由設計師 Fourdigit Inc. 創作嘅 My Jcb 信用卡應用程式 係備受推崇嘅 2025 A' Design Award 金獎 得獎作品,獲獎類別為 流動設計。
金流動· 2025
My Jcb 信用卡應用程式
客戶: JCB Co., Ltd.
流動 類別嘅 A' Design Award 金獎 得獎者
82,129
經驗證嘅獲獎者
驗證設計 #167269 嘅獲獎狀態設計
關於 My Jcb 信用卡應用程式
日本商業界注重服務可靠性多於技術創新。平台更新計劃著重建立安全基礎,同時平衡保安同便利性。根據用戶反饋,計劃實施咗三個核心元素:優化經常使用功能嘅特定任務存取,例如查閱帳單同積分兌換;根據使用記錄優先顯示個人化資訊;採用簡潔精緻嘅設計,強化JCB嘅可靠性同信任度。
榮譽認可
關於A' Design Award 金獎
My Jcb 信用卡應用程式是 A' Design Award 金獎得主,這是授予一流、絕妙而傑出設計的極為崇高的認可。金獎得主是極具創新、極富遠見且璀璨奪目的創作,反映出其設計師的天才、智慧與才幹。預計My Jcb 信用卡應用程式將成為一項備受讚譽、引領潮流、氣勢恢宏的發明,帶來前所未有的價值。這件贏得 A' Design Award 金獎的設計是一個壯觀而受人敬重的項目,極大地造福並拓展藝術、科學、設計和技術的界限。My Jcb 信用卡應用程式激起強烈的渴望,喚起激情,鼓勵創造力,令我們著迷。
設計背後
新聞資料包
由設計師提供嘅製作人員名單、團隊成員同技術詳情。
- 獨特屬性
- The application promptly notifies users and provides guidance on the appropriate actions in the event of potential fraudulent activity, enabling users to take immediate steps.
For high-grade cardholders, the application offers integrated concierge services, such as restaurant reservations, that can be completed entirely within the application. - 尺寸同包裝
- Usage Status at a Glance: The app provides a clear and accessible view of usage history.
Statement Management: The app allows for efficient sorting and filtering for quick access.
Security Status Visuals: The app displays the security status of the cards in use, and it notifies users of recommended changes to settings as needed.
Customizable UI: Personalize card design for one’s preferences.
Online Concierge: Complete reservations and tasks via the app, previously done only via calls. - 標籤
- FinTech, DigitalInclusion, SecViz, HCD, Finance, Card
- 生產技術
- - The development process, utilizing agile methodology with scrum teams, involved comprehensive research including input from 20,000 users and interviews with over 50, to analyze strengths and weaknesses. Multiple user personas were established and verified through design processes during the two-year planning and development phase.
- Post-release optimization continues through regular user testing and feedback integration, resulting in an intuitive UI/UX that enhances user experience. - 設計挑戰
- The application renewal process required a significant investment of time to determine appropriate UI and service implementations that would address users' concerns regarding fraud and overspending.
Through repeated user interviews and leveraging business expertise, it was determined that visualizing security status would be key to solving these challenges.
The solution includes features such as a "Security Setting Status" that displays security levels through color indicators. - 研究
- The research objective was to redefine the app experience by balancing security and convenience to reduce card fraud risks.
Surveys, interviews, and usability testing revealed users' desire to view security status within the app. This led to the implementation of new security screens, achieving integrated value delivery through both card and application security features.
Security visualization provides user confidence and leads to increased usage, as demonstrated by an App Store rating of 4.6. - 靈感
- In Japan’s growing cashless society, JCB developed its member application under the concept of "Card-App Integration." The application has been renewed with features addressing challenges such as difficulty in tracking card usage and increasing fraud risks. The platform aims to support all users regardless of financial literacy, creating a secure and convenient service experience that can be relied on while working to establish new value in card services.
- 項目時長
- This renewal project commenced in April 2021 and was initiated in November 2023, with ongoing continuous improvements.
- 操作流程
- - The application displays the card security status, allowing users to execute necessary actions through the most direct pathways with minimum steps.
- Personalization features based on membership levels have been redesigned to enhance the concierge service for high-grade cardholders, ensuring a seamless reservation completion experience within the application.
- Easy-to-read fonts, adjustable sizes, and simplified financial expressions create intuitive operability for users with varying needs. - 團隊成員
- Produce: Ken Kotsugi
Creative Direction: Takehiro Suenari
Direction: Takeshi Hamabe, Naohiko Sakata, Koji Machida, Koki Nakanishi, Minori Suzuki, Akiko Ishii, Junichiro Suzuki, Yuko Takemura, Chisato Koji, Takeshi Nakao, Takehiro Taguchi, Kaoruko Kusunose, Hikaru Saito, Taro Aizawa, Masanori Kinoshita
Design: Tomoki Toi, Masatsugu Hori, Arisa Terui
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