Bronze Interior · 2023
Ligne Roset Exhibition Hall
by Ruixue Liang
- Bronze A' Design Award 2023 in Interior
- CLIENT: Chongqing Micro Interior Design Co., Ltd.
- Estimated Number of Design Views: 9,240
- Verification code 1291D73E30 · Verify this award
Colors
About Ligne Roset Exhibition Hall
Ligne Roset is a furniture showroom interior located in a shopping mall in Chongqing, China. The layout places the customer route at the centre of the design. Products are arranged in groups that simulate complete rooms, so visitors can picture the furniture in their own homes. A guided path leads from the entrance to every corner of the store, making all products visible. A second gate entrance faces busy neighbouring shops to draw more visitors. Wabi-sabi, modern, light luxury and French tones are combined, unified by a shared colour range and curved forms.
About the Bronze A' Design Award
Ligne Roset Exhibition Hall is a Bronze A' Design Award winner, a highly prestigious recognition granted to outstanding designs distinguished by creativity, ingenuity, and astuteness. Bronze winners are amply skillful and strikingly creative artifacts that authenticate the vast experience, imagination, and resourcefulness of their designers. Ligne Roset Exhibition Hall is expected to be a highly regarded, admired, and cherished object that is notably professional and innovative. This Bronze A' Design Award-winning design incorporates best practices in art, science, design, and technology, and is excellent for its attention to detail. Ligne Roset Exhibition Hall splendidly satisfies needs, touches desires, charms feelings, and appeals to curiosity.
Press Kit
- Unique Properties
- The project is located in the Red Star Macalline Shopping Mall. From the beginning of the design, we reached a consensus with our client that the sales lines are the most important. The most we talked with our client is also about the plan layout and sales lines.
- Dimensions & Packaging
- In terms of spatial visual effects, the starting point of thinking is: the product is the protagonist, and the space exists to foil it. ligne roset's products are used in a wide variety of Spaces through the design team's design of several different tonalities to complement the various furniture products.
- Tags
- ligne roset,Modern,Wabi-sabi,Light Luxury,French
- Production Technology
- The layout of the store interior, set the route so that customers from the entrance, can naturally walk in the store to every corner, you can see all the products. The layout of the design team is to form a group, and these groups are scene simulation, they will allow customers to have immersive associations about the good effect of their own home association.
- Design Challenge
- Because there are several different styles and tonalities, it is important to know how they coexist and how they transition naturally. The method adopted by the design team is the local interpenetration of the modeling and the basic unity of the color, which can perfectly solve the problem of harmony.
- Research
- The design team used wabi-sabi, modern, light luxury, French style tonality. Wabi-sabi was chosen as the most important piece in the main entrance. Because next to the merchants are exquisite, luxurious tonality, so that they can have obvious differentiation, attract people's attention. At the same time in order to foil the characteristics of freehand space furniture, the design team here used a lot of curves, from the construction period, cost, construction difficulty and other factors, wabi-sabi wind is a more appropriate choice.
- Inspiration
- List the main display products according to the sales situation of the goods, and then carry out the layout and sales line design. The store is in a good location near the main entrance of the shopping mall, and there is the main toll desk of the shopping mall next to it, so there is no doubt that this is the main entrance of the store. At the same time, the sales situation of other merchants was observed. There were other merchants with great popularity nearby, but they were not furniture categories. The designer also set a gate entrance in the position opposite the merchants, which could attract more customers to achieve the purpose of drainage.
- Project Duration
- The project began in Chongqing in 2021 and will be completed in September 2021.
- Operation Flow
- List the main display products according to the sales situation of the goods, and then carry out the layout and sales line design. The store is in a good location near the main entrance of the shopping mall, and there is the main toll desk of the shopping mall next to it, so there is no doubt that this is the main entrance of the store. At the same time, the sales situation of other merchants was observed. There were other merchants with great popularity nearby, but they were not furniture categories. The designer also set a gate entrance in the position opposite the merchants, which could attract more customers to achieve the purpose of drainage.
- Image Credits
- Chongqing Micro Interior Design Co., Ltd.
