由設計師 Paul Robb and Moira Bartoloni 創作嘅 S6 Foundry 品牌系統和活動 係備受推崇嘅 2021 A' Design Award 銀獎 得獎作品，獲獎類別為 印刷設計。
銀印刷· 2021
S6 Foundry 品牌系統和活動
由 Paul Robb and Moira Bartoloni
客戶: S6 Foundry
印刷 類別嘅 A' Design Award 銀獎 得獎者
40,102
經驗證嘅獲獎者
驗證設計 #115652 嘅獲獎狀態設計
關於 S6 Foundry 品牌系統和活動
S6 Foundry 品牌及其隨後的字體樣本冊旨在創造新排版的樂趣，定位該品牌的視覺語言。明亮歡快的暖色調和獨特而令人驚訝的形式語言抓住了精神，延續了 1900 世紀遊樂場的傳統標誌。這些設計被開發為形式和元素的萬花筒，以創造品牌精神的正確視覺一致性和商業定製字體的新方向。
榮譽認可
關於A' Design Award 銀獎
S6 Foundry 品牌系統和活動是 A' Design Award 銀獎得主，這是授予頂級、華美而令人印象深刻的設計的極為崇高的認可。銀獎得主是極其卓越、極具創造力的作品，展現出其設計師傑出的專業技能、才華與敏銳。預計S6 Foundry 品牌系統和活動將成為一件出色的典範之作，兼具非凡的專業性與深刻的創新性。這件贏得 A' Design Award 銀獎的設計是一項備受矚目、令人欽佩的發明，造福並拓展藝術、科學、設計和技術的界限。S6 Foundry 品牌系統和活動是一件令人羨慕的創作，它喚起渴望，帶來積極的情感，並激發驚嘆與讚嘆。
設計背後
新聞資料包
由設計師提供嘅製作人員名單、團隊成員同技術詳情。
- 獨特屬性
- Based in Italy S6 Foundry develops commercial creative retail typefaces for use in digital and branding applications. The newly created brand required an identity that symbolized a new beginning. We developed a visual language to position the brand targeting international designers and communication buyers. The idea of joy and wonder with the eclectic nature of typeface design was at the heart of the branding process.
- 尺寸同包裝
- Hard-Back Book: 128 pages
Internal: CMYK on splendorgel FSC 160gsm - 標籤
- Font design, Branding, Identity, Type design
- 生產技術
- Printed Lithographic CMYK using FSC papers.
- 設計挑戰
- The main creative challenge was to express the dynamic attitude of the digital Foundry and to express their vision of offering something new to the market without the traditional stereotyping of a font foundry.
- 研究
- We researched a blend of optical art systems and signwriting technics fusing them into a design system with a modern twist, designing a fresh distinctive feel to the identity and branding systems.
- 靈感
- The branding system was inspired by the works of Clichés Schwitter, Gunnar Lilleng, and Max Bill, also the optical artists Bridget Riley and Franco Grignani. Inspired by traditional funfair signwriting and the vividness of colors used in the communication on their various sidings.
- 項目時長
- The project started in April 2020 and is an ongoing project.
- 操作流程
- The Interaction with the campaign was across both traditional outdoor and online social campaigns.
- 團隊成員
- Paul Robb
Moira Bartoloni
Federica Simone - 圖片來源
- Paul Robb
贊助
探索 Designers.org 以外嘅世界
探索我哋廣告合作夥伴提供嘅產品、服務同機會。
