由設計師 Qianqian Ma 創作嘅 Zhishan 1299 綠茶包裝 係備受推崇嘅 2026 A' Design Award 銅獎 得獎作品,獲獎類別為 包裝設計。
銅包裝· 2026
Zhishan 1299 綠茶包裝
客戶: Lijiashan
包裝 類別嘅 A' Design Award 銅獎 得獎者
經驗證嘅獲獎者
驗證設計 #182792 嘅獲獎狀態設計
關於 Zhishan 1299 綠茶包裝
芷山1299係一款為高海拔茶園種植嘅有機綠茶而設計嘅禮盒。盒面以鏤空形式切出單芽茶葉嘅形狀,將產品形態轉化為記憶符號。打開盒時,結構會向上展開伸延成山嘅形狀,令人聯想起中文嘅「山」字同海拔1299米嘅茶園。盒面採用燙金同UV上光工藝。盒內三十個充氮小包裝令茶葉保持新鮮兼且清晰可見。
榮譽認可
關於A' Design Award 銅獎
Zhishan 1299 綠茶包裝是 A' Design Award 銅獎得主,這是授予以創造力、獨創性和敏銳見長的傑出設計的極具聲望的認可。銅獎得主是技藝嫻熟、創意驚人的作品,印證了其設計師豐富的經驗、想像力與機智。預計Zhishan 1299 綠茶包裝將成為一件備受推崇、令人欽佩且被珍愛的物品,兼具顯著的專業性與創新性。這件贏得 A' Design Award 銅獎的設計融入藝術、科學、設計和技術領域的最佳實踐,並因注重細節而出類拔萃。Zhishan 1299 綠茶包裝出色地滿足需求,觸動渴望,迷住情感,並吸引好奇心。
設計背後
新聞資料包
由設計師提供嘅製作人員名單、團隊成員同技術詳情。
- 獨特屬性
- Zhishan 1299 organic green tea is produced in high-altitude organic tea gardens. The single bud leaf shape is expressed in a hollow form on the packaging box surface, transforming the product form into a packaging memory symbol. Opening the box, a "mountain shaped tea garden" suddenly appears, with the packaging resembling the Chinese character "mountain", reflecting the growing environment of high-altitude green tea at an altitude of 1299 meters.
- 尺寸同包裝
- Width 300mm x Depth 200mm x Height 150mm
- 標籤
- High mountain, green tea, organic,gift box,packaging
- 生產技術
- Gold stamping and UV coating
- 設計挑戰
- This is a high-end gift box that takes into account consumers' daily tea drinking habits while ensuring the freshness of the tea leaves. We have set up 30 independent small packages inside the packaging, each filled with nitrogen gas. This not only allows for good display, but also ensures the freshness of the tea leaves and showcases the natural environment for tea growth.
- 研究
- We conducted on-site inspections of the environment in which tea grows, and the tall mountains, fresh air, and suitable climate provide natural protection for tea. In the packaging design, the unfolding and stretching of the box are provided to present the form of a mountain, artistically restoring the style of a high-altitude tea garden. Once the packaging was launched, it was deeply loved and purchased by consumers.
- 靈感
- The design inspiration comes from a single bud shape during picking, only picking new teeth that have just been revealed before Qingming Festival. The shape of a single bud leaf is expressed in a hollow form on the packaging box surface. When the packaging gift box is opened, it presents the natural environment of high mountains where tea grows. Tea buds extend from halfway up the mountain to the top, like layers of screening for tea quality.
- 項目時長
- The project lasts 2 months
- 操作流程
- This packaging features the shape of tea leaves as its core element. When the gift box is opened, it forms a mountain shape, which can be stretched upwards to create a mountain shape. This allows consumers to feel that the tea growing environment is very ecological and natural, while also showcasing the small cans of tea inside.
- 專利
- Trademark: "Trademark (2011) Sichuan Yizhichun Tea Industry Co., Ltd."
- 團隊成員
- Qianqian Ma
Zhaocheng He
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