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Mohammadreza Eslamparast 嘅作品 Romance Syrup

由設計師 Mohammadreza Eslamparast 創作嘅 Romance Syrup 係備受推崇嘅 2025 A' Design Award 銀獎 得獎作品,獲獎類別為 包裝設計。


銀包裝· 2025

Romance Syrup

由 Mohammadreza Eslamparast

客戶: Romance

包裝 類別嘅 A' Design Award 銀獎 得獎者

23,941

設計

關於 Romance Syrup

The bottle design and labels for Romance are inspired by the brand's name, with feminine curves reflecting romance. Each label features a modern Indian woman's face in a romantic situation, emphasizing the product’s cultural origin. Designed for parties and cafes, the labels use vibrant colors to evoke joy and energy. The modern 2D vector illustrations in a cubist style distinguish this product from others, which typically feature real fruit designs.

榮譽認可

關於A' Design Award 銀獎

Romance Syrup是 A' Design Award 銀獎得主,這是授予頂級、華美而令人印象深刻的設計的極為崇高的認可。銀獎得主是極其卓越、極具創造力的作品,展現出其設計師傑出的專業技能、才華與敏銳。預計Romance Syrup將成為一件出色的典範之作,兼具非凡的專業性與深刻的創新性。這件贏得 A' Design Award 銀獎的設計是一項備受矚目、令人欽佩的發明,造福並拓展藝術、科學、設計和技術的界限。Romance Syrup是一件令人羨慕的創作,它喚起渴望,帶來積極的情感,並激發驚嘆與讚嘆。

設計背後

新聞資料包

由設計師提供嘅製作人員名單、團隊成員同技術詳情。

獨特屬性
These products are used in parties and cafes, so it is used colorful forms to feel happiness and liveliness. To make them different they are designed with modern illustration technique.
The style is cubist and 2D vector illustration. Because most designs of this kind of products use real fruits it is decided to make them illustration.
尺寸同包裝
Bottle: Width 68 mm x Depth 68 mm X Height 305 mm
Label: Width 50 mm x Height 140 mm
標籤
Syrup, Drink, Romance, Lovely, Colorful, Cafe, Party, Illustrations, Modern, Label,
生產技術
The labels are printed on matte adhesive back labels with narrow web Flexo machine. The material is paper. Each one is printed in 6 to 8 colors. The bottle is made from glass with a ROPP cap.
設計挑戰
The most challenging aspect of this design activity was managing the complexity of 30 distinct flavors while ensuring they formed a cohesive visual identity. The challenge was to create diverse color spaces that were visually harmonious.
labels are small and narrow so it made the design harder and had to use the less words and use objects to show their tastes.
研究
It took a two-week exploratory research. Analyzing trends syrup design in the world, They identified a market gap for innovative designs, particularly in Cubism with flat colors. This discovery inspired a visually striking and functional packaging style, enhancing brand differentiation. There were 3 methods: shrink, full wrap label and half label before designing the bottle and decided to use half labelling.
靈感
The design of the bottle and the labels is inspired by the name of the brand Romance, because of meaning of the name the bottle has feminine curves and labels are designed with women in each taste. Because this product is from India, it is used an Indian modern woman face to show a Romatic situation.
項目時長
The project started in July 2024 in Tehran finished in September 2024 in Tehran
操作流程
The bottle shape is narrow and tall to make it easy to use and to catch it with one hand. The ROPP cap make it suitable to pour slowly the liquid.
專利
Copyrights belongs to Romance syrups owner
圖片來源
Illustrator: Mohammadreza Eslamparast
Industrial Designer: Kourosh Khanmohamadi
Assistant: Soodabeh Zomorodi, Samyar Eslamparast

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