Forty-Nine Union Liquor Alkoholiese Drank Verpakking deur Yamin Zhu

Die ontwerp Forty-Nine Union Liquor Alkoholiese Drank Verpakking deur Yamin Zhu is 'n hoogs gewaardeerde wenner van die baie prestigieuese 2024 A' Design Award in Goud in die Verpakkingsontwerp-kompetisiekategorie.

GoudVerpakking· 2024

Forty-Nine Union Liquor Alkoholiese Drank Verpakking

deur Yamin Zhu

Kliënt: Forty-Nine Union Design Department

Wenner van die A' Design Award in Goud in die Verpakking-kategorie

159,069

Geverifieerde Toekenningswenner

Verifieer Toekenningsstatus vir #152984

Bekyk by A' Design Award Persverklaring Toekenningskenteken

Kleure

Die Ontwerp

Oor Forty-Nine Union Liquor Alkoholiese Drank Verpakking

Hierdie ensemble bestaan uit die wit porseleinpot, afkomstig van die stad in China, die geëerde geboorteplek van porseleinvakmanskap. Vergesel deur die verdeler versier met die motief van die beroemde Shang-dinastie, saam met vier skootglase en die kwashouer vervaardig uit blou en wit onderglasuur porselein. Hulle word elegant aangebied binne die ruim houtkis. Elke element dien as 'n aangrypende verteenwoordiging van Chinese kulturele etos, wat blywende beginsels van verkenning, veerkragtigheid en die bewaring van erfenis-vernuf vasvang.

Die Erkenning

Oor die A' Design Award in Goud

Forty-Nine Union Liquor Alkoholiese Drank Verpakking is 'n wenner van die A' Design Award in Goud, 'n geweldig prestigieuse erkenning wat toegeken word aan eersteklas-, wonderlike en uitstaande ontwerpe. Wenners in Goud is uiters innoverende, visionêre en glansryk verblindende skeppings wat die vernuf, wysheid en bekwaamheid van hul ontwerpers weerspieël. Daar word verwag dat Forty-Nine Union Liquor Alkoholiese Drank Verpakking 'n hoogs geprese, tendensskeppende en monumentale uitvinding is wat ongekende waarde lewer. Hierdie ontwerp wat die A' Design Award in Goud gewen het, is 'n skouspelagtige, gerespekteerde projek wat die grense van kuns, wetenskap, ontwerp en tegnologie in hoë mate bevoordeel en uitbrei. Forty-Nine Union Liquor Alkoholiese Drank Verpakking wek intense gevoelens van begeerte, roep passie op, moedig kreatiwiteit aan en boei ons.

Agter die Ontwerp

Persstel

Krediete, spanlede en tegniese besonderhede verskaf deur die ontwerper.

Unieke Eienskappe: This design comprises a white porcelain pot originating from Jingdezhen, the birthplace of porcelain. It features one divider adorned with the Shang Dynasty Taotie pattern, four shot glasses, one brush pot crafted from blue and white underglaze white porcelain, and a large wooden box for packaging. Each item serves as a testament to Chinese culture, elucidating the philosophical and brand culture of Forty-nine Union. Designed to endure across generations, these products contribute to environmental preservation through their lasting legacy.
Afmetings & Verpakking: Box: W 450mm x D 260mm x H 425mm
Pot: W 170mm x D 106mm x H 330mm
Divider: W 60mm x D 60mm x H 120mm
Shot glass: W 37mm x D 37mm x H 70mm
Etikette: Chinese Baijiu, Oriental Aesthetics, Packaging design, Forty-nine Union
Produksietegnologie: The central motif of the pot is the Forty-nine Union's emblematic seal character logo, encircled by ornate double Chinese dragon motifs. Adorning the reverse side is the prominent character 'Xin', symbolizing 'faith', embellished with the Taotie pattern.

The divider's design is inspired by the 'Zun' vessel shape from the Shang Dynasty, with relief decorations featuring Taotie patterns. Crafted with exquisite white porcelain and delicate gold threading, it exudes a jade-like elegance.

The meticulously carved wooden box showcases a double Chinese dragon motif in African rosewood, accented by a copper square metal at the front. Employing traditional handcrafted mortise and tenon techniques reminiscent of Ming and Qing furniture, it holds significant value for collectors.

Lastly, the brush pot, fashioned from blue and white underglaze white porcelain, is adorned with the Forty-nine Union Poem encircling its body, further enhancing its aesthetic appeal.
Ontwerpuitdaging: There are two challenges in the process. The first one concerns white porcelain. The ultimate expression of white porcelain is to be as white as snow and as resonant as jade. The second challenge is the difficulty in crafting the square bottle. In pursuit of the perfect effect, we chose these two most challenging elements to complete this set of works.
Navorsing: The research began with the Forty-nine Union, formed by 49 friends driven by love and sharing, all seeking a better life. The goal is to spread the drinking culture and values of the Forty-nine Union to more partners, while also presenting the Chinese philosophies of "Chinese chivalry", "loyalty", and "trust" to a wider audience. The design aim to create a set of works and artworks that can be passed down for more friends to enjoy. The research method involves collecting suggestions and data from all partners, followed by analysis, summarization, and modification. The results of the study have proven successful in achieving the initial objectives, both spreading Chinese philosophical ideas and preserving brand culture.
Inspirasie: Over the past eight years, members of the Forty-nine Union have remained united by their shared faith, endeavoring to craft a collection of symbols representing value, belonging, and honor for each partner, intended to be passed down through generations. Additionally, the collection integrates ancient Oriental philosophy and aesthetics, fostering a deeper appreciation of Chinese liquor culture and bolstering confidence in Chinese culture. This reflects the original intent of the designers.
Projekduur: The project started in April 2023 in Shanxi, China and finished in May 2023.
Bedryfsvloei: This design offers a full set of tools for enjoying Chinese drinking culture. Its national treasure value and elegant design suggest it could be suitable for upscale occasions. Designed to last for generations, these products also help preserve the environment by being passed down through families.
Patente: 202330374354.2
202330374352.3
202330374350.4
202330374346.8