Yeqela kokuqukethwe
128 Bpm Ukupakisha KweGin ngu-Ximena Ureta

Umdwebo 128 Bpm Ukupakisha KweGin ngu-Ximena Ureta ungumnqobi ohlonishwa kakhulu womklomelo odumile we-2025 Umklomelo Wegolide we-A' Design Award Esigabeni Somncintiswano se-Ukudizayina Ukupakisha.


IgolideUkupakisha· 2025

128 Bpm Ukupakisha KweGin

ngu Ximena Ureta

Iklayenti: Contraseña Magazine

Umnqobi we-Umklomelo Wegolide we-A' Design Award Esigabeni se-Ukupakisha

114,004

Umnqobi Womklomelo Oqinisekisiwe

Qinisekisa Isimo Somklomelo se-#165216

Imibala

Ukuklama

Mayelana ne-128 Bpm Ukupakisha KweGin

I-128 Bpm iwumklamo wokupakisha nelebula yebhodlela le-gin. Igama libhekisa esivinini somculo esingama-beats angu-128 ngomzuzu, isilinganiso esixhunywe nesigqi senhliziyo ejabulile. Umqondo usekelwe ku-Blues, uhlobo lomculo olwabumba izitayela eziningi ezalandela. Izinyoni zimele ukuhamba komculo emlandweni futhi zibuye ziqoqe izitshalo ezisetshenziswa ku-gin. Amaphiko amele inkululeko yokusungula. Amalebula angaphambili nangemuva aphrintwe ephepheni likakotini elinamathelayo elinokugcina okungakhazimuli, okuthambile njengevelvethi. I-gold foil, i-varnish, ukuqoshwa okuphakeme nokuqoshwa okushonile kuphothula umklamo.

Ukuqashelwa

Mayelana ne-Umklomelo Wegolide we-A' Design Award

128 Bpm Ukupakisha KweGin iwinile uMklomelo Wegolide we-A' Design Award, ukwaziswa okuhloniphekile kakhulu okunikezwa imiklamo yeklasi yokuqala, emangalisayo nephawulekile. Abawinile beGolide yimiklamo emisha kakhulu, enombono ongaphambili futhi egqamile ebonisa ubuhlakani, ukuhlakanipha nobuchule babaklami babo. 128 Bpm Ukupakisha KweGin ilindeleke ukuba ibe yinto entsha edunyiswe kakhulu, ebeka isitayela futhi ebalulekile elethe inani elingakaze libonwe. Lo mklamo owinile uMklomelo Wegolide we-A' Design Award ungumgomo omangalisayo nohlonishwayo osiza kakhulu futhi osunduza imingcele yobuciko, isayensi, ukuklama nobuchwepheshe. 128 Bpm Ukupakisha KweGin idala imizwa ejulile yesifiso, ivuse intshiseko, ikhuthaze ukudala futhi iyasiheha.

Ngemuva Kokuklama

Iphakheji Yabezindaba

Ama-credit, amalungu eqembu nemininingwane yobuchwepheshe ehlinzekwe ngumklami.

Izici Ezihlukile
Bpm (Beats per minute) is the tempo of a song.
For example, Hip hop ranges between 60 and 90 Bpm, while electronic music is between 120 and 140 Bpm.
There’s a magic number 128 Bpm because it aligns with the heartbeat of a happy heart. That is, if the person responsible for mixing may match the music to the 128 Bpm heart rate, they’ll achieve the perfect mix.
Izilinganiso Nokupakisha
The front and back labels of 128 Bpm were printed on self adhesive Fasson Cotton White paper. Front label dimensions: 11.8 cm x 13.3 cm; back label: 66.3 cm x 66.6 cm. The Fasson Cotton White paper is matte white, uncoated, and wood free, made of 100% cotton. It features an exclusive velvety finish for a great tactile cotton feel. It is moisture-resistant and has fungicide treatments.
Amathegi
Packaging, design, label, 128 Bpm, Ximena Ureta, Gin, Chilean designer, Avery Dennison, Chilean Designer, Blue Gin.
Ubuchwepheshe Bokukhiqiza
The front label and back label were printed on 120gr Fasson Cotton White paper. The label was printed using digital technology on an HP Indigo machine with 6 special colors and 1 color in Flexography with Kurz 425 gold foil and glossy varnish with reserved areas. It was finished on a Digicon machine with mechanical embossing and debossing. The back label was also produced with digital technology on an Hp Indigo machine, printed with 1 special color, and finished on the Digicon machine.
The collar was printed on Cuvee Collier paper in 6 colors using an HP machine, with semi gloss varnish and die cut finishing on a Digicon machine.
Inselele Yokudweba
The challenge of this project was to create a concept for a Gin brand that, on one hand, aligned with 128 Bpm as a number in harmony with a happy heart, and on the other, embraced Blues as a musical genre. The color blue was used to paint the Blues blue. The wings in this project symbolize creative freedom, and the birds refer to the migration of music and the journey of Blues throughout history as it evolved to the present day. The birds in this packaging are also the collectors of the botanicals, which are the heart of gin.
Ucwaningo
Looking at the family tree of music, one can see that Blues holds a foundational place in the history of music. Its evolution and influence can be seen in most musical styles of the 20th century. Jazz, rap, rock, rock and roll, and pop all have Blues in their DNA.
Research identified the guitar brands most favored by renowned artists for playing Blues. The guitar for this packaging was inspired by a D’ Angelico Deluxe guitar, a model that exists in blue. This brand has crafted guitars specifically for styles like Jazz and Blues.
Ugqozi
The inspiration for this project comes from songs rooted in Blues as a musical genre.
Songs like "How was it for you" by Snowy White, which features a guitar solo and minimal lyrics, have influenced the creation of this packaging.
For this project, a special Blues track was created at 128 Bpm called Gin Blues.
Ubude Bephrojekthi
128 Bpm was launched in Chile on September 4, 2024.
Ukuhamba Kokusebenza
This packaging was created for an article on Contraseña Magazine and will be launched at Print Santiago 2024.
Amalungu Eqembu
Art Direction and Design: Ximena Ureta
Amakhredithi Ezithombe
Generalist: Alvaro Garrido.
Illustration: Benjamin Dieguez
Photography and video: Juan Pablo Dominguez
Music: Sebastián Prado.

Okuxhasiwe

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Umdwebo Omuhle Ufanele Ukwaziwa Okukhulu

I-A' Design Award ngumklomelo wamazwe ngamazwe, ohlolwa ngabejaji womdwebo omuhle. Hlanganyela ku-A' Design Award ukuze uthole ithuba lokuthola ukwaziwa okufanelekile, udumo, isithunzi kanye nokwaziswa komsebenzi wakho. Qoka umsebenzi wakho ku-A' Design Award bese uncintisana ngomklomelo odumile we-A' Design Prize.

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