Una Luna Suikergoedverpakking deur Olga Takhtarova

Die ontwerp Una Luna Suikergoedverpakking deur Olga Takhtarova is 'n hoogs gewaardeerde wenner van die baie prestigieuese 2022 A' Design Award in Yster in die Verpakkingsontwerp-kompetisiekategorie.

YsterVerpakking· 2022

Una Luna Suikergoedverpakking

deur Olga Takhtarova

Kliënt: Sot B&d

Wenner van die A' Design Award in Yster in die Verpakking-kategorie

14,439

Geverifieerde Toekenningswenner

Verifieer Toekenningsstatus vir #139030

Besoek Webwerf Bekyk by A' Design Award Persverklaring Toekenningskenteken

Kleure

Die Ontwerp

Oor Una Luna Suikergoedverpakking

Una Luna is 'n verpakkingsontwerp vir 'n premium reeks vrugtesnoepies bedek met Italiaanse donker sjokolade. Twee boksies is geskep, genaamd Cherry Garden en Roses and Grapes, vernoem na reëls uit bekende Oekraïense gedigte. Elke boksie dra 'n collage-illustrasie saamgestel uit afsonderlike elemente, en die vrugte wat in elke reeks gebruik word, word binne die komposisie herhaal. 'n Swart agtergrond en minimale lettertipes gee 'n moderne en elegante voorkoms. Die boksies word met offset-tegnologie gedruk met mat vernis en koperfolie-reliëfdruk op geselekteerde besonderhede.

Die Erkenning

Oor die A' Design Award in Yster

Una Luna Suikergoedverpakking is 'n wenner van die A' Design Award in Yster, 'n prestigieuse erkenning wat toegeken word aan goeie ontwerpe wat voldoen aan die professionele en industriële vereistes wat van goed ontwerpte skeppings verwag word. Wenners in Yster toon groot vaardigheid, hoë spesialisasie, kundige begrip en die kreatiewe vermoë van hul skeppers. Daar word verwag dat Una Luna Suikergoedverpakking 'n hoog aangeskrewe, bewonderde en gekoesterde skepping is wat prakties en innoverend is. Hierdie ontwerp wat die A' Design Award in Yster gewen het, integreer die beste praktyke in die bedryf en het bekwame tegniese kenmerke gekoppel aan kundigheid en talent. Una Luna Suikergoedverpakking word gerespekteer vir sy deeglikheid en is ontwerp om verbeterings in lewensgehalte te bied wat help om die wêreld 'n beter plek te maak.

Agter die Ontwerp

Persstel

Krediete, spanlede en tegniese besonderhede verskaf deur die ontwerper.

Unieke Eienskappe: The idea of packaging design arose from the name of the series. Each name of the fruit candy series echoes the widely known lines of prominent Ukrainian poets of the 19th-20th centuries. Cherry Garden - "A cherry orchard near the house..." - a poem by Taras Shevchenko. Ukrainian poet, thinker, public figure of the 19th century. Roses and Grapes. "Roses and grapes are beautiful and useful" - a poem by Maxim Rilski Ukrainian poet, public figure of the 20th century
Afmetings & Verpakking: 1 boxes 370mm x 260mm x 15mm
2 boxes 370mm x 260mm x 15mm
Etikette: Chocolate collection. Chocolate, Chocolate packaging, Fruit candies, Ukraine, Collage
Produksietegnologie: All packages were printed by offset technology, using matte varnish and embossing of individual elements with copper foil. Two packages were created for these two series. The packaging for chocolates had to be safe for the product and prevent it from spoiling, extend the shelf life and reduce the cost of production. In addition, its environmental friendliness became an integral requirement - the right packaging does not harm the environment.
Ontwerpuitdaging: One of the most important tasks in the development of the design was to create such a package that the consumer, looking at the product, wanted to buy it and at the same time the package should be associated with Ukraine, with its rich poetry, history and nature. Great attention was paid to the details from which the collage was created. In each composition, fruit, which is used to fill a given series of candies, is necessarily repeated. For example, grapes, pears, peaches, etc. Also, important attention was paid to the overall aesthetics of the package to evoke positive emotions in the end customer
Navorsing: The designer used an unusual illustration - a collage, where each composition is assembled from individual elements. The composition of the collage repeats the name of each series. Collage illustration plays on the name of each series and conveys the lushness and beauty of Ukrainian nature and at the same time, black background and minimal lettering conveys modernity and elegance.
Inspirasie: Una Luna is a premium candy that uses real Italian chocolate and natural ingredients. Roses and Grapes and Cherry Garden is a premium series of fruit candies in the finest Italian dark chocolate. Roses and Grapes - chocolate-covered peach and walnut, chocolate-covered pear and Grape Magic. Cherry Garden - chocolate-covered prunes with walnut, chocolate-covered apricots with walnut, and Cherry Magic.
Projekduur: This project started in May 2021 and finished in 2021 August in Kyiv. Ukraine
Bedryfsvloei: The main challenge was to create a suitable illustration that would tell the story of the product and expose it from an unusual angle. It was also necessary to make sure that the consumer could easily find all the necessary information about the product, that it was readable and error-free. And the company logo should be visible at a glance