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Yisong Hu 嘅作品 Chuehfeng Hami Melon Wine 酒類包裝

由設計師 Yisong Hu 創作嘅 Chuehfeng Hami Melon Wine 酒類包裝 係備受推崇嘅 2026 A' Design Award 金獎 得獎作品,獲獎類別為 包裝設計。


金包裝· 2026

Chuehfeng Hami Melon Wine 酒類包裝

由 Yisong Hu

客戶: Shijiazhuang Xianxing Brand Design Co., Ltd.

包裝 類別嘅 A' Design Award 金獎 得獎者

4,626,629

色彩

設計

關於 Chuehfeng Hami Melon Wine 酒類包裝

雪峰哈密瓜酒嘅包裝融合咗新疆維吾爾自治區哈密市嘅地域文化同強烈嘅產品價值感,體現咗絲綢之路嘅傳承。佢將當地特產轉化為象徵絲路文化嘅邊疆美酒,採用環保物料同創新嘅瓶蓋設計,瓶蓋更可兼作香座之用。智能標籤技術將傳統同現代創新融為一體,呈獻出高品質、多功能嘅包裝設計。

榮譽認可

關於A' Design Award 金獎

Chuehfeng Hami Melon Wine 酒類包裝是 A' Design Award 金獎得主,這是授予一流、絕妙而傑出設計的極為崇高的認可。金獎得主是極具創新、極富遠見且璀璨奪目的創作,反映出其設計師的天才、智慧與才幹。預計Chuehfeng Hami Melon Wine 酒類包裝將成為一項備受讚譽、引領潮流、氣勢恢宏的發明,帶來前所未有的價值。這件贏得 A' Design Award 金獎的設計是一個壯觀而受人敬重的項目,極大地造福並拓展藝術、科學、設計和技術的界限。Chuehfeng Hami Melon Wine 酒類包裝激起強烈的渴望,喚起激情,鼓勵創造力,令我們著迷。

設計背後

新聞資料包

由設計師提供嘅製作人員名單、團隊成員同技術詳情。

獨特屬性
It transforms the local specialty into a "Frontier Wine" symbolizing Silk Road culture, using eco-friendly materials and an innovative bottle cap that doubles as an incense holder. Smart labeling technology merges tradition with modern innovation, delivering a high-quality, multifunctional packaging design.
尺寸同包裝
170 mm x 170 mm x 50 mm
RFID smart tags
Asymmetrical box design
Distinctive bottle cap
標籤
CHUEHFENG Hami melon wine, Yisong Hu
生產技術
Embedded RFID smart tags, powered by advanced sensing technology, let users scan with their phone or device to access a dedicated product page with details like product ID, price, manufacturer, and origin. This helps users dive into the Silk Road history, cultural meaning of the packaging design, and the product’s story. Blending digital and interactive features boosts transparency, enhances user experience, and strengthens product interactivity.
靈感
This packaging design draws inspiration from Silk Road culture and Hami City's regional characteristics. It features a unique opening mechanism with eco-friendly materials and a bottle cap that doubles as an incense holder. Smart RFID tags provide interactive user experiences and cultural insights. This innovative design blends tradition with technology, enhancing the cultural value of regional products while promoting sustainability and user engagement.
項目時長
The distinctive bottle cap design gives the bottle a striking identity and memorability, drawing inspiration from the ceremonial crown worn by emperors in China’s Han Dynasty. It incorporates a “scroll” element, vividly capturing the cultural imagery of the Silk Road. Once opened, the cap can be repurposed as an incense holder, seamlessly blending into various home settings while combining aesthetics with functionality.
操作流程
The unique asymmetrical box design, paired with a mechanism that slowly raises the wine bottle, breaks from traditional packaging with distinctive, highly recognizable style. The unboxing process feels ceremonial and surprising, creating a visually striking impression and enhancing the user’s emotional experience. The slow-rising mechanism minimizes impact during opening, reducing the risk of damage. As the box opens, the outer white casing, resembling the rising sun over the Tianshan Mountains, complements the bottle’s design, evoking the imagery of a desert sunset, seamlessly blending packaging with regional culture.
圖片來源
Image #1: Yisong Hu
Image #2: Yisong Hu
Image #3: Yisong Hu
Image #4: Yisong Hu
Image #5: Yisong Hu

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