Logothetis Ukupakisha Kokudla ngu-Antonia Skaraki

Umdwebo Logothetis Ukupakisha Kokudla ngu-Antonia Skaraki ungumnqobi ohlonishwa kakhulu womklomelo odumile we-2021 Umklomelo Wegolide we-A' Design Award Esigabeni Somncintiswano se-Ukudizayina Ukupakisha.

IgolideUkupakisha· 2021

Logothetis Ukupakisha Kokudla

ngu Antonia Skaraki

Iklayenti: Logothetis

Umnqobi we-Umklomelo Wegolide we-A' Design Award Esigabeni se-Ukupakisha

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Umnqobi Womklomelo Oqinisekisiwe

Qinisekisa Isimo Somklomelo se-#94668

Vakashela Isayithi Buka ku-A' Design Award Isitatimende Sabezindaba Ibheji Yomklomelo

Imibala

Ukuklama

Mayelana ne-Logothetis Ukupakisha Kokudla

Umama Wemvelo, ugqozi olungunaphakade, uholela kumklamo omangalisayo wendlela yendabuko yokwenza. I-Logothetis Farm e-Zakynthos, eGrisi, ivumela amagugu nokubaluleka kwefa lamaGreki elidumile kuvele ngendlela enamandla. Ulwazi kusuka epulazini kuya etafuleni luhlangana nomlingo womklamo, ukuxoxa izindaba kanye nokwakha ibhrendi. Ngobunjalo obujwayelekile obuhlanzekile, kanye nokuphambuka okudlalayo kubabukeli banamuhla, iphakeji inikeza umoya ofudumele owamukela bonke abathengi ukuthi bayithole!

Ukuqashelwa

Mayelana ne-Umklomelo Wegolide we-A' Design Award

Logothetis Ukupakisha Kokudla iwinile uMklomelo Wegolide we-A' Design Award, ukwaziswa okuhloniphekile kakhulu okunikezwa imiklamo yeklasi yokuqala, emangalisayo nephawulekile. Abawinile beGolide yimiklamo emisha kakhulu, enombono ongaphambili futhi egqamile ebonisa ubuhlakani, ukuhlakanipha nobuchule babaklami babo. Logothetis Ukupakisha Kokudla ilindeleke ukuba ibe yinto entsha edunyiswe kakhulu, ebeka isitayela futhi ebalulekile elethe inani elingakaze libonwe. Lo mklamo owinile uMklomelo Wegolide we-A' Design Award ungumgomo omangalisayo nohlonishwayo osiza kakhulu futhi osunduza imingcele yobuciko, isayensi, ukuklama nobuchwepheshe. Logothetis Ukupakisha Kokudla idala imizwa ejulile yesifiso, ivuse intshiseko, ikhuthaze ukudala futhi iyasiheha.

Ngemuva Kokuklama

Iphakheji Yabezindaba

Ama-credit, amalungu eqembu nemininingwane yobuchwepheshe ehlinzekwe ngumklami.

Izici Ezihlukile: A contemporary design for a traditional way of doing. Mother Nature unfolds some of her secrets, and the brand, Logothetis Farm in Zakynthos, Greece, offers her unique gifts to all. The farm to table experience met the magic of design and storytelling. That is how a classic and clean identity with a playful twist was created. Cute illustrations and soft pastel colours make this series easily recognizable and memorable. The packaging gives a warm, joyful aura.
Izilinganiso Nokupakisha: It goes without saying that the creative approach was designed to minimize processing in packaging and to facilitate recycling. All materials were uniquely sourced and meticulously chosen to enhance the experience and narrative of the stories of the products.
Amathegi: Logothetis, Organic, Bio, Packaging, Design, Storytelling, Farm, Greece, Zante, Zakynthos
Ubuchwepheshe Bokukhiqiza: Glass jars, paper boxes and metal tins.
Inselele Yokudweba: The most difficult creative challenge was to link all meanings in one graphic concept. At the same time, a way to share the values and importance of Zakynthos heritage, while giving the design a modern twist, had to be found.
Ucwaningo: An extensive research was carried out for the task of creating brand concepts and the subsequent refinement of the final design version. In addition, a thorough market research was conducted in order to frame the market, the competitors and the potential buyers. In addition, mood boards were formed to better express the values and ethos of the company, and to agree on a direction and a design concept.
Ugqozi: Do you know Mother Nature? She is to whom the care of the earth has been given. Enchanted by the stories and myths about Mother Nature, and inspired by the spontaneity of real life moments, the creatives behind this project worked towards the creation of a brand for people with a true zest for life.
After all, the term Mother Nature was first coined here, in Greece. Ancient Greeks were the first to imagine nature personified as a young woman who represents the eternal source of creation.
Ubude Bephrojekthi: The project began and finished in 2019 in Athens, Greece.
Ukuhamba Kokusebenza: The attention to detail in design and storytelling reflected the character of the products, revealing the hard work invested in each one of them, and the consumers appreciated the final packaging.
Amalungu Eqembu: Creative Director: Antonia Skaraki
Designers: Andreas Deskas, Evri Makridis, Valia Alousi
Copywriter: Sotiria Theodorou
Amakhredithi Ezithombe: A.S. Advertising, 2019