Adam And Eve Voedselverpakking deur Antonia Skaraki

Die ontwerp Adam And Eve Voedselverpakking deur Antonia Skaraki is 'n hoogs gewaardeerde wenner van die baie prestigieuese 2025 A' Design Award in Silwer in die Verpakkingsontwerp-kompetisiekategorie.

SilwerVerpakking· 2025

Adam And Eve Voedselverpakking

deur Antonia Skaraki

Kliënt: A|S Strategy, Branding & Communication

Wenner van die A' Design Award in Silwer in die Verpakking-kategorie

29,396

Geverifieerde Toekenningswenner

Verifieer Toekenningsstatus vir #163788

Besoek Webwerf Bekyk by A' Design Award Persverklaring Toekenningskenteken

Kleure

Die Ontwerp

Oor Adam And Eve Voedselverpakking

Die verpakking verenig op meesterlike wyse storievertelling, kuns en tradisie. Geïnspireer deur beide die bybelse narratief en Homer se Odussee, betoon dit hulde aan die tydlose tradisie van sondroging van vye. Antieke botaniese illustrasies wek 'n gevoel van verkenning en ontdekking, wat kuns en wetenskap saamsmelt in 'n verwysing na die notaboeke van ou ontdekkers. Die ontwerp vier die natuur se oorvloed en menslike vernuf, en skep 'n ryk verbinding tussen geskiedenis, erfenis en die kuns van preservering. Hierdie verpakking transformeer 'n eenvoudige vrug in 'n verhaal van nuuskierigheid, kunstigheid en tradisie.

Die Erkenning

Oor die A' Design Award in Silwer

Adam And Eve Voedselverpakking is 'n wenner van die A' Design Award in Silwer, 'n buitengewoon prestigieuse erkenning wat toegeken word aan topklas-, pragtige en indrukwekkende ontwerpe. Wenners in Silwer is geweldig briljante en uiters kreatiewe werke wat die uitstaande kundigheid, talent en skerpsinnigheid van hul ontwerpers illustreer. Daar word verwag dat Adam And Eve Voedselverpakking 'n wonderlike vertoonstuk is wat merkwaardig professioneel en diepgaande innoverend is. Hierdie ontwerp wat die A' Design Award in Silwer gewen het, is 'n hoogs noemenswaardige, bewonderde uitvinding wat die grense van kuns, wetenskap, ontwerp en tegnologie bevoordeel en uitbrei. Adam And Eve Voedselverpakking is 'n wyd beny skepping wat begeertes oproep, positiewe gevoelens bring en verbasing en verwondering wek.

Agter die Ontwerp

Persstel

Krediete, spanlede en tegniese besonderhede verskaf deur die ontwerper.

Unieke Eienskappe: The Adam and Eve packaging combines storytelling, nature, and art, paying tribute to the ancient tradition of drying figs as first recorded in Homer’s Odyssey. The design features vintage botanical illustrations, evoking a sense of discovery and merging art with science, reminiscent of explorers' and scientists' notebooks. This unique blend of historical narrative, natural elements, and artistic expression sets the packaging apart by honouring both the fruit's ancient history and its timeless preservation.
Afmetings & Verpakking: Height 370mm x width 190.5mm, rectangle 70mmx92 and composite 120 x 225
Etikette: Adam and Eve, sundried figs, botanical illustrations, Greek figs, Kalamata figs, nature-inspired packaging, storytelling, vintage notebook
Produksietegnologie: Our production technique for the labels used CMYK, screen printing, varnish and slitter rewinder. For the bags B colours Flexo UV was used. The materials used were PP white/permanent and hot foil gold as well as cotton white/S2047N / BG45WH. The special techniques used were varnish, slitter rewinder, laminate and flexo UV. The methodologies were flexo and screen printing.
Ontwerpuitdaging: The main challenge in the Adam and Eve project was to have an idea that would make this product look really different from its vast competition. We achieved this by integrating the detailed aesthetic of Victorian-era scientific notebooks into a modern packaging design.Balancing the intricacy of hand-drawn illustrations with modern production methods posed technical difficulties, as did ensuring the packaging material was both sustainable and visually evocative of the period. Achieving a cohesive blend of vintage art and contemporary functionality was a significant creative hurdle.
Navorsing: There was research done by the agency's marketing department about the competition in order to see what kind of packaging exists in the Greek and international markets. The agency also looked into the kind of by-products of sun-dried figs in order to suggest to the client other products they could produce based on the figs. The research was also a design research into the packaging trends of similar products. Everything was conducted by the marketing department of the agency with the goal to differentiate the brand from its competitors in the US market.
Inspirasie: The Adam and Eve project draws its primary inspiration from Victorian-era scientists' and explorers' notebooks, which were filled with hand-written notes and intricate sketches documenting newly discovered species of flora and fauna. These vintage journals, combining art and science, evoke a sense of discovery and exploration. The packaging design mirrors this tradition, paying homage to the natural world and the historical methods of preserving knowledge and nature’s bounty through detailed illustrations and storytelling.
Projekduur: The project started in January and finished in August. It hit the US markets in September.
Bedryfsvloei: This is a project with many variants and different operations. There is a doypack with string figs whith a seal that opens, there is a round pack protected by cling film containing crown figs, based of the traditional sun-dried fig Greek pack and there is a glass jar for fig spread which opens like a normal glass container.