Buenandanza Olyfolie-verpakking deur Antonio Cuenca

Die ontwerp Buenandanza Olyfolie-verpakking deur Antonio Cuenca is 'n hoogs gewaardeerde wenner van die baie prestigieuese 2022 A' Design Award in Brons in die Verpakkingsontwerp-kompetisiekategorie.

BronsVerpakking· 2022

Buenandanza Olyfolie-verpakking

deur Antonio Cuenca

Kliënt: Buenandanza

Wenner van die A' Design Award in Brons in die Verpakking-kategorie

10,779

Geverifieerde Toekenningswenner

Verifieer Toekenningsstatus vir #139831

Bekyk by A' Design Award Persverklaring Toekenningskenteken

Kleure

Die Ontwerp

Oor Buenandanza Olyfolie-verpakking

Buenandanza is 'n verpakkingsontwerp vir olyfolie. Die bottel blyk twee lae te hê: dieppers-blou getinte glas en 'n wit omvouende papieretiket. Die donkerblou toon word met kalmte geassosieer, terwyl die geteksdureerde wit etiket 'n natuurlike voorkoms gee. Sirkel- en driehoeksimbole, aangebring met goudstempeling, herroep die spits olyfblaar en die ovaal olyf op. Afgeronde vorms en dik glas dra kwaliteit oor. Die ondeurskynende getinte glas keer lig en help om die olie te bewaar. 'n Nie-drup-, nie-hervulbare dop voltooi die klein en robuuste bottel.

Die Erkenning

Oor die A' Design Award in Brons

Buenandanza Olyfolie-verpakking is 'n wenner van die A' Design Award in Brons, 'n hoogs prestigieuse erkenning wat toegeken word aan uitstaande ontwerpe wat gekenmerk word deur kreatiwiteit, vindingrykheid en skerpsinnigheid. Wenners in Brons is ruimskoots vaardige en opvallend kreatiewe artefakte wat die groot ervaring, verbeelding en vindingrykheid van hul ontwerpers bevestig. Daar word verwag dat Buenandanza Olyfolie-verpakking 'n hoog aangeskrewe, bewonderde en gekoesterde voorwerp is wat merkwaardig professioneel en innoverend is. Hierdie ontwerp wat die A' Design Award in Brons gewen het, inkorporeer die beste praktyke in kuns, wetenskap, ontwerp en tegnologie en is uitstekend vanweë sy aandag aan detail. Buenandanza Olyfolie-verpakking bevredig behoeftes pragtig, raak aan begeertes, bekoor gevoelens en spreek die nuuskierigheid aan.

Agter die Ontwerp

Persstel

Krediete, spanlede en tegniese besonderhede verskaf deur die ontwerper.

Unieke Eienskappe: The bottle seems to have two skins: the blue colour of the packaging and the white wrap-around label. These finishes provide a pleasant and warm drinking experience. The rounded shapes of the bottle and the thickness convey quality.
Afmetings & Verpakking: 100 x 57 x 176 mm. 500ml capacity. Glass and label
Etikette: packaging, design, package, branding
Produksietegnologie: Tinted glass, paper label and stamping.
Ontwerpuitdaging: The challenge was to open up to a target that seeks to connect with a more conscious rhythm of life in a frenetic world that is disconnected from its own essence. It is intended to connect with consumers who seek to live in a calmer and more contemplative way. The design had to stand out from the traditional brands in the oil sector and communicate Goodwill in simple terms. Two types of finishes are used to broaden the user experience: tinted glass bottle and textured paper label.
Navorsing: In order to emphasise the concept, a deep dark blue colour was employed, a tone which is associated with serenity. The pourer bottle cap of that same colour is used to lengthen the packaging. The label was designed white to give a more natural look. The symbols represent the possibilities in life that come up when freeing oneself from preconceived ideas. Both the circle and the triangle are inspired by the pointy shape of olive leaves and the oval shape of olives, with a touch of gold to enhance the distinctive character. The muted colour palette, the composition and the label aim to create visual harmony.
Inspirasie: The inspiration comes from the aim to live day by day, making your own way, freeing yourself from preconceived ideas and opening yourself to experience.

The idea symbolises serenity, balance and simplicity, all summed up in a unique claim: the lived experiences. The name is a key part in conveying that idea. The characteristics balanced, restrained, modest and intriguing, are qualities which stand out in the design and how it should be perceived.
Projekduur: The project started in november 2021 in Ubeda and finished in january 2022.
Bedryfsvloei: The bottle is small and robust, easy to use with a non-drip, non-refillable DOP cap. The opaque and tinted glass prevents light from penetrating and thus facilitates the conservation of the oil.