Snow Time Wyn deur Evan Chen and Ziming Guo

Die ontwerp Snow Time Wyn deur Evan Chen and Ziming Guo is 'n hoogs gewaardeerde wenner van die baie prestigieuese 2021 A' Design Award in Silwer in die Verpakkingsontwerp-kompetisiekategorie.

SilwerVerpakking· 2021

Snow Time Wyn

deur Evan Chen and Ziming Guo

Kliënt: Lascaux Design Institute Inc.

Wenner van die A' Design Award in Silwer in die Verpakking-kategorie

24,445

Geverifieerde Toekenningswenner

Verifieer Toekenningsstatus vir #109885

Bekyk by A' Design Award Persverklaring Toekenningskenteken

Kleure

Die Ontwerp

Oor Snow Time Wyn

Gu Yue Long Shan is die grootste groep van tradisionele geel wyn in China, gestig in 1664. Die nuwe produk wat hulle vir Gu Yue Long Shan geskep het, dra die idee oor van die genot van stadige tyd. Die grafiese ontwerp is gebaseer op die konsepte van water, sneeu, kleefrys en tyd, wat noodsaaklik is in geel wyn, en beeld die plaaslike berge en water uit om 'n volledige prentjie te vorm.

Die Erkenning

Oor die A' Design Award in Silwer

Snow Time Wyn is 'n wenner van die A' Design Award in Silwer, 'n buitengewoon prestigieuse erkenning wat toegeken word aan topklas-, pragtige en indrukwekkende ontwerpe. Wenners in Silwer is geweldig briljante en uiters kreatiewe werke wat die uitstaande kundigheid, talent en skerpsinnigheid van hul ontwerpers illustreer. Daar word verwag dat Snow Time Wyn 'n wonderlike vertoonstuk is wat merkwaardig professioneel en diepgaande innoverend is. Hierdie ontwerp wat die A' Design Award in Silwer gewen het, is 'n hoogs noemenswaardige, bewonderde uitvinding wat die grense van kuns, wetenskap, ontwerp en tegnologie bevoordeel en uitbrei. Snow Time Wyn is 'n wyd beny skepping wat begeertes oproep, positiewe gevoelens bring en verbasing en verwondering wek.

Agter die Ontwerp

Persstel

Krediete, spanlede en tegniese besonderhede verskaf deur die ontwerper.

Unieke Eienskappe: Guyue Long Shan is the largest yellow wine group in China, started in 1664, is a popular traditional yellow wine brand in China. It has many classic yellow wine products, and a loyal customer base of middle-aged and elderly people. It needs to develop some new products to cater to the younger consumers.
Afmetings & Verpakking: The size is 210mm*80mm*80mm, and the paper seal at the bottle mouth simulates the dynamic opening of yellow rice wine, increasing the sense of ceremony.
Etikette: logo，packaging，illustrations，graphics
Produksietegnologie: Glass bottle model development, paper embossed hot stamping, solid wood and cork combination.
Ontwerpuitdaging: Grasp the relationship between traditional brands and emerging markets to guide packaging design.
Navorsing: We combine the Chinese yellow wine culture with the local city culture of Shaoxing, and the yellow wine brewing process to form the bottle label illustration. Time/lake water/glutinous rice/snowflakes form the auxiliary graphics. This is our attempt to expand the image of Huangjiu.
Inspirasie: We created a young new product for Guyuelongshan, Falling Snow, to convey the idea of enjoying slow times. Water, glutinous rice and time are essential in making yellow rice wine, while the lees of Fragrant snow wine are as white as snow. So we use abstract snowflakes to express time/water/glutinous rice, and draw the local mountains and water to form a complete picture.
Projekduur: The project was launched in Shaoxing in July 2020.
Bedryfsvloei: When customers get their Snow Time Wine, they will touch the special crafted pawn paper bottle sticker. Tear off the top seal, open the cork, pour yourself a glass of aged yellow wine and enjoy Slow Time!
Spanlede: Evan Chen
Ziming Guo
Leti Liu
Suheng Yao
yoga Zhai
Fan Zhang
Min Fang