Bronze Web · 2020

Laround Website

by Anna Muratova

Bronze A' Design Award 2020 in Web
CLIENT: Anna Muratova
Estimated Number of Design Views: 17,480
Verification code 6597BE5D4E · Verify this award

View at A' Design Award Press Release

Colors

About Laround Website

In the website design the illustration of the map was used to symbolize the travelling. Lines and circles also represent the movement of a person in a map. The main page has big and bold typography to attract user’s attention. Pages of different tours have description with photos of the places, so the user can see what exactly he would see in the tour. For the accent the designer used blue color. The website is minimalist and clean.

About the Bronze A' Design Award

Laround Website is a Bronze A' Design Award winner, a highly prestigious recognition granted to outstanding designs distinguished by creativity, ingenuity, and astuteness. Bronze winners are amply skillful and strikingly creative artifacts that authenticate the vast experience, imagination, and resourcefulness of their designers. Laround Website is expected to be a highly regarded, admired, and cherished object that is notably professional and innovative. This Bronze A' Design Award-winning design incorporates best practices in art, science, design, and technology, and is excellent for its attention to detail. Laround Website splendidly satisfies needs, touches desires, charms feelings, and appeals to curiosity.

Press Kit

Unique Properties: The website promotes Laround tours around LA. The website is very minimalist and clean. Bright colors and big bold typography make a modern feel and look. Also pictures of places and videos add visual atmosphere of the places tourist will see.
Dimensions & Packaging: This is a responsive website. It has desctop, tablet and mobile versions of the site.
Tags: Design, website, tours, travel
Production Technology: The design of the website was made in Adobe Photoshop.
Design Challenge: The website design should be simple and clean. Everything should work to inform the visitor about the tours. But at the same time the website should be visually interesting and different from others.
Research: This is a website of the tours, so it should contain all of the important information about it and it should be easy to understand. The form for booking a tour should take small amount of time and should be simple to complete.
Inspiration: Design for the website was inspired by the maps we use while travelling. The main page is a map of Downtown LA made in a minimalistic way. Also in website circles and lines are used which represent the movement of a person in a map.
Project Duration: Design of the website took a month. The project started in December 2019 and finished in January in Korolev, Russia.
Operation Flow: On the left of the website there is a menu (in tablet and mobile versions at the top), where you can select specific tour or make your own tour. On the page of the tour there is a description with photos. When you hover over photos they become colorful.Also by clicking on them you can view all gallery of photos in full screen view. On the page about us there is a video which allows a user to see what to expect from the tours.
Image Credits: Unsplash photos