Yellow Crane Tower Ukupakisha Amanzi ngu-Jin Zhang

Umdwebo Yellow Crane Tower Ukupakisha Amanzi ngu-Jin Zhang ungumnqobi ohlonishwa kakhulu womklomelo odumile we-2024 Umklomelo Webhulonzi we-A' Design Award Esigabeni Somncintiswano se-Ukudizayina Ukupakisha.

IbhulonziUkupakisha· 2024

Yellow Crane Tower Ukupakisha Amanzi

ngu Jin Zhang

Iklayenti: Wuhan Sanbu Brand Design

Umnqobi we-Umklomelo Webhulonzi we-A' Design Award Esigabeni se-Ukupakisha

15,253

Umnqobi Womklomelo Oqinisekisiwe

Qinisekisa Isimo Somklomelo se-#154744

Vakashela Isayithi Buka ku-A' Design Award Isitatimende Sabezindaba Ibheji Yomklomelo

Imibala

Ukuklama

Mayelana ne-Yellow Crane Tower Ukupakisha Amanzi

Lawa ngamanzi omthombo wemvelo okuphuzwayo akhiqizwa yi-Yellow Crane Tower. Umklami usebenzisa indlela yokudweba amagama ukudiliza umngcele phakathi kombhalo nemidwebo, ehlanganisa isiko seminyaka engu-3500 saseWuhan ezinhlambweni ezintathu ze-Yellow Crane Tower, eqhubeka eqinisa ibhrendi kanye nomongo wedolobha. Umklamo wesivalo sebhodlela uphefumulelwe ingungu eshayela ongafiyo e-White Cloud Yellow Crane, udlulisa ubuhle obuphakade be-Yellow Crane Tower.

Ukuqashelwa

Mayelana ne-Umklomelo Webhulonzi we-A' Design Award

Yellow Crane Tower Ukupakisha Amanzi iwinile uMklomelo Webhulonzi we-A' Design Award, ukwaziswa okuhloniphekile kakhulu okunikezwa imiklamo ephawulekayo eyehlukaniswa ukudala, ubuhlakani nobukhali bengqondo. Abawinile beBhulonzi yimisebenzi enobuchule obukhulu nedala ngokumangalisayo eqinisekisa isipiliyoni esibanzi, umcabango nobuhlakani babaklami babo. Yellow Crane Tower Ukupakisha Amanzi ilindeleke ukuba ibe yinto exatshwa kakhulu, edunyiswayo nethandwayo, enobungcweti obuphawulekayo nezinto ezintsha. Lo mklamo owinile uMklomelo Webhulonzi we-A' Design Award uhlanganisa izindlela ezinhle kakhulu ebuciko, esayensi, ekuklameni nasebuchwepheshe futhi uhamba phambili ngenxa yokunaka kwawo imininingwane. Yellow Crane Tower Ukupakisha Amanzi iyanelisa izidingo ngokumangalisayo, ithinta izifiso, iheha imizwa futhi ikhanga ukufuna ukwazi.

Ngemuva Kokuklama

Iphakheji Yabezindaba

Ama-credit, amalungu eqembu nemininingwane yobuchwepheshe ehlinzekwe ngumklami.

Izici Ezihlukile: This is a very special water, the most famous landmark of Wuhan, China, the Yellow Crane Tower. It witnesses the history and culture of this region for thousands of years. Designers use painting to draw the most representative elements and combine them into Chinese characters for product names, breaking the boundaries between text and graphics.
Izilinganiso Nokupakisha: 225mmx60mmx60mm
Amathegi: Packaging design, Yellow Crane Tower, Water, illustration, Chinese design, Wuhan Sanbu brand design
Ubuchwepheshe Bokukhiqiza: In order to better showcase the water quality, the proportion of bottle stickers should be kept as small as possible, allowing large areas of bottles to be exposed and allowing consumers to see the crystal clear water more intuitively.
Inselele Yokudweba: The biggest challenge lies in making choices. The culture of a city that has been around for thousands of years is very rich, but in the end, the designer focuses on the brand name and focuses on the brand as the core, narrowing the scope while also showcasing the city's culture.
Ucwaningo: The brand wants to make this water a product with local cultural characteristics, so they initially determined their research direction and deeply explored local culture. Taking Yellow Crane Tower as the core area, they will focus on many aspects, which can not only closely connect with the brand, but also showcase urban culture.
Ugqozi: The thousands of years of exclusive culture in this region have inspired designers. In traditional Chinese aesthetics, there are paintings in words and characters in paintings. This unique expression technique makes this product design unique.
Ubude Bephrojekthi: The project started in Wuhan, China in July 2023 and was completed in Wuhan, China in September 2023. It is expected to be sold in China in October 2023.
Ukuhamba Kokusebenza: The designer first started with the study of urban culture and selected the most representative elements of the city's thousands of years of culture. Then, combined with the size of the label, they decided to use illustrations combined with Chinese characters to design, so that there are characters in the picture and pictures in the characters.