Dashi Egg Sand Voedselverpakking deur Yuta Takahashi

Die ontwerp Dashi Egg Sand Voedselverpakking deur Yuta Takahashi is 'n hoogs gewaardeerde wenner van die baie prestigieuese 2021 A' Design Award in Brons in die Verpakkingsontwerp-kompetisiekategorie.

BronsVerpakking· 2021

Dashi Egg Sand Voedselverpakking

deur Yuta Takahashi

Kliënt: WTNB coffee & studio in the HOUSE

Wenner van die A' Design Award in Brons in die Verpakking-kategorie

15,929

Geverifieerde Toekenningswenner

Verifieer Toekenningsstatus vir #121213

Besoek Webwerf Bekyk by A' Design Award Persverklaring Toekenningskenteken

Kleure

Die Ontwerp

Oor Dashi Egg Sand Voedselverpakking

Dashi Egg Sand is 'n afhaalverpakking vir 'n Japannese omelet-toebroodjie. Die verpakkingspapier is gedruk met 'n illustrasie van die toebroodjie se dwarsdeursnee, wat sagtheid en 'n handgemaakte gevoel uitdruk met 'n doelbewuste rowwe indruk. Die inkkleure verteenwoordig eiers, sous en die oseaanblou van die winkel. Die boks is gemaak van ongebleikte kraftpapier met 'n water- en olie-bestande behandeling, sonder plastiek of film. Wanneer die verpakkingspapier oopgemaak word, word die verpakking 'n stuk tafelgerei wat die gereg aanbied. Die doel is om die hele eetervaring te verryk.

Die Erkenning

Oor die A' Design Award in Brons

Dashi Egg Sand Voedselverpakking is 'n wenner van die A' Design Award in Brons, 'n hoogs prestigieuse erkenning wat toegeken word aan uitstaande ontwerpe wat gekenmerk word deur kreatiwiteit, vindingrykheid en skerpsinnigheid. Wenners in Brons is ruimskoots vaardige en opvallend kreatiewe artefakte wat die groot ervaring, verbeelding en vindingrykheid van hul ontwerpers bevestig. Daar word verwag dat Dashi Egg Sand Voedselverpakking 'n hoog aangeskrewe, bewonderde en gekoesterde voorwerp is wat merkwaardig professioneel en innoverend is. Hierdie ontwerp wat die A' Design Award in Brons gewen het, inkorporeer die beste praktyke in kuns, wetenskap, ontwerp en tegnologie en is uitstekend vanweë sy aandag aan detail. Dashi Egg Sand Voedselverpakking bevredig behoeftes pragtig, raak aan begeertes, bekoor gevoelens en spreek die nuuskierigheid aan.

Agter die Ontwerp

Persstel

Krediete, spanlede en tegniese besonderhede verskaf deur die ontwerper.

Unieke Eienskappe: A package design used for Japanese Omelette Sandwich meant for takeout. The soft wrapping paper and the illustrations on it are reminiscent of the gentle taste and texture of food. The moment one opens the package, it becomes a piece of tableware that displays the dish. The package has been enhanced from mere food container to a tool that enriches the eating space in order to immerse oneself in the food experience from the moment the product is first seen to the moment one is done eating.
Afmetings & Verpakking: Wrapping paper: 366.7mm x 222.3mm
Front sticker: 76.2mm x 63.5mm
Side sticker: 88.9mm x 15.9mm
Card: 139.7mm x 69.9mm
Box: 165.1mm x 114.3mm x 48.2mm
Etikette: Branding, Packaging, Wrapping paper, Box, Sandwich, Abstract, Pattern, Japan
Produksietegnologie: The ink is an original mix, expressing the color of eggs, secret sauce, and ocean blue, the color for the client's store. The box is made of unbleached kraft paper with water and oil resistant processing that doesn't use plastic or film materials, aiming to reduce its environmental impact. The package includes many items such as wrapping paper, message cards, lids, the boxes themselves, and two stickers, but the selection and processing of materials have resulted in an amazing cost performance.
Ontwerpuitdaging: The necessary elements for an aesthetic culinary experience can also be thought of in takeout food. From the moment one looks at the package, they can image an impression, texture, tenderness, and taste of the dish. They're conscious of designs that improve the value of the dish and gives them a sense of excitement. In popular cooking packages, the pursuit of cost performance was also an important research factor.
Navorsing: All sorts of takeaway food containers from the market were surveyed. He took the container and had dining experiences with them. He realized then that the main function of the takeout package was putting the product inside and taking it home; the function of experiencing an impression of the food was omitted. The taste of a dish can change depending on the plate. As COVID-19 has increased takeout consumption, he felt the need for a package that would ensure meals weren't simply consumed.
Inspirasie: This design was born from the idea of how to express the goodness of the contents in the package. The wrapping paper has the illustration of a Sandwich's cross-section. The illustration expresses softness, the ready-made and handmade feel of the Sandwich, venturing to leave an impression of roughness. In addition, the gentle wrapping paper is also linked to the process of cooking the Japanese Omelette. The consumer can then imagine the contents and the chef from the package.
Projekduur: This project started in June 2020 in Iyo Saijo City, Ehime Prefecture, Japan, and ended in December 2020. Package production began in December 2020 and ended in January 2021. The product has been on sale since February 2021.
Bedryfsvloei: Designed to facilitate cooking and communication. When the wrapping paper, which gives the impression of softly enveloping the dish, is opened, a first look reveals the contrast between the bright blue claire printed on the back and the dark brown of the box. Its form brings parties and picnics to mind. It has been thought up with improving the act in mind of having a special and enjoyable meal, rather than reluctantly filling the hunger.
Spanlede: Art Director: Yuta Takahashi
Designer: Yuta Takahashi
Assistant: Miyuki Hino
Photographer: Yuta Takahashi
Beeldkrediete: Image 1: Photographer Yuta Takahashi, 2021
Optional Image 1: Photographer Yuta Takahashi, 2021
Optional Image 2: Photographer Yuta Takahashi, 2021
Optional Image 3: Photographer Yuta Takahashi, 2021
Optional Image 4: Photographer Yuta Takahashi, 2021