Xin You Ran Baijiu Primêre Funksie: Drankverpakking deur Wen Liu and Rong Mei

Die ontwerp Xin You Ran Baijiu Primêre Funksie: Drankverpakking deur Wen Liu and Rong Mei is 'n hoogs gewaardeerde wenner van die baie prestigieuese 2020 A' Design Award in Silwer in die Verpakkingsontwerp-kompetisiekategorie.

SilwerVerpakking· 2020

Xin You Ran Baijiu Primêre Funksie: Drankverpakking

deur Wen Liu and Rong Mei

Kliënt: Guizhou Province Xishui County XIAO HU TU XIAN WINE CO.,LTD

Wenner van die A' Design Award in Silwer in die Verpakking-kategorie

30,610

Geverifieerde Toekenningswenner

Verifieer Toekenningsstatus vir #89952

Bekyk by A' Design Award Persverklaring Toekenningskenteken

Kleure

Die Ontwerp

Oor Xin You Ran Baijiu Primêre Funksie: Drankverpakking

Xin You Ran Baijiu is 'n verpakkingsontwerp vir 'n Chinese drank wat vir 'n diereriemjaar vrygestel is. Die hoofvisuele beeld kombineer Chinese kalligrafie met landskapskildery. Die vet buitelyn van die kalligrafie word saamgevoeg met die ruimtelike diepte en fyn detail van die skildery, sodat die twee kunsvorme as een beeld lees. Die tema is Hai, die teken van die vark in die Chinese diereriem. Papier, keramiek en hout word saam gebruik om Chinese kulturele karakter uit te druk. Die boks meet 180 mm in lengte, 150 mm in breedte en 320 mm in hoogte.

Die Erkenning

Oor die A' Design Award in Silwer

Xin You Ran Baijiu Primêre Funksie: Drankverpakking is 'n wenner van die A' Design Award in Silwer, 'n buitengewoon prestigieuse erkenning wat toegeken word aan topklas-, pragtige en indrukwekkende ontwerpe. Wenners in Silwer is geweldig briljante en uiters kreatiewe werke wat die uitstaande kundigheid, talent en skerpsinnigheid van hul ontwerpers illustreer. Daar word verwag dat Xin You Ran Baijiu Primêre Funksie: Drankverpakking 'n wonderlike vertoonstuk is wat merkwaardig professioneel en diepgaande innoverend is. Hierdie ontwerp wat die A' Design Award in Silwer gewen het, is 'n hoogs noemenswaardige, bewonderde uitvinding wat die grense van kuns, wetenskap, ontwerp en tegnologie bevoordeel en uitbrei. Xin You Ran Baijiu Primêre Funksie: Drankverpakking is 'n wyd beny skepping wat begeertes oproep, positiewe gevoelens bring en verbasing en verwondering wek.

Agter die Ontwerp

Persstel

Krediete, spanlede en tegniese besonderhede verskaf deur die ontwerper.

Unieke Eienskappe: This project is about a Chinese zodiac product. The main visual graphic is an artistic Chinese fusion design of calligraphy and landscape painting. Calligraphy is a unique art form. Landscape painting is a creative expression with its characteristics. These two-art form combined in the design with a different application of materials which are ceramic, wood, paper to express a Chinese characteristics packaging design. It enhances an aesthetic sense and uniqueness of the product.
Afmetings & Verpakking: The packaging box size is 180mm in length, 150mm in width, 320mm in height.
Etikette: Zodiac, Calligraphy, Chinese painting, Pig, Culture
Produksietegnologie: The materials of design are paper, ceramic and wood.
Ontwerpuitdaging: The hardest challenge in the project is to mix two different artistic expressions in the design. The design needs to keep the advantages and features of those expressions. The design also needs to enhance the diversified and aesthetic effect of the image. It should be simultaneously restored the design at its production process. This is the biggest challenge to face.
Navorsing: This project is about a Chinese zodiac product. Zodiac is a unique Chinese culture. The design applies the unique art form of Chinese calligraphy and landscape painting to expresses zodiac cultural. After researching a great amount of calligraphy font and landscape painting then we use these two forms of art. The design combines the advantages of these two-artistic form. The result of the design shows a good visual effect.
Inspirasie: The theme of this project is about Chinese zodiac product. Pig is referred to as Hai in the Chinese zodiac. The design uses Chinese cultural and artistic elements to show a unique effect. The main visual image is a combination of Chinese calligraphy and landscape painting. The use of calligraphy and landscape painting produces cultural inheritance and design innovation. The use of different materials expresses Chinese cultural characteristics. It enhances the artistic sense and uniqueness of the product.
Projekduur: The project started in April 2018 in Shenzhen and finished in August 2019 in Shenzhen.
Bedryfsvloei: The design applies a bold outline of calligraphy and artistic form of Chinese landscape painting on the design to express an artistic effect. We combine the spatial effect and the abundant detail of landscape painting with calligraphy to present the artistic pursuit in a visual form in the design. Thus these two creative forms are turning into one. After the product is on the market then it immediately becomes popular.
Spanlede: Designer: Wen Liu
Designer: Rong Mei
Designer: Weijie Kang
Beeldkrediete: Image #1: Creator Wen Liu, Xin You Ran Baijiu, 2019.
Image #1: Creator Rong Mei, Xin You Ran Baijiu, 2019.
Image #1: Creator Weijie Kang, Xin You Ran Baijiu, 2019.