Silver Photography · 2022
Multivision Porsche Shanghai Photography Artwork
- Silver A' Design Award 2022 in Photography
- CLIENT: Porsche China
- Estimated Number of Design Views: 106,852
- Verification code 647A508F10 · Verify this award
Colors
About Multivision Porsche Shanghai Photography Artwork
Multivision Porsche Shanghai is a photography artwork series created for Porsche China. Each image combines three photographs in a single frame through multiple exposure. The series shows the different faces of Shanghai, from traditional Chinese districts and the architecture of the Former French Concession to modern glass and steel buildings. A sports car appears in every picture and stays recognisable despite the layered surroundings. The images were made with digital photography and are produced as fine-art prints mounted on aluminium composite panels in limited editions.
About the Silver A' Design Award
Multivision Porsche Shanghai Photography Artwork is a Silver A' Design Award winner, an extraordinarily prestigious recognition granted to top-of-the-line, gorgeous, and impressive designs. Silver winners are tremendously brilliant and exceedingly creative works that illustrate the outstanding expertise, talent, and acuity of their designers. Multivision Porsche Shanghai Photography Artwork is expected to be a wonderful, showpiece work that is remarkably professional and profoundly innovative. This Silver A' Design Award-winning design is a highly notable, admired invention that benefits and advances the boundaries of art, science, design, and technology. Multivision Porsche Shanghai Photography Artwork is a vastly envied creation that evokes desires, introduces positive feelings, and sparks amazement and wonderment.
Press Kit
- Unique Properties
- Porsche China asked me if I’d like to shoot in Shanghai and create some artwork for the PHOTOFAIRS Shanghai, including their iconic sportscars.
I created pictures in the style of my “Multivision” series to show the various vibrant faces of this great city.
It's multiple exposure photography, always three photographies in one picture. - Dimensions & Packaging
- Different Artworks in different sizes, all in limited editions
- Tags
- Shanghai, China, Porsche, multiple exposure, photography
- Production Technology
- Digital photography, the artworks are finished as Fine-Art prints, mounted on Alu-Dibond.
- Design Challenge
- The challenge was the weather and to find locations, where a multiple exposure of Shanghai gives a good view to the different faces of the city.
- Research
- The project started with a call from Porsche China. I created a concept and did the creative direction. All in all, I didn't have much time, there were about 3 months between the creation of the concept and the exhibition for Porsche's 70th birthday at Photofairs Shanghai.
- Inspiration
- Shanghai has many different faces. You can find the old, traditional China, the influences of France in the "Former French Concession" and of course very modern glass and steel architecture.
I wanted to capture these different faces of the city in multiple exposures, always with a Porsche in the picture. Because no matter how distorted the environment appears through the multiple exposure, you can always recognize the iconic design of the Porsche. - Project Duration
- Location-Scouting and Shooting: 10 days, 10 more days for postproduction
- Operation Flow
- 1. Digital location scouting via internet, Google Earth, etc.
2. Physical location scouting in Shanghai
3. Shooting in the streets of Shanghai
4. Post Production - Patents
- Copyrights belong to Florian W. Mueller, 2022.
- Image Credits
- Behind the scene credits: David Schuette
Production Company: Freeman XP, Claire Bayrasy