Silver Fine Art · 2020
Free Estonian Entertainment
by Olga Raag
- Silver A' Design Award 2020 in Fine Art
- CLIENT: KLG Eesti AS
- Estimated Number of Design Views: 45,232
- Verification code 93EC1839D8 · Verify this award
Colors
About Free Estonian Entertainment
In this unique artwork, Olga Raag used Estonian newspapers from the year when the car was originally produced in 1973. The yellow newspapers at the National Library were photographed, cleaned, adjusted, and edited to be used on the project. The final result was printed on special material used on cars, which lasts for 12 years, and it took 24 hours to apply. Free Estonian is a car that draws attention, surrounding people with positive energy and nostalgic, childhood emotions. It invites curiosity and engagement from everyone.
About the Silver A' Design Award
Free Estonian Entertainment is a Silver A' Design Award winner, an extraordinarily prestigious recognition granted to top-of-the-line, gorgeous, and impressive designs. Silver winners are tremendously brilliant and exceedingly creative works that illustrate the outstanding expertise, talent, and acuity of their designers. Free Estonian Entertainment is expected to be a wonderful, showpiece work that is remarkably professional and profoundly innovative. This Silver A' Design Award-winning design is a highly notable, admired invention that benefits and advances the boundaries of art, science, design, and technology. Free Estonian Entertainment is a vastly envied creation that evokes desires, introduces positive feelings, and sparks amazement and wonderment.
Press Kit
- Unique Properties
- It is unique,first in the World.I used Estonian newspapers from the year when the car was originally produced 1973.Photographed the yellow newspapers at the National Library, spending weeks to clean, adjust and edit the files that I could use on this project.
The final result was printed on special material used on cars, which lasts for 12 years, and which took 24 hours to apply.New Old car.ZAZ968A.1973y.A car that draws attention, surrounding us with positive energy and nostalgic, childhood emotions which many people can relate to. It invites curiosity and engagement from everyone who sees it. - Dimensions & Packaging
- I used Estonian newspapers from the year when the car was originally produced 1973.Photographed the yellow newspapers at the National Library, spending weeks to clean, adjust and edit the files that I could use on this project.
The final result was printed on special material used on cars-fullwrap, which lasts for 12 years, and which took 24 hours to apply. - Tags
- car , design , new ,old , first , unique , beautiful
- Production Technology
- I used Estonian newspapers from the year when the car was originally produced 1973.Photographed the yellow newspapers at the National Library, spending weeks to clean, adjust and edit the files that I could use on this project.
The final result was printed on special material used on cars, which lasts for 12 years, and which took 24 hours to apply,
Print and fullwrap. - Design Challenge
- Hardest part was to find New idea for old car.
- Research
- The project started in June 2019 in Estonia and finished in september 2019
- Inspiration
- I was inspired by this old car and an interesting time in the Soviet Union in 1973. A good chance to review were the newspapers from that year.
- Project Duration
- This car was designed in Estonia,2019. For Special occassions like weddings,birthdays,graduation etc.
- Operation Flow
- This car was designed for Special occassions like weddings,birthdays,graduation etc.
- Image Credits
- Image #1:Photographer Martin Lauri,Car,2019.Image #2:Photographer Martin Lauri,Car,2019.Image #3:Photographer Martin Lauri,Car,2019.Image #4:Photographer Martin Lauri,Car,2019.Image #5:Photographer Martin Lauri,Car,2019.
Video:Martin Lauri,Free Estonian,2019.
