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Ziqiong Li 嘅作品 Xiao Liu 30th Anniversary 禮品盒

由設計師 Ziqiong Li 創作嘅 Xiao Liu 30th Anniversary 禮品盒 係備受推崇嘅 2025 A' Design Award 銀獎 得獎作品,獲獎類別為 包裝設計。


銀包裝· 2025

Xiao Liu 30th Anniversary 禮品盒

由 Ziqiong Li

客戶: ONE DESIGN Brand Co., Ltd

包裝 類別嘅 A' Design Award 銀獎 得獎者

25,799

色彩

設計

關於 Xiao Liu 30th Anniversary 禮品盒

呢個設計項目專為一間喺西安市擁有超過三十間實體門店嘅企業度身訂造。包裝設計巧妙地同消費者體驗緊密結合,精心融入時間主題元素,象徵住企業同顧客共同走過嘅時光旅程,體現企業嘅核心價值同繁榮發展。此外,設計亦承載住消費者群體所產生嘅情感共鳴。願時光不老,情誼永恆!

榮譽認可

關於A' Design Award 銀獎

Xiao Liu 30th Anniversary 禮品盒是 A' Design Award 銀獎得主,這是授予頂級、華美而令人印象深刻的設計的極為崇高的認可。銀獎得主是極其卓越、極具創造力的作品,展現出其設計師傑出的專業技能、才華與敏銳。預計Xiao Liu 30th Anniversary 禮品盒將成為一件出色的典範之作,兼具非凡的專業性與深刻的創新性。這件贏得 A' Design Award 銀獎的設計是一項備受矚目、令人欽佩的發明,造福並拓展藝術、科學、設計和技術的界限。Xiao Liu 30th Anniversary 禮品盒是一件令人羨慕的創作,它喚起渴望,帶來積極的情感,並激發驚嘆與讚嘆。

設計背後

新聞資料包

由設計師提供嘅製作人員名單、團隊成員同技術詳情。

獨特屬性
This project is specifically designed for an entity with over 30 physical outlets in Xi'an. The packaging design is closely linked to e consumer experience.
By integrating the "time" theme, it represents the journey that the company and its customers have shared over time. This is a powerful way to showcase the company's core values and its prosperity, as it ties the company's growth and success to the relationship with its customers.
It also encapsulates the emotional connection with the consumers. The phrase "Let time not wither; may our bond be eternal!" further emphasizes this emotional aspect. It implies that the relationship between the company and its customers is not just a business one, but something that is meant to last and withstand the test of time. Overall, this gift box is more than just a packaging; it is a symbol of the company - customer relationship, values, and history.
尺寸同包裝
440mmx240mmx130mm
標籤
30th anniversary, gift-box design, years, company
生產技術
The merchandise is enhanced with gold leaf embellishments, embossed patterns, UV varnish, and other decorative techniques, complemented by metal emblems and textured paper accents.
研究
This initiative is tailored for an entity with over thirty physical outlets in the Xi'an metropolitan area. The packaging design is delicately intertwined with the consumer experience. It artfully integrates the thematic element of "time" to signify the shared temporal journey of the company and its customers, epitomizing the entity's core values and prosperity. Moreover, it encapsulates the emotional resonance elicited from the consumer base. "Let time not wither; may our bond be eternal!"
靈感
The gift box was inspired by the company's 25 - year artisanship and its foundational values. The theme "Silent Passage of Years, Rings Marking Time" is central. To bring this theme to life, embossing techniques were used to create the "rings" design. This not only visualizes the concept of time passing but also gives a tactile and visual element to the gift box.
The choice of white and gold papers is significant. White and gold together can give an impression of luxury and richness. It also aims to capture the essence of an era known for its splendor, adding a layer of historical and cultural significance to the gift box.
項目時長
The project started in Xi'an in May 2023, ended in Xi'an in March 2024, and was produced and sold in Shenzhen in March 2024.
操作流程
The box is designed with a pull - out drawer, and the pull - out piece serves as an important interactive device for the brand to convey its emotions to consumers. In combination wi e time - axis design on the outer box, the medallion - arrowhead on the pull - out piece moves through each important year, implying that the consumer has journeyed through 30 years wi e enterprise. When the box is opened, there is the brand's profound emotional expression - the important enterprise scenes over the past 30 years. This shows that the brand has grown along with the consumer's age and generates emotional resonance.
團隊成員
Xiao Yaqin
Li Ziqiong
Cai Xueqin
Shaanxi University of Science & Technology
One Design Brand Communication Co., Ltd.

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