Fruit Bites Ukufakwa Kwezithelo Ezomisiwe ngu-Nour Shourbagy

Umdwebo Fruit Bites Ukufakwa Kwezithelo Ezomisiwe ngu-Nour Shourbagy ungumnqobi ohlonishwa kakhulu womklomelo odumile we-2020 Umklomelo Webhulonzi we-A' Design Award Esigabeni Somncintiswano se-Ukudizayina Ukupakisha.

IbhulonziUkupakisha· 2020

Fruit Bites Ukufakwa Kwezithelo Ezomisiwe

ngu Nour Shourbagy

Iklayenti: Fruit Bites

Umnqobi we-Umklomelo Webhulonzi we-A' Design Award Esigabeni se-Ukupakisha

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Umnqobi Womklomelo Oqinisekisiwe

Qinisekisa Isimo Somklomelo se-#93428

Vakashela Isayithi Buka ku-A' Design Award Isitatimende Sabezindaba Ibheji Yomklomelo

Imibala

Ukuklama

Mayelana ne-Fruit Bites Ukufakwa Kwezithelo Ezomisiwe

Yini engcono kunokudla okungenamsoco okungenacala okunempilo yezingane zakho? Imiklamo yokufaka ye-Fruit Bites yakhelwe ukukhuthaza izingane ukuthi ziguqule imikhuba yazo yokudla ngokudla futhi zikhethe ukudla izithelo zemvelo ezomisiwe esikhundleni sokudla okulula. Inhloso ukuhlinzeka wonke umzali ukuba ashintshe iphethini lokuhlwelwa kwengane yakhe. Inselelo ukuklama izinhlamvu ezibonisa izinzuzo zezithelo izingane ezingaziqonda kalula futhi zixhumane nazo njengento epholile nenempilo. UMango udlala indima enkulu empilweni yezikhumba. IBanana ikusiza ukuba ugcine umbono ojwayelekile. I-Apple ilungele inkumbulo yakho nokugxila.

Ukuqashelwa

Mayelana ne-Umklomelo Webhulonzi we-A' Design Award

Fruit Bites Ukufakwa Kwezithelo Ezomisiwe iwinile uMklomelo Webhulonzi we-A' Design Award, ukwaziswa okuhloniphekile kakhulu okunikezwa imiklamo ephawulekayo eyehlukaniswa ukudala, ubuhlakani nobukhali bengqondo. Abawinile beBhulonzi yimisebenzi enobuchule obukhulu nedala ngokumangalisayo eqinisekisa isipiliyoni esibanzi, umcabango nobuhlakani babaklami babo. Fruit Bites Ukufakwa Kwezithelo Ezomisiwe ilindeleke ukuba ibe yinto exatshwa kakhulu, edunyiswayo nethandwayo, enobungcweti obuphawulekayo nezinto ezintsha. Lo mklamo owinile uMklomelo Webhulonzi we-A' Design Award uhlanganisa izindlela ezinhle kakhulu ebuciko, esayensi, ekuklameni nasebuchwepheshe futhi uhamba phambili ngenxa yokunaka kwawo imininingwane. Fruit Bites Ukufakwa Kwezithelo Ezomisiwe iyanelisa izidingo ngokumangalisayo, ithinta izifiso, iheha imizwa futhi ikhanga ukufuna ukwazi.

Ngemuva Kokuklama

Iphakheji Yabezindaba

Ama-credit, amalungu eqembu nemininingwane yobuchwepheshe ehlinzekwe ngumklami.

Izici Ezihlukile: Whats better than a nutritious guilt free snack for your kids. Packaging Designs for fruit bites dried fruits.The main unique feature of the packs were the character designs that were designed to attract kids and encourage them to change their snacking habits and prefer eating one hundred percent natural dried fruits rather than any other junk snacks.
The mission was to empower parents to change their kids snacking habits.
Izilinganiso Nokupakisha: Width 90 mm x 45 Depth x Height 140 mm
Amathegi: Design for kids, Dried Fruits, Healthy Snacks, Packaging Design, Fruit Characters
Ubuchwepheshe Bokukhiqiza: The packaging pouches are transparent (see through) for children to get to see the fruits inside also for the parents to make sure that the fruits are in good condition & quality.
Inselele Yokudweba: The research phase was challenging for me ; gathering data then deciding which fruit benefit to visualize in which children can easily understand and relate to as something cool and healthy.
Challenge: to design characters that reflect fruit benefits that children can relate to.
Mango: Plays a major role in skin health it gives a glow to your skin.
Banana: Helps you maintain normal vision and improves your vision at night.
Apple: Good for your memory & concentration.
Ucwaningo: At first the brand's target audience were parents as they are the decision makers (buyers). Then I thought it would be more challenging yet beneficial to design for kids. Because when parents feel that the packaging design might attract their kids and encourage them to eat what's inside; they will give it a try and buy the product.
Ugqozi: The inspiration behind this project was mainly the story behind the brand idea. The Founder of the brands story was my main inspiration. When she became pregnant with her first child she saw things differently. She had to take a step back. It was time for her to improve her familys eating habits. After the birth of her child their little family started to seriously live on fruit bites.
Ubude Bephrojekthi: The project started in August 2019 in Cairo and finished in October 2019 in Cairo
Ukuhamba Kokusebenza: Fruit bites provide nutritious dried fruits to help children eat better, feel better and live better. Fruit bite's products will empower families to change their snacking habits and improve their health and lifestyle of themselves and their loved ones. The design execution was made with kids in our minds and hearts.