Identity Created by Consumer (ICC) Uhlelo Lomfaniswano Wenkampani ngu-Jone Aleksiunaite

Umdwebo Identity Created by Consumer (ICC) Uhlelo Lomfaniswano Wenkampani ngu-Jone Aleksiunaite ungumnqobi ohlonishwa kakhulu womklomelo odumile we-2013 Umklomelo Webhulonzi we-A' Design Award Esigabeni Somncintiswano se-Igrafikhi.

IbhulonziIgrafikhi· 2013

Identity Created by Consumer (ICC) Uhlelo Lomfaniswano Wenkampani

ngu Jone Aleksiunaite

Iklayenti: Vilnius Academy of Arts

Umnqobi we-Umklomelo Webhulonzi we-A' Design Award Esigabeni se-Igrafikhi

19,346

Umnqobi Womklomelo Oqinisekisiwe

Qinisekisa Isimo Somklomelo se-#27919

Buka ku-A' Design Award Isitatimende Sabezindaba Ibheji Yomklomelo

Imibala

Ukuklama

Mayelana ne-Identity Created by Consumer (ICC) Uhlelo Lomfaniswano Wenkampani

Umbhalo Wencwadi: I-Identity Created by Consumer luhlelo oluguquguqukayo lomfaniswano wenkampani oluklanywe umnyuziyamu wobuciko besimanje. Lolu hlelo luhlanganisa ingxenye engaguquki nengxenye eguquguqukayo. Izakhi zokubukwa eziyisisekelo kanye nesethi ephrintiwe zakha ingxenye engaguquki. Ingxenye eguquguqukayo yakhiwa ngedatha edalwa izivakashi. Isivakashi ngasinye sikhiqiza uphawu lwalo siqu kanye nomfanekiso wokunyakaza. Lezi zakhi zibe sezisetshenziswa ezinkumbulweni, kwimidwebo enyakazayo kanye nasesilogweni esiguquguqukayo esiboniswa kuwebhusayithi nakuzikrini zedijithali. Umbhalo wokubukwa wenziwe ngezithombe ze-vector namavidiyo aqoshiwe.

Ukuqashelwa

Mayelana ne-Umklomelo Webhulonzi we-A' Design Award

Identity Created by Consumer (ICC) Uhlelo Lomfaniswano Wenkampani iwinile uMklomelo Webhulonzi we-A' Design Award, ukwaziswa okuhloniphekile kakhulu okunikezwa imiklamo ephawulekayo eyehlukaniswa ukudala, ubuhlakani nobukhali bengqondo. Abawinile beBhulonzi yimisebenzi enobuchule obukhulu nedala ngokumangalisayo eqinisekisa isipiliyoni esibanzi, umcabango nobuhlakani babaklami babo. Identity Created by Consumer (ICC) Uhlelo Lomfaniswano Wenkampani ilindeleke ukuba ibe yinto exatshwa kakhulu, edunyiswayo nethandwayo, enobungcweti obuphawulekayo nezinto ezintsha. Lo mklamo owinile uMklomelo Webhulonzi we-A' Design Award uhlanganisa izindlela ezinhle kakhulu ebuciko, esayensi, ekuklameni nasebuchwepheshe futhi uhamba phambili ngenxa yokunaka kwawo imininingwane. Identity Created by Consumer (ICC) Uhlelo Lomfaniswano Wenkampani iyanelisa izidingo ngokumangalisayo, ithinta izifiso, iheha imizwa futhi ikhanga ukufuna ukwazi.

Ngemuva Kokuklama

Iphakheji Yabezindaba

Ama-credit, amalungu eqembu nemininingwane yobuchwepheshe ehlinzekwe ngumklami.

Izici Ezihlukile: The project describes a system of a dynamic identity where a strategy of a company and an experience of a consumer with a dialogue between both sides is well planned. It is a structure, that gives an opportunity for the customer to influence the identity of a company. This structure has a visual basis, which allows to include changing dynamic details, while keeping the stylistically unified effect. The Modern Art Museum is chosen as a model for a concept explanation, as a space, where the creative process can be easily planned: every visitor is made to create two units of a personal identity data – a personal symbol and an image of a movement – they become essential visual material for making individual souvenirs, moving graphics and a dynamic logotype that is used in a website and digital screens of the museum. The consumer becomes a source of creation, which colours the basic identity structure of the museum.
Izilinganiso Nokupakisha: The project includes theory work (analysis/research/solution), a plan of company's strategy, visual solution and idea presentation video.
Amathegi: Identity, strategy, consumer, creates, id, corporate, business plan, idea, people, dynamic
Ubuchwepheshe Bokukhiqiza: The visual part was made by using vector graphics and recorded digital video material to get the image of human movement.
Inselele Yokudweba: To design a strategy that brings atrractive visual results of consumer creation. To think of how consumer can consciously or unconsciously influence a corporate identity. To keep influence and visual dynamics while keeping clear identification.
Ucwaningo: Reasearch in identity (as philosophy and social science), corporate identity, dynamic corporate identity, branding and its strategies, innovative design strategies, technological methods for collecting, processing and using visual data.
Ugqozi: Inspiration source: a book "Brand Sense" of Martin Lindstrom, curiosity in corporate identity field, identity as social science and philosophy, interaction between consumer and company identities, seek for higher emotional experience values of using graphic design.
Ubude Bephrojekthi: February 11 - June 11 in Vilnius Academy of Arts, Vilnius, Lithuania
Ukuhamba Kokusebenza: The key strategy for consumer's influenced identity can be used for identifying any company by changing technological methods of collecting, processing and using data.

In this exact example, the use of creative masterpiece made by number of museum's visitors, can be expanded to various digital and printing areas in museum's identity and advertising.
Amalungu Eqembu: Student Jone Aleksiunaite
Lecturer Marius Bartkus