies the design issues, with insightful design deliverables, to make the service more fluent and effective.
ልኬቶች እና ማሸጊያ: 1. Optimized service workflow, UI elements and graphic assets;
2. MENU architecture, and Event Cards templates for LINE App.
3. Improved service logic and guidelines.
መለያዎች: service design, elderly, senior-centered, accessible design, older adults, senior users, inclusive design, universal design, aging, senior citizens
የማምረቻ ቴክኖሎጂ: We employ the following focus as our design approaches:
(1) Customer journey mapping;
(2) Sorting out the main axes of the customer journey;
(3) Consolidation of key touchpoints on the main axis;
(4) Interface design (UI/UX) on key touchpoints;
(5) Experience iterations.

Through implementation, we evaluate the direction of revision through the actual use by the elderly users, and the "experience iteration" goes back and forth many times, approaching the final and perfect design outcome.
የዲዛይን ተግዳሮት: Since LINE has covered 95% of Taiwanese population’s social media use, deeply tied to the elderly’s daily social lives, it’s not practical to introduce new platforms to pull them out of what they have already accustomed to. However, LINE app doesn't provide open source code for flexible customization, thus we had to invent new techniques under LINE's technical constraints to align with elderly's cognitive capabilities.

For instance, some elderly can't remember which classes they have had registered. Hence, we design a pictorial card with class information to be saved on their smart phone as their reminder. Or, as it's not possible to adjust character spacing and line spacing, we use rephrasing and blank lines to enhance readability for the paragraphs. These details are not obvious, but play a big role.
ምርምር: This project attempts to improve FunAging's online registration experience for the elderly. We used a more macro service design perspective to tackle interface operation problems under technical constraints. Through elderly-centered service design thinking, the percentage of elderly calling for help during the registration process has been decreased from 20% to 0 in a short period.
መነሳሻ: FunAging is an educational brand in Taiwan offering smartphone app courses of various topics to accompany and empower the elderly, enabling them to maintain a social life and enjoy learning new things.

FunAging disseminates the new course information with the elderly via LINE, a widely used social app in Taiwan, also among the elderly. But many newbies have difficulties in using it, especially in registering courses via LINE, as it does not optimize its overall design for the elderly.

How might we better redesign the overall service, especially for the course registration experience, for the elderly?
የፕሮጀክት ጊዜ: The project started in June 2022 and finished in Dec 2022 in Taipei.
የሥራ ሂደት: We identify 12 UX issues in the customer journey mapping. With corresponding elderly-first design prescriptions, a new service workflow is implemented, with user interface and design artifacts remodeled. In the end, the percentage of elderly calling for help during the registration process has been decreased from 20% to 0 in a short period.