Kolompeh Umsebenzi Oyinhloko: Ipakheji Yamaqebelengwane ngu-Sajad Izadi

Umdwebo Kolompeh Umsebenzi Oyinhloko: Ipakheji Yamaqebelengwane ngu-Sajad Izadi ungumnqobi ohlonishwa kakhulu womklomelo odumile we-2025 Umklomelo Webhulonzi we-A' Design Award Esigabeni Somncintiswano se-Ukudizayina Ukupakisha.

IbhulonziUkupakisha· 2025

Kolompeh Umsebenzi Oyinhloko: Ipakheji Yamaqebelengwane

ngu Sajad Izadi

Iklayenti: Reza Sweets and Nuts

Umnqobi we-Umklomelo Webhulonzi we-A' Design Award Esigabeni se-Ukupakisha

12,400

Umnqobi Womklomelo Oqinisekisiwe

Qinisekisa Isimo Somklomelo se-#170085

Buka ku-A' Design Award Isitatimende Sabezindaba Ibheji Yomklomelo

Imibala

Ukuklama

Mayelana ne-Kolompeh Umsebenzi Oyinhloko: Ipakheji Yamaqebelengwane

Umbhalo Wencwadi: I-Kolompeh iwuklamo lwepakheji lwamaqebelengwane endabuko aseKerman agcwaliswe ngezithelo zamasundu futhi enziwe amnandi ngesiraphu wamagilebhisi. Ibhokisi lenziwe ngekhadibhodi elihuqwe ngezinto ezisuselwa emanzini ukuze ipakheji ihlale ivikela imvelo. Umdwebo usibekele zonke izindawo ezingaphandle, ubonisa izinhlamvu ezikhuthazwe okhokho baseKerman, abanamashuga amade nezingubo ezihlotshiswe ngamaphethini asePheresiya. Igolide nemibala eshicilelwe ekhanyayo kubonisa ikhwalithi, futhi umbala ngamunye ubhekisa kunambitheka othile. Amaqebelengwane ahlelwe ngaphakathi ephepheni lokusonga elivumelekile ekudleni. Uklamo luxhumanisa ubuciko basendaweni nemakethe yesimanje.

Ukuqashelwa

Mayelana ne-Umklomelo Webhulonzi we-A' Design Award

Kolompeh Umsebenzi Oyinhloko: Ipakheji Yamaqebelengwane iwinile uMklomelo Webhulonzi we-A' Design Award, ukwaziswa okuhloniphekile kakhulu okunikezwa imiklamo ephawulekayo eyehlukaniswa ukudala, ubuhlakani nobukhali bengqondo. Abawinile beBhulonzi yimisebenzi enobuchule obukhulu nedala ngokumangalisayo eqinisekisa isipiliyoni esibanzi, umcabango nobuhlakani babaklami babo. Kolompeh Umsebenzi Oyinhloko: Ipakheji Yamaqebelengwane ilindeleke ukuba ibe yinto exatshwa kakhulu, edunyiswayo nethandwayo, enobungcweti obuphawulekayo nezinto ezintsha. Lo mklamo owinile uMklomelo Webhulonzi we-A' Design Award uhlanganisa izindlela ezinhle kakhulu ebuciko, esayensi, ekuklameni nasebuchwepheshe futhi uhamba phambili ngenxa yokunaka kwawo imininingwane. Kolompeh Umsebenzi Oyinhloko: Ipakheji Yamaqebelengwane iyanelisa izidingo ngokumangalisayo, ithinta izifiso, iheha imizwa futhi ikhanga ukufuna ukwazi.

Ngemuva Kokuklama

Iphakheji Yabezindaba

Ama-credit, amalungu eqembu nemininingwane yobuchwepheshe ehlinzekwe ngumklami.

Izici Ezihlukile: For years, traditional products In Iran have faced limited acceptance. People are turning to industrial food products, and old brands hold no significant place In the market. Kolompeh are health-oriented cookies; grape syrup has been used to sweeten them, and they contain date-filled center. After eating them, you feel energized and not weighed down. The Reza brand aims to Introduce these high-quality products to the market with fresh approach.
Izilinganiso Nokupakisha: Width:224mm Depth:55mm Height:224mm
Amathegi: Packaging design, Sweets , Design, Graphic Design, Illustration
Ubuchwepheshe Bokukhiqiza: In the production of this packaging, water-based materials have been used for coating the cardboard to ensure It Is environmentally friendly. In printing, efforts have been made to ensure the colors are sharp and vibrant so that they stand out better on store shelves. The color gold has been used to evoke a sense of value and premium quality In the product. The pastries are arranged Inside the box using food-grade wax paper.
Inselele Yokudweba: Creating a cohesive visual Identity that aligns with culture and art, while also Implementing and simplifying it appropriately for the younger, modern generation. One of the biggest challenges for the designer has been ensuring the audience correctly understand's the product during purchase. To maintain the Integrity of the design style, they couldn't use a realistic Image of the product In the Illustration.
Ucwaningo: The design research team concluded that many similar products In the market have not Incorporated Iranian and Kermani art, creating a gap between culture, art, and the market, which makes the product appear weak and less appealing to the end consumer. After nearly two years of production, the product Is receiving Increasing acceptance every day.
Ugqozi: In the past and throughout the history of Kerman, people engaged In dancing and celebration at gatherings. Considering that this product Is rooted In the history and culture of the city of Kerman, the characters are designed to resemble the ancestors of the people of Kerman, featuring men with long mustaches and clothing adorned with Persian patterns. The Illustration evokes memories of the celebrations and gatherings of the people of Kerman, which they hold dear.
Ubude Bephrojekthi: The project started In August 2022 in Kerman and finished In May 2023 In tehran and was launched In the Kerman market.
Ukuhamba Kokusebenza: At first glance, It Is the colors and shapes that play their role. a product that has transcended market frameworks and leans more toward the art of Illustration. Kolompeh Is executed as line art on the background of the packaging. The audience sees It, but the main focus Is on the art of Illustration. The audience should become Immersed In the Illustration and only then pay attention to the contents of the package. The color of each product Is associated with Its flavor.
Amalungu Eqembu: Graphic Designer: Sajad Izadi
Amakhredithi Ezithombe: Graphic Designer: Sajad Izadi