Remaking Art Ubunikazi Bomkhiqizo ngu-Meng Shenhui

Umdwebo Remaking Art Ubunikazi Bomkhiqizo ngu-Meng Shenhui ungumnqobi ohlonishwa kakhulu womklomelo odumile we-2024 Umklomelo Wesiliva we-A' Design Award Esigabeni Somncintiswano se-Igrafikhi.

IsilivaIgrafikhi· 2024

Remaking Art Ubunikazi Bomkhiqizo

ngu Meng Shenhui

Iklayenti: Shenzhen Chengmei Culture Communication Co., Ltd

Umnqobi we-Umklomelo Wesiliva we-A' Design Award Esigabeni se-Igrafikhi

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Umnqobi Womklomelo Oqinisekisiwe

Qinisekisa Isimo Somklomelo se-#152015

Buka ku-A' Design Award Isitatimende Sabezindaba Ibheji Yomklomelo

Imibala

Ukuklama

Mayelana ne-Remaking Art Ubunikazi Bomkhiqizo

I-Remaking Art wubunikazi bomkhiqizo obenzelwe inkampani yezokuxhumana kwamasiko. Ilogo ihlanganisa izinhlamvu zokuqala u-R no-A zibe uphawu olulinganayo nhlangothi zombili, oluxhunywe ngemigqa ephakamisa umbono wokubonakala kwesithombe emanzini. Umugqa ovundlile ukhumbuza isikali futhi ugcinwe usuka kwilogo yangaphambili ukuze uveze ubulungiswa nobuqotho. Uhlelo lokubonwayo lusebenzisa imigqa ukuhlukanisa izinto eziphrintiwe, ukupakisha kanye nemiboniso yangaphakathi, ukuze ukubukeka okufanayo kugcinwe kuwo wonke amasayizi nezinto ezahlukene. Umklamo udlulisa ukulingana nhlangothi zombili, ukuhlanganiswa kanye nokuvuselelwa.

Ukuqashelwa

Mayelana ne-Umklomelo Wesiliva we-A' Design Award

Remaking Art Ubunikazi Bomkhiqizo iwinile uMklomelo Wesiliva we-A' Design Award, ukwaziswa okuhloniphekile ngokungajwayelekile okunikezwa imiklamo esezingeni eliphezulu, ebukekayo nethinta kakhulu. Abawinile beSiliva yimisebenzi egqamile kakhulu nedala kakhulu ebonisa ubungcweti obuphawulekayo, italente nobuhlakani babaklami babo. Remaking Art Ubunikazi Bomkhiqizo ilindeleke ukuba ibe ngumsebenzi omuhle wesibonelo, onobungcweti obuphawulekayo nezinto ezintsha ezijulile. Lo mklamo owinile uMklomelo Wesiliva we-A' Design Award uyinto entsha ebonakala kakhulu nethakazelisayo esiza futhi isunduza imingcele yobuciko, isayensi, ukuklama nobuchwepheshe. Remaking Art Ubunikazi Bomkhiqizo iyinto enomhawu omkhulu kuyo evusa izifiso, ilethe imizwa emihle futhi ivuse ukumangala nokuxakeka.

Ngemuva Kokuklama

Iphakheji Yabezindaba

Ama-credit, amalungu eqembu nemininingwane yobuchwepheshe ehlinzekwe ngumklami.

Izici Ezihlukile: The logo design takes the initial letters R and A of the brand name Remaking Art, forming a symmetrical logo image up and down, using lines to connect the two letters, like a reflection in water, reflecting the brand concept“Remaking”.
The overall VI visual system is focus on the concepts of symmetry, fusion, and innovation, making full use of lines to separate plane materials, product design, and interior display.
Izilinganiso Nokupakisha: The overall design utilizes lines to connect two letters, resembling a reflection in water, highlighting the concept of brand reshaping. The design team focuses on the concepts of symmetry, integration, and innovation, using lines to separate different sizes of flat materials, packaging, and interior displays to convey the brand spirit in a concise and clear manner. Appropriate printing techniques and materials are chosen to ensure integrity across different sizes and materials.
Amathegi: Logo, Brand, Branding, Identity, Brand Identity, Logo Design, Creative, Visual Identity, Advertising,
Ubuchwepheshe Bokukhiqiza: In the new design ,the horizontal line in the logo symbolized a scale, expressing the brand's principles of fairness and integrity. Client wanted to retain the brand style, concept and some elements during rebranding, which has been taken into consideration as well.
Inselele Yokudweba: The client wanted to keep the scale element line from the previous logo but in a more seamless and integrated manner within the new design.
Ucwaningo: The previous logo of Remaking Art incorporated the initials "R" and "A" from the brand name. The letter "R" also resembled the Chinese oracle-bone inscription of character"human (pronounces Ren, means human)", representing the idea that "design should be people-oriented" The horizontal line in the logo symbolized a scale, expressing the brand's principles of fairness and integrity. Client wanted to retain the brand style, concept and some elements during rebranding, which has been taken into consideration as well.
Ugqozi: The design inspiration comes from water reflection, using lines to connect the two obverse and reverse letters, and make full use of lines to separate plane materials, product design, and interior display. Clearly and concisely convey the spirit of re-inheriting brand culture, re-creating art, and re-integrating creativity.
Ubude Bephrojekthi: The project started in January 2022 and was completed in Shenzhen in May 2022
Ukuhamba Kokusebenza: First, the design team conducted in-depth research on the brand's history, values, and goals, determining the direction of brand integration and innovation. For the previous image, the design team retained the line elements and reimagined them into symmetrical forms to create new logos and visual elements, showcasing the brand's transformation and innovation. Subsequently, the design team continuously adjusted the design using design tools to ensure its consistency across different platforms and materials, allowing for smooth application in printed materials, product packaging, and spatial design to provide the audience with a tangible experience of the brand concept.
Amakhredithi Ezithombe: Copyright：CM Design