The Ancient Mexicans Ubunikazi Bombukiso ngu-Eduardo Guizar Vukovich

Umdwebo The Ancient Mexicans Ubunikazi Bombukiso ngu-Eduardo Guizar Vukovich ungumnqobi ohlonishwa kakhulu womklomelo odumile we-2024 Umklomelo Wesiliva we-A' Design Award Esigabeni Somncintiswano se-Ifa Lamasiko.

IsilivaIfa Lamasiko· 2024

The Ancient Mexicans Ubunikazi Bombukiso

ngu Eduardo Guizar Vukovich

Iklayenti: Universidad de Monterrey

Umnqobi we-Umklomelo Wesiliva we-A' Design Award Esigabeni se-Ifa Lamasiko

54,244

Umnqobi Womklomelo Oqinisekisiwe

Qinisekisa Isimo Somklomelo se-#158345

Buka ku-A' Design Award Isitatimende Sabezindaba Ibheji Yomklomelo

Imibala

Ukuklama

Mayelana ne-The Ancient Mexicans Ubunikazi Bombukiso

I-Ancient Mexicans wubunikazi bomdwebo obenzelwe umbukiso ohlala njalo wamasiko aseMexico angaphambi kwesikhathi samaSpaniya eMuseum of the Northeast eMonterrey, eMexico. Lobu bunikazi busekelwe kumqondo wezinkanyezi ezihlangene (constellations). Igridi yamachashazi yabekwa phezu kwezithombe zezinto ezikhethiwe zombukiso, kwathi amaskwele nezinguquko zawo kwasetshenziswa ukudala izithombe-mifanekiso (pictograms) zesiko ngalinye nengqikithi ngayinye. Lezi zithombe-mifanekiso ziyabonakaliswa futhi ziphindaphindwe ukwakha amaphethini asebenza njengamamojula futhi ajwayelana nokusetshenziswa ngakunye. Umklamo wolwazi ngaphakathi kombukiso usekela isipiliyoni sevakashi.

Ukuqashelwa

Mayelana ne-Umklomelo Wesiliva we-A' Design Award

The Ancient Mexicans Ubunikazi Bombukiso iwinile uMklomelo Wesiliva we-A' Design Award, ukwaziswa okuhloniphekile ngokungajwayelekile okunikezwa imiklamo esezingeni eliphezulu, ebukekayo nethinta kakhulu. Abawinile beSiliva yimisebenzi egqamile kakhulu nedala kakhulu ebonisa ubungcweti obuphawulekayo, italente nobuhlakani babaklami babo. The Ancient Mexicans Ubunikazi Bombukiso ilindeleke ukuba ibe ngumsebenzi omuhle wesibonelo, onobungcweti obuphawulekayo nezinto ezintsha ezijulile. Lo mklamo owinile uMklomelo Wesiliva we-A' Design Award uyinto entsha ebonakala kakhulu nethakazelisayo esiza futhi isunduza imingcele yobuciko, isayensi, ukuklama nobuchwepheshe. The Ancient Mexicans Ubunikazi Bombukiso iyinto enomhawu omkhulu kuyo evusa izifiso, ilethe imizwa emihle futhi ivuse ukumangala nokuxakeka.

Ngemuva Kokuklama

Iphakheji Yabezindaba

Ama-credit, amalungu eqembu nemininingwane yobuchwepheshe ehlinzekwe ngumklami.

Izici Ezihlukile: Design of a new graphic identity that is flexible and functional, as well as a communication strategy that attracts the public to the exhibition of Ancient Mexicans, (exhibition of Mexican pre-Hispanic cultures at the Museum of the Northeast in Mexico, MUNE); offer information design within of the exhibition to enhance the experience of the user and finally, promote knowledge of pre-Hispanic cultures in the Northeast of the country through graphic design.
Izilinganiso Nokupakisha: The exhibition The Ancient Mexicans has 466 pieces, these are divided within the exhibition in cultures and themes. During the development From the graphic identity, two were selected
pieces from each culture and theme. to make choose each piece, were considered the most representative and with better photographs of the technical sheets provided by the Alfa Planetarium.
The first thing that was done during the abstraction process
of the graphic elements was to select the image of the piece, consistent with this step, the reticle was placed over the image and the opacity of the image in order to be able to observe
with greater clarity. Finally, the main element, which is the square and its variations on the image and the grid, generating
as a result different pictograms, or elements graphics for graphic identity.
Amathegi: Cultural, Heritage, Pre-hispanic, museum, archaeology, identity, signage, Aztecs, Mayans
Ubuchwepheshe Bokukhiqiza: For the graphic identity, a grid created from the concept of Constellations, considering that the stars when they come together generate new ones figures, different shapes were placed and organized points. By joining four points with lines, we generate a square.
Inselele Yokudweba: For the creation of the graphic identity, it was taken into account
account our client, the investigation, the public objective and the concept of Constellations. Starting From this background, several characteristics that we consider essential for what was sought to be represented through the graphic identity. We translate these characteristics to goals, which are: having an identity flexible, attractive, recognizable and current graphics.
Ucwaningo: Interviews were carried out with people specialized in the field
of museums. The Double Diamond Model was implemented, methodology that allows improving creative processes and idea prototyping. Various world-class museums were visited and the creative proposal was developed. From the research process, we developed the concept for the development of graphic identity. It arose from the search to connect the present with the past.
Taking this into account, a reflection was carried out about connections such as the union between two or more things that sometimes reveal to us and communicate new messages.
Ugqozi: Our country has a deep and extensive history, in Mexico from 2,500 BC. In 1521, a series of cultures developed, among which the Olmecs, Teotihuacans, Mayans, Zapotecs, Toltecs, Mixtecs and Mexicas or Aztecs.

Codices consist of pictorial documents or images that serve as a historical source in which the pre-Hispanic peoples left recorded its cultural and scientific advances, beliefs, rituals, system economic, chronology and in essence… its history.
Ubude Bephrojekthi: The design for the exhibition will be permanently at the Museo del Noreste (MUNE), in Monterrey Nuevo León, Mexico.
Ukuhamba Kokusebenza: From the development of graphic elements designed based on the search for representation of each culture and theme, we decided to make emphasis on one of the goals established for the new graphic identity of “Los Antiguos Mexicanos”,
flexibility.
With the aim of designing a graphic identity flexible, a series of patterns were generated from the graphic elements. These are formed through reflection and repetition of one of the graphic elements. Each pattern works as module and system; usage varies depending on the application.
Amalungu Eqembu: Andrea Rodríguez Tapia
Ariadna García Ríos
Daniela de la Fuente Lozano
Isabel Villegas Martínez