Maskeeper Isikhala Sokugcina Izimfonyo ngu-Maurice Kwok and Steve Yeung

Umdwebo Maskeeper Isikhala Sokugcina Izimfonyo ngu-Maurice Kwok and Steve Yeung ungumnqobi ohlonishwa kakhulu womklomelo odumile we-2021 Umklomelo Wensimbi we-A' Design Award Esigabeni Somncintiswano se-Izisetshenziswa.

InsimbiIzisetshenziswa· 2021

Maskeeper Isikhala Sokugcina Izimfonyo

ngu Maurice Kwok and Steve Yeung

Iklayenti: Innosphere Ltd

Umnqobi we-Umklomelo Wensimbi we-A' Design Award Esigabeni se-Izisetshenziswa

13,938

Umnqobi Womklomelo Oqinisekisiwe

Qinisekisa Isimo Somklomelo se-#112413

Vakashela Isayithi Buka ku-A' Design Award Isitatimende Sabezindaba Ibheji Yomklomelo

Imibala

Ukuklama

Mayelana ne-Maskeeper Isikhala Sokugcina Izimfonyo

I-Maskeeper iyisikhala sesikhashana sokugcina izimfonyo zobuso, esisongwa saba yipakethi elingangekhadi lebhizinisi. I-Maskeeper yenziwe ngeshidi le-polypropylene elivumelekile ukudliwa, elisikwa ngendlela ye-die-cut futhi lisongwa ukuze kukhiqizwe ngokushesha nangezindleko eziphansi. Insimu ibekwa phezu kweshidi elivuliwe bese isongwa ngaphakathi, ukuze izingxenye zensimu zihlale zimbozwe futhi kunciphiswe ukungcoliswa okuvela komunye kwenye. Ngobukhulu obungama-91 ngo-61 ngo-8 amamilimitha futhi isinda amagremu ali-10, i-Maskeeper ingena kalula ephakethe. Lo mklamo unikeza inketho ehlanzekile nenempilo esikhundleni sokusonga izimfonyo esezikhishiwe ngephepha lensimbi noma amakhava ngesikhathi sokudla.

Ukuqashelwa

Mayelana ne-Umklomelo Wensimbi we-A' Design Award

Maskeeper Isikhala Sokugcina Izimfonyo iwinile uMklomelo Wensimbi we-A' Design Award, ukwaziswa okuhloniphekile okunikezwa imiklamo emihle ehlangabezana nezidingo zobungcweti nezemboni ezilindelekile ezimpahleni ezihlelwe kahle. Abawinile beNsimbi babonisa ikhono elikhulu, ubungcweti obuphezulu, ukuqonda kochwepheshe namandla okudala abadali babo. Maskeeper Isikhala Sokugcina Izimfonyo ilindeleke ukuba ibe yinto exatshwa kakhulu, edunyiswayo nethandwayo esebenzayo nenezinto ezintsha. Lo mklamo owinile uMklomelo Wensimbi we-A' Design Award uhlanganisa izindlela ezinhle kakhulu zemboni futhi unezimfanelo zobuchwepheshe ezifanelekile ezihlanganiswe nolwazi nethalente. Maskeeper Isikhala Sokugcina Izimfonyo iyahlonishwa ngenxa yokucophelela kwayo futhi ihlelelwe ukulethela izinguquko zomgangatho wempilo ezisiza ukwenza umhlaba ube yindawo engcono.

Ngemuva Kokuklama

Iphakheji Yabezindaba

Ama-credit, amalungu eqembu nemininingwane yobuchwepheshe ehlinzekwe ngumklami.

Izici Ezihlukile: ** First in the World to Satisfy the Unmet Need**
In this unexpected situation, there is NO product really caters to this need for temporary mask storage and solves the pain point. People just use envelopes or tissue paper to store “take-off” masks during mealtime which are NOT eco-friendly and with POOR user experience. To satisfy this, we designed the Maskeeper to tackle this scenario and created a new and easy table manner for everyone. This allows every user to “fold and store” the mask in a simple, neat, and hygienic way.
Izilinganiso Nokupakisha: Size: 91 x 61 x 8mm Weight: 10g
Material: PP Sheet (Food Grade)
Lab Approval with Certification:
EU EN71-3 Safety Directives
REACH & RoHS Compliance
Amathegi: pandemic, maskeeper, mask keeper, mask case, pandemic, corona virus
Ubuchwepheshe Bokukhiqiza: **Fast to Market, Over One Million Pieces Distributed.**
Because of the unexpected pandemic and of urgent need, we just use 20 days to develop, produce and launch Maskeeper to market. Made of Food Grade PP sheet with die-cut and folds, which ensures the fastest manufacturing rate, lowest production cost, so every citizen could afford and access Maskeeper ASAP.
Inselele Yokudweba: **Minimal Design but Highly Efficient**
In Feb-2020, production plants in Mainland were all closed and there was no way to carry out mass production. So we optimized the design of Maskeeper that can be efficiently produced locally by Laser Cuttimh machine in batches with available workshops in Hong Kong to support the urgent need of citizens. Until mass product facilities were available, these were produced in million and distributed widely.
Ucwaningo: **Mission on Creating Shared Value (CSV)**
The pandemic caused a serious impact to local retail business. No one visited local stores to spend. Thousands of small shops were at the critical stage of closing down.
By making good use of huge demand of Maskeeper, we allied with many small shops, from restaurants to cafés, and introduced the “Maskeeper Redemption Scheme”. This encouraged consumers to “Purchase First and then Redeem Maskeeper”. So people will spend for a certain amount in shops (say buying a cup or food) and redeem Maskeepers at a discounted offer. This incentive acted as business leverage and induced sales opportunities for small shops at that frozen economy.
Ugqozi: **The New Lifestyle Essential for the New Normal **
The unexpected pandemic makes mask-wearing a daily habit. At mealtime, people use tissue papers or envelopes to wrap "take-off" masks which is a POOR experience and NOT eco-friendly.
Creating a new hygiene manner, with Maskeeper, people can temporarily store the medical mask in a business card-sized package, which is hygienic, handy, and neat. This smartly solves all pain points and minimizes cross-contamination to/from the mask.
Ubude Bephrojekthi: The project was started on 31-Jan-2020 and the product was launched to market on 21-Feb-2020 in Hong Kong.
Ukuhamba Kokusebenza: **Smart and Intuitive**
Just place the medical mask onto Maskeeper, user could intuitively fold and keep the mask into a card-sized package, which is simple and handy. (Please see provided video link for demonstration).
Amalungu Eqembu: Maurice Kwok
Steve Yeung
Kurt Fan
Winky Mak
Elle Yeung
Jack Fok
Artisana
Amakhredithi Ezithombe: Steve Yeung
Maurice Kwok
Winky Mak
Kurt Fan
Elle Yeung