Umdwebo Shacheng Laojiao Ukupakisha ngu-Wu Yao ungumnqobi ohlonishwa kakhulu womklomelo odumile we-2023 Umklomelo Webhulonzi we-A' Design Award Esigabeni Somncintiswano se-Ukudizayina Ukupakisha.

IbhulonziUkupakisha· 2023

Shacheng Laojiao Ukupakisha

ngu Wu Yao

Iklayenti: Huailai Great Wall Wine Marketing Co., Ltd

Umnqobi we-Umklomelo Webhulonzi we-A' Design Award Esigabeni se-Ukupakisha

15,478

Umnqobi Womklomelo Oqinisekisiwe

Qinisekisa Isimo Somklomelo se-#148928

Buka ku-A' Design Award Isitatimende Sabezindaba Ibheji Yomklomelo

Imibala

Ukuklama

Mayelana ne-Shacheng Laojiao Ukupakisha

Ngendlela efanayo yebhodlela, ibhodlela linemibala emibili: owodwa obomvu nophuzi owodwa. Izici zokuphisa zemvelo nezemvelo zeShacheng zidwetshwe emzimbeni webhodlela. Izinto ezingavuthiwe zokuphisa kanye nenqubo yokuphisa zichazwe entanjeni yegolide emhlophe esetshenziselwa amabhodlela abomvu. Umbala ongezansi webhokisi elingaphandle uphuzi futhi ubomvu. Ugqozi oluphuzi luvela ekucwebezeleni okuphuzi kwenkathi ye-Yongzheng ku-Qing Dynasty futhi ugqozi olubomvu luvela kubomvu be-Langyao benkathi ye-Kangxi.

Ukuqashelwa

Mayelana ne-Umklomelo Webhulonzi we-A' Design Award

Shacheng Laojiao Ukupakisha iwinile uMklomelo Webhulonzi we-A' Design Award, ukwaziswa okuhloniphekile kakhulu okunikezwa imiklamo ephawulekayo eyehlukaniswa ukudala, ubuhlakani nobukhali bengqondo. Abawinile beBhulonzi yimisebenzi enobuchule obukhulu nedala ngokumangalisayo eqinisekisa isipiliyoni esibanzi, umcabango nobuhlakani babaklami babo. Shacheng Laojiao Ukupakisha ilindeleke ukuba ibe yinto exatshwa kakhulu, edunyiswayo nethandwayo, enobungcweti obuphawulekayo nezinto ezintsha. Lo mklamo owinile uMklomelo Webhulonzi we-A' Design Award uhlanganisa izindlela ezinhle kakhulu ebuciko, esayensi, ekuklameni nasebuchwepheshe futhi uhamba phambili ngenxa yokunaka kwawo imininingwane. Shacheng Laojiao Ukupakisha iyanelisa izidingo ngokumangalisayo, ithinta izifiso, iheha imizwa futhi ikhanga ukufuna ukwazi.

Ngemuva Kokuklama

Iphakheji Yabezindaba

Ama-credit, amalungu eqembu nemininingwane yobuchwepheshe ehlinzekwe ngumklami.

Izici Ezihlukile: With the same bottle shape the bottle body has two colors one red and one yellow The characteristics of Shacheng's natural and ecological wine making are painted on the bottle body The raw materials and process of wine making are outlined in white (the red bottle is made of gold thread) Some sculptural landscape patterns are added on the bottle cap The upper part of the bottle retains the previous medal
Izilinganiso Nokupakisha: 320mm x 285mm x 110mm
Amathegi: Packaging,Gift box，wine，Shacking,Old Cellar
Ubuchwepheshe Bokukhiqiza: The overall outer box is yellow and its opening method is very ingenious When the outer box is opened an illustration display board is introduced The content of the picture is consistent with that of the outer box which deepens the cultural nature of the design Take out the display board and two bottles of good wine appear in front
Inselele Yokudweba: The contents of the bottle body illustration combine the local culture, and we also skillfully handle the opening method of the outer box during the creation process
Ucwaningo: The Shacheng Old Cellar is arranged vertically in the middle the age information is printed like a seal under the four words Shacheng Old Cellar and the medal is arranged in the lower right corner The Jiming Mountain Dajingmen Gongting Lake the Great Wall Zhangbei Grassland Feihu Valley and the windmill with local characteristics are painted on the outer box and the local culture is depicted in this way The wine culture of the bottle is integrated with the local culture creating a thought provoking Shacheng Old Cellar
Ugqozi: The bottom color of the outer box is yellow and red The yellow inspiration comes from the yellow glaze of the Yongzheng period of the Qing Dynasty which adds a historical significance to the outer box design The red color comes from the Langyao red of the Kangxi period which adds a touch of ancient charm to the overall design
Ubude Bephrojekthi: The project started in Beijing in October 2022 and ended in Beijing in February 2023
Ukuhamba Kokusebenza: Some sculptural landscape patterns are added on the bottle cap The upper part of the bottle retains the previous medal The four words Shacheng's old cellar are arranged vertically in the middle of the bottle body The bottle body is visually raised to make the bottle body more comfortable Important information is generally arranged under the four words Shacheng Laojiao like a seal which makes the bottle design more integrated
Amalungu Eqembu: Original designer：Yao Wu
Illustration designer: yuchen Zhang
Illustration designer: boxing Xie
Graphic designer:huafeng Shi
Graphic designer:zhen Tan
Graphic designer:ziyang Zheng
3D designer:hao Liao