Mamba Chiliast Primêre Funksie: Handelsmerkidentiteit deur Sxdesign

Die ontwerp Mamba Chiliast Primêre Funksie: Handelsmerkidentiteit deur Sxdesign is 'n hoogs gewaardeerde wenner van die baie prestigieuese 2022 A' Design Award in Silwer in die Grafika-, Illustrasie- en Visuele Kommunikasie-ontwerp-kompetisiekategorie.

SilwerGrafika· 2022

Mamba Chiliast Primêre Funksie: Handelsmerkidentiteit

deur Sxdesign

Kliënt: MC basketball community

Wenner van die A' Design Award in Silwer in die Grafika-kategorie

47,447

Geverifieerde Toekenningswenner

Verifieer Toekenningsstatus vir #131771

Bekyk by A' Design Award Persverklaring Toekenningskenteken

Kleure

Die Ontwerp

Oor Mamba Chiliast Primêre Funksie: Handelsmerkidentiteit

Mamba Chiliast is 'n handelsmerkidentiteit wat geskep is vir 'n basketbalgemeenskap wat gevorm is deur ondersteuners van die Mamba-mentaliteit. Die identiteit bring lede saam deur basketbalaktiwiteite en gee hulle 'n gevoel van behoort, trots en onderskeiding. Die logo gebruik die vorm van 'n heksagram as sy visuele raamwerk, gevorm deur die gekombineerde letters M en C. 'n Oog wat in die visuele middelpunt geplaas is, verteenwoordig die Mamba. Die heksagram herinner aan gedeelde assosiasies van geloof, organisasie en energie. Die logo kan in baie groottes gedruk, gestik of spuitgegiet word.

Die Erkenning

Oor die A' Design Award in Silwer

Mamba Chiliast Primêre Funksie: Handelsmerkidentiteit is 'n wenner van die A' Design Award in Silwer, 'n buitengewoon prestigieuse erkenning wat toegeken word aan topklas-, pragtige en indrukwekkende ontwerpe. Wenners in Silwer is geweldig briljante en uiters kreatiewe werke wat die uitstaande kundigheid, talent en skerpsinnigheid van hul ontwerpers illustreer. Daar word verwag dat Mamba Chiliast Primêre Funksie: Handelsmerkidentiteit 'n wonderlike vertoonstuk is wat merkwaardig professioneel en diepgaande innoverend is. Hierdie ontwerp wat die A' Design Award in Silwer gewen het, is 'n hoogs noemenswaardige, bewonderde uitvinding wat die grense van kuns, wetenskap, ontwerp en tegnologie bevoordeel en uitbrei. Mamba Chiliast Primêre Funksie: Handelsmerkidentiteit is 'n wyd beny skepping wat begeertes oproep, positiewe gevoelens bring en verbasing en verwondering wek.

Agter die Ontwerp

Persstel

Krediete, spanlede en tegniese besonderhede verskaf deur die ontwerper.

Unieke Eienskappe: Mamba Chiliast (MC) is a basketball community for Kobe Bryant’s fans who believe in the Mamba Mentality. It organizes fans through basketball activities and provide fans with a sense of belonging, pride and distinction. Different from other brands, MC wants to tell their users that we are sharing a common belief and we are a group through the delivery of the sense of religion and power. The use of elements in the brand is reminiscent of these feelings, and makes the brand unique.
Afmetings & Verpakking: It can be printed, sewed or injection molded in a variety of sizes
Etikette: brand identity, logo, branding, mamba, basketball
Produksietegnologie: The logo is combined to the shape of hexagram, so most of the details are in its proportions. However, the foot of m is slightly protruding from the figure, in order to compensate for the visual deviation and make the logo more stable as a whole.
Ontwerpuitdaging: To appeal to and attract Kobe fans without the use of basketball elements.
Navorsing: We believe that using people's collective memory in the communication process can not only improve communication efficiency, but also stimulate more emotional feelings. Through long-term communication, the hexagram symbol builds up a collective memory of the image about religion, organization, energy, etc. in people's minds.
Inspirasie: The logo uses the shape of hexagram as the visual framework, and the letters M and C in it combine to form the shape. This design intuitively calls people's collective memory and conveys comprehensive feelings about religion, organization, and energy.

The eye of Mamba in the Logo, as the visual center, lights up the visual framework of the logo. The eye, representing the Mamba, serves as a reminder that fans' thoughts and deeds are always seen by their hero. This design is reminiscent of 'the eye of providence' and calls more people's collective memory.
Projekduur: The project started in August 2021 and finished in November 2021 in Beijing, China.
Bedryfsvloei: Powerful visual signals, it distinctly symbolizes the fan community
It conveys the passion, resilience and bravery of the Mamba Mentality
Patente: Sxdesign
Spanlede: Xu Chen
Rong Zhang
Fangbo Wu
Hao Huang
Qian Hao
Beibei Liu
Yingfei Sun
Tianshu Liu
Haining Jiang
Shulong Li
Zhihuan Yuan
Mingjie Zhang
Yan Liu
Beeldkrediete: Sxdesign