由設計師 Sajad Izadi 創作嘅 Samarqand 果仁蜜餅包裝係備受推崇嘅 2025 A' Design Award 銀獎得獎作品，獲獎類別為包裝設計。

銀包裝· 2025

Samarqand 果仁蜜餅包裝

由 Sajad Izadi

客戶: Hekayat Qand Parsi

包裝類別嘅 A' Design Award 銀獎得獎者

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經驗證嘅獲獎者

驗證設計 #170163 嘅獲獎狀態

喺 A' Design Award 查看新聞稿獎項徽章

色彩

設計

關於 Samarqand 果仁蜜餅包裝

Samarqand係為加茲溫果仁蜜餅（Qazvin baklava）而設嘅包裝設計，呢種伊朗傳統甜點主要用開心果粉製成。紙板盒採用柯式印刷配UV底層，再加上啞光水性塗層，營造出獨特嘅觸感質地。局部壓紋工藝增添細節同視覺焦點，而金屬綠色同金色就突顯出產品嘅珍貴價值。插畫融合咗伊朗傳統同現代風格，運用開心果圖案同菱形圖形，令人聯想到糕點本身嘅形態。另外仲提供單件裝紙盒，方便小量購買。

榮譽認可

關於A' Design Award 銀獎

Samarqand 果仁蜜餅包裝是 A' Design Award 銀獎得主，這是授予頂級、華美而令人印象深刻的設計的極為崇高的認可。銀獎得主是極其卓越、極具創造力的作品，展現出其設計師傑出的專業技能、才華與敏銳。預計Samarqand 果仁蜜餅包裝將成為一件出色的典範之作，兼具非凡的專業性與深刻的創新性。這件贏得 A' Design Award 銀獎的設計是一項備受矚目、令人欽佩的發明，造福並拓展藝術、科學、設計和技術的界限。Samarqand 果仁蜜餅包裝是一件令人羨慕的創作，它喚起渴望，帶來積極的情感，並激發驚嘆與讚嘆。

設計背後

新聞資料包

由設計師提供嘅製作人員名單、團隊成員同技術詳情。

獨特屬性: Baklava Qazvin is one of the most valuable traditional sweets of Iran.
This pastry is made up of more than 90% edible nuts, with powdered pistachios being its main base.
The brand archetype is careful, as one of the characteristics of this archetype is generosity and trustworthiness. Another archetype is the Sage, which symbolizes an old man,a wise, scholarly, and knowledgeable character who believes in knowledge.
尺寸同包裝: Width: 260mm Depth: 38mm x Height: 200mm
標籤: Packaging design, Art, Sweets , Baklava, Design, Graphic Design, Illustration, Iranian Illustration
生產技術: In the packaging printing, a matte coating technique on cardboard and water-based materials has been used to create a tactile texture.
In some areas, embossing has been employed to draw attention, create focus, and add more detail.
Offset printing with UV base was used for this project.
The metallic nature of the green and gold colors conveys a greater sense of value to the audience.
設計挑戰: Combining art with the printing industry has always been challenging.
Researching printing materials and controlling them must always be accompanied by prototyping, which the designer must do several times.
However, the real difficulty lies in figuring out how to use art in service of the market in a way that is acceptable to people.
The designer always reaches the final conclusion by experimenting with different ideas, evaluating them, and consulting with market experts.
研究: Baklava is one of the most expensive pastries among sweets, but aside from the quality of the product, luxurious packaging could greatly contribute to its sales.
To make purchasing in smaller sizes possible, single-unit packaging has also been designed.
Combining authentic art with modern industry can create something truly remarkable.
靈感: In Iranian legends, winged angels were depicted as the source of knowledge on Earth.
They were knowledgeable in the sciences of astronomy, medicine, and geology.
The designer has attempted to use this character for the brand, as it has been a suitable source of inspiration for its archetype.
This wise old man is generous and brings blessings from the heavens to the people of Earth.
項目時長: The project started in August 2023 in Qazvin and finished in March 2024 in Qazvin and was launched in the Iran market.
操作流程: The design style of this product harks back to Iran's past, combining both traditional and modern illustration styles, though both are inherently Iranian.
Images of pistachios are used throughout the design, with green being the dominant color, evoking freshness and the pistachio itself.
Diamond-shaped patterns are predominantly used, reflecting the final shape of the baklava.
The dreamlike quality of the imagery stems from the mysterious nature of the archetype of the old angel.
團隊成員: Graphic Designer: Sajad Izadi
圖片來源: Graphic Designer: Sajad Izadi