PickyPods Ukupakisha Izithasiselo ngu-Angela Spindler

Umdwebo PickyPods Ukupakisha Izithasiselo ngu-Angela Spindler ungumnqobi ohlonishwa kakhulu womklomelo odumile we-2022 Umklomelo Wesiliva we-A' Design Award Esigabeni Somncintiswano se-Ukudizayina Ukupakisha.

IsilivaUkupakisha· 2022

PickyPods Ukupakisha Izithasiselo

ngu Angela Spindler

Iklayenti: Depot Creative

Umnqobi we-Umklomelo Wesiliva we-A' Design Award Esigabeni se-Ukupakisha

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Umnqobi Womklomelo Oqinisekisiwe

Qinisekisa Isimo Somklomelo se-#132068

Vakashela Isayithi Buka ku-A' Design Award Isitatimende Sabezindaba Ibheji Yomklomelo

Imibala

Ukuklama

Mayelana ne-PickyPods Ukupakisha Izithasiselo

I-ejensi yanikezwa umsebenzi wokwenza ukumaketha nokupakishwa kwebanga lesengezo eliyingqayizivele. Ama-sachets e-collagen kanye nama-probiotic supplement akhiwe ukuze enze izinguquko ezinhle emizimbeni ngokuya ngeminyaka, ubulili nezinye izici ezibalulekile. Umbala ungumdlali oholayo wale phrojekthi. Bekudinga ukuzizwa inesibindi futhi inomdlandla ekuqondeni kwayo ukuya ejimini. Izimpawu zobulili zisetshenziswe ukumemeza kumafomula aqondene nobulili, omunye umehluko kulo mkhiqizo.

Ukuqashelwa

Mayelana ne-Umklomelo Wesiliva we-A' Design Award

PickyPods Ukupakisha Izithasiselo iwinile uMklomelo Wesiliva we-A' Design Award, ukwaziswa okuhloniphekile ngokungajwayelekile okunikezwa imiklamo esezingeni eliphezulu, ebukekayo nethinta kakhulu. Abawinile beSiliva yimisebenzi egqamile kakhulu nedala kakhulu ebonisa ubungcweti obuphawulekayo, italente nobuhlakani babaklami babo. PickyPods Ukupakisha Izithasiselo ilindeleke ukuba ibe ngumsebenzi omuhle wesibonelo, onobungcweti obuphawulekayo nezinto ezintsha ezijulile. Lo mklamo owinile uMklomelo Wesiliva we-A' Design Award uyinto entsha ebonakala kakhulu nethakazelisayo esiza futhi isunduza imingcele yobuciko, isayensi, ukuklama nobuchwepheshe. PickyPods Ukupakisha Izithasiselo iyinto enomhawu omkhulu kuyo evusa izifiso, ilethe imizwa emihle futhi ivuse ukumangala nokuxakeka.

Ngemuva Kokuklama

Iphakheji Yabezindaba

Ama-credit, amalungu eqembu nemininingwane yobuchwepheshe ehlinzekwe ngumklami.

Izici Ezihlukile: The supplement area is saturated with options, each one claiming to turn humans into ultra enhanced creatures with extraordinary existences. PickyPods is a bit different. The collagen and probiotic supplement sachets are formulated to make fine adjustments to our bodies according to age, gender and other important factors.

Color is the star player of this project—it needed to feel bold and energetic for its gym-going target.
Izilinganiso Nokupakisha: Pouch: 170mm x 120mm x 45mm
Sachet: 80mm x 130mm
Label: 210mm 42mm

Pouch/Sachets Print: 5 colour + Spot UV + Matt Varnish
Labels: 1 Colour + Matt Varnish
Amathegi: Packaging Design, Supplement Packaging Design, Pouch Design, Branding Design,
Ubuchwepheshe Bokukhiqiza: Stand up pouches, zip lock closures/Sachets/Labels
Pouch & Sachets Materials: MOPP / VMPET / LLDPP
Labels: Self adhesive semi gloss
Inselele Yokudweba: The challenge was to find a creative way to allow 12 flavour variants be visually communicated, while keeping the print run as generic as possible. The solution was to print only 2 generic pouches that could be varied with flavour stickers. This made for a viable economic solution for the start up business.
Ucwaningo: The supplement category is very saturated and competitive, so the design aims to disrupt with its bold icon design focus. The gender symbols are universally understood, providing instant recognition and differentiation.

The outer packs are generic and the flavour variants are manually stickered, to assist with this low volume startup business model.
Ugqozi: The logo is inspired by a fine tune wing nut as this brand is all about tailoring the needs of both women and men.
Key to the brand communication are the large sex symbols which shout out to the gender-specific formulas, and flavor labels appeal to personal preference.
Ubude Bephrojekthi: Project duration 4 months, Sydney 2020
Ukuhamba Kokusebenza: Resealable pouch
Amalungu Eqembu: Angela Spindler: Creative Director/Designer