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Sungkyun Bae's My Coin 3D Animation presents a compelling street-level tableau rendered with exceptional technical virtuosity in computer-generated imagery, establishing a dynamic compositional…

My Coin 3D Animation by Sungkyun Bae is a highly esteemed winner of the very prestigious 2021 Platinum A' Design Award in Movie, Video and Animation Design Competition Category.


PlatinumMovie· 2021

My Coin 3D Animation

by Sungkyun Bae

Client: Studio Room

Platinum A' Design Award Winner in Movie Category

283,828

Verified Award Winner

Verify Award Status for #89640

Colors

The Design

About My Coin 3D Animation

My Coin is a short three-dimensional animated film about the meaning of value. The story follows a boy who drops a coin into a sewer. A wealthy man sees the boy and offers a gold bar instead of the lost coin. For the boy, the gold is only a tool to recover the coin, while the man sees gold as the greater prize. The film shows that each person holds a different standard of value. My Coin was created with computer animation software, which allowed the characters and their actions to be exaggerated for dramatic effect.

The Recognition

About the Platinum A' Design Award

My Coin 3D Animation is a Platinum A' Design Award winner, an extremely prestigious recognition granted to truly exceptional, elegant, and magnificent designs. Platinum winners are marvels of creation, testaments to the limits of intellectual creativity, and demonstrate the unmatched professionalism and genius of their designers. These designs are expected to be the most renowned works that define the aesthetics of an era, contribute to the well-being of society, and push the boundaries of art, science, design, and technology. My Coin 3D Animation exhibits a transcendent level of excellence and unequivocally makes the world a better place with its advantageous and worthwhile characteristics. My Coin 3D Animation is a Platinum A' Design Award-winning work that triggers desires, inspires, excites, delights, and sparks great joy.

Where to Get It

Award-Winning Animation and Motion Graphics Production

We create compelling 2D and 3D animations, from initial concept to final delivery. Our internationally recognized studio specializes in commercial animation, motion graphics, and branded content. With experience on projects like Larva and Pucca, we bring storytelling excellence to every production.

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Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
A boy drops a coin into the sewer. A rich man finds such a boy and approaches. A wealthy man who knows the situation puts out expensive gold bullion instead of a coin to the boy.
Dimensions & Packaging
Digital 3D computer animation
Tags
3Danimaiton, maya, coin, value, shortanimation, 3D, boy, oldman
Production Technology
3D Computer animation
Design Challenge
Challenges on whether it is possible to produce 3D animations that can effectively deliver content within a short period of time.
Research
Research and expression of each person's values
Inspiration
Because gold is very expensive, people generally prefer it to cheap coins, but in terms of boys' value standards, gold was just a tool to get out coins. Everyone has a different standard of value.
Project Duration
The project started in march 2017 in Bournemouth university and finished in march 2017 in Bournemouth university
Operation Flow
I made 3D animation using Maya program. Through 3D animation, we were able to exaggerate the character's behavior and express what we wanted to deliver more dramatically.
Team Members
Sungkyun Bae
Huy Bui
Micjelle Trapani
Reka Kadar
Tony Lewin
Xue Han

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Good Design Deserves Great Recognition

The A' Design Award is an international, juried accolade for good design. Take part in the A' Design Award to get an opportunity to earn meritocratic recognition, gain fame, prestige and publicity for your work. Nominate your work for the A' Design Award and compete for the coveted A' Design Prize.

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