RE MAX Daelim Iseti Yamabhrosha ngu-Sang Ryu

Umdwebo RE MAX Daelim Iseti Yamabhrosha ngu-Sang Ryu ungumnqobi ohlonishwa kakhulu womklomelo odumile we-2024 Umklomelo Webhulonzi we-A' Design Award Esigabeni Somncintiswano se-Okushicilelwe.

IbhulonziOkushicilelwe· 2024

RE MAX Daelim Iseti Yamabhrosha

ngu Sang Ryu

Iklayenti: RE/MAX Daelim

Umnqobi we-Umklomelo Webhulonzi we-A' Design Award Esigabeni se-Okushicilelwe

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Umnqobi Womklomelo Oqinisekisiwe

Qinisekisa Isimo Somklomelo se-#155961

Buka ku-A' Design Award Isitatimende Sabezindaba Ibheji Yomklomelo

Imibala

Ukuklama

Mayelana ne-RE MAX Daelim Iseti Yamabhrosha

Iseti yamabhrosha ihlelelwe i-RE MAX Daelim, umnikazi wefranchise omusha wefranchise yamazwe omhlaba yezindlu nezindawo, i-Real Estate Maximums (RE MAX), eNingizimu Korea. Ifaka izinhlobo ezilimi ezimbili ngesiKorean nesiNgisi kanye nefolda yamafayela ukuze kukhuthazwe imisebenzi yokuthengisa yabadayisi bezindlu kumakhasimende abangaba khona. Ethuswe ukubambisana nabadayisi bezindlu, umklami waphethe ukuxhumana ngomkhiqizo wemikhiqizo yefranchise ukuze kumakethe amasevisi nokusebenza kwabo. Ibhrosha liqukethe okuqukethwe okunolwazi, kuyilapho ifolda yamafayela inikeza indawo yemibhalo yokuthengisa ukuze kube lula ukwelulekana namakhasimende.

Ukuqashelwa

Mayelana ne-Umklomelo Webhulonzi we-A' Design Award

RE MAX Daelim Iseti Yamabhrosha iwinile uMklomelo Webhulonzi we-A' Design Award, ukwaziswa okuhloniphekile kakhulu okunikezwa imiklamo ephawulekayo eyehlukaniswa ukudala, ubuhlakani nobukhali bengqondo. Abawinile beBhulonzi yimisebenzi enobuchule obukhulu nedala ngokumangalisayo eqinisekisa isipiliyoni esibanzi, umcabango nobuhlakani babaklami babo. RE MAX Daelim Iseti Yamabhrosha ilindeleke ukuba ibe yinto exatshwa kakhulu, edunyiswayo nethandwayo, enobungcweti obuphawulekayo nezinto ezintsha. Lo mklamo owinile uMklomelo Webhulonzi we-A' Design Award uhlanganisa izindlela ezinhle kakhulu ebuciko, esayensi, ekuklameni nasebuchwepheshe futhi uhamba phambili ngenxa yokunaka kwawo imininingwane. RE MAX Daelim Iseti Yamabhrosha iyanelisa izidingo ngokumangalisayo, ithinta izifiso, iheha imizwa futhi ikhanga ukufuna ukwazi.

Ngemuva Kokuklama

Iphakheji Yabezindaba

Ama-credit, amalungu eqembu nemininingwane yobuchwepheshe ehlinzekwe ngumklami.

Izici Ezihlukile: The designer and the realtors applied their expertise and experience in co-creating the collateral brief and deliverables. The bilingual editions are published to reach clients of all socioeconomic, geographic, and national backgrounds. The branded brochure and file folder promote the franchise as a powerhouse brand and the franchisee as a trusted operator. The brochure kit is designed to be all-inclusive, especially in empowering the realtors to perform a wider range of sales tasks.
Izilinganiso Nokupakisha: 210 x 297 mm
Amathegi: RE/MAX Daelim, Brochure, Co-Design, Sang Ryu
Ubuchwepheshe Bokukhiqiza: The designer executed the brochure kit to communicate the franchise brand image and the franchisee service. The cover features the cityscape of Yeouido in Seoul, where the franchisee is headquartered, as a design motif. The spreads feature the slogans, reference map, graphic figures, alphabetically indexed tables, and brandmark elements as navigable section signposts. The brochure is saddle-stitched, finished with spot coating on its cover illustrations, and printed on A4-sized paper, along with the file folder.
Inselele Yokudweba: What real estate sales collateral is essential to the realtors' sales activities? How can the designs represent the realtors as deserving professionals? Where are the opportunities for co-design to make practical and meaningful impacts?
Ucwaningo: The brochure kit is designed for RE/MAX Daelim, a new franchisee of the international real estate franchise, Real Estate Maximums (RE/MAX), in South Korea. It includes bilingual editions in Korean and English and a file folder for promoting the realtors' sales activities to prospective clients. Inspired by collaboration with the realtors, the designer managed the brand communications for the franchisee products to market their services and performance. The brochure features informative content, while the file folder accommodates sales documentation to facilitate client consultation.
Ugqozi: RE/MAX Daelim briefed on the collateral to be used in their realtors' sales activities. It is a tool for them to build client relationships leading to increased commissions. As a result, the designer co-created their first brochure kit with about 20 realtors who participated. For the brochure, participants contributed original text and photos to publish translated editions. For the file folder, they expressed its need to carry up-to-date listings and contracts for client consultation.
Ubude Bephrojekthi: RE/MAX Daelim launched the brochure kit in South Korea in July 2023. The designer and the realtors participated in its co-creation from March to June 2023.
Ukuhamba Kokusebenza: The brochure kit is primarily used by the realtors for client consultations. With the brochure and file folder designs, they can locate information about their work, track records, and even research for sales purposes. The English edition is used to consult with clients and businesses at home and overseas. These opportunities come from the franchisee networks and client relations to utilize a translated edition as well as a PDF file.