Problue Annual Posters Isibonelelo Esikhulu: Iphosta ngu-JBBC Branding Consultancy

Umdwebo Problue Annual Posters Isibonelelo Esikhulu: Iphosta ngu-JBBC Branding Consultancy ungumnqobi ohlonishwa kakhulu womklomelo odumile we-2020 Umklomelo Wesiliva we-A' Design Award Esigabeni Somncintiswano se-Ukuthwebula Izithombe.

IsilivaUkuthwebula Izithombe· 2020

Problue Annual Posters Isibonelelo Esikhulu: Iphosta

ngu JBBC Branding Consultancy

Iklayenti: JBBC Branding Consultancy

Umnqobi we-Umklomelo Wesiliva we-A' Design Award Esigabeni se-Ukuthwebula Izithombe

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Umnqobi Womklomelo Oqinisekisiwe

Qinisekisa Isimo Somklomelo se-#101059

Buka ku-A' Design Award Isitatimende Sabezindaba Ibheji Yomklomelo

Imibala

Ukuklama

Mayelana ne-Problue Annual Posters Isibonelelo Esikhulu: Iphosta

Iphosta Zonyaka ze-Problue ziwuchungechunge lwamaphosta aprintiwe adalelwe uphawu lokutshuza. Iphosta ngayinye ibonisa imodeli eyodwa igqoke izingubo zedolobha ezikahle kanye nesudi yokutshuza, ngakho ushintsho phakathi kwempilo yansuku zonke nokutshuza lwenziwa lubonakale. Umbala oluhlaza okwesibhakabhaka onsundu usetshenziswe endodeni ukuze ibe nesikhwepha, kanti obomvu usetshenziswe kowesifazane. Amaflini afihlekayo abhekisela ekunyakazeni kwempilo yasedolobheni. Ukungqubuzana kuhlelwe ngamabomu, njengokushesha nokuma buthule, ukugqoka kwansuku zonke kanye nesudi yokutshuza, ukubushelelezi nokubukhali. Iphosta ngayinye ilinganisa amamilimitha angu-420 nge-594.

Ukuqashelwa

Mayelana ne-Umklomelo Wesiliva we-A' Design Award

Problue Annual Posters Isibonelelo Esikhulu: Iphosta iwinile uMklomelo Wesiliva we-A' Design Award, ukwaziswa okuhloniphekile ngokungajwayelekile okunikezwa imiklamo esezingeni eliphezulu, ebukekayo nethinta kakhulu. Abawinile beSiliva yimisebenzi egqamile kakhulu nedala kakhulu ebonisa ubungcweti obuphawulekayo, italente nobuhlakani babaklami babo. Problue Annual Posters Isibonelelo Esikhulu: Iphosta ilindeleke ukuba ibe ngumsebenzi omuhle wesibonelo, onobungcweti obuphawulekayo nezinto ezintsha ezijulile. Lo mklamo owinile uMklomelo Wesiliva we-A' Design Award uyinto entsha ebonakala kakhulu nethakazelisayo esiza futhi isunduza imingcele yobuciko, isayensi, ukuklama nobuchwepheshe. Problue Annual Posters Isibonelelo Esikhulu: Iphosta iyinto enomhawu omkhulu kuyo evusa izifiso, ilethe imizwa emihle futhi ivuse ukumangala nokuxakeka.

Ngemuva Kokuklama

Iphakheji Yabezindaba

Ama-credit, amalungu eqembu nemininingwane yobuchwepheshe ehlinzekwe ngumklami.

Izici Ezihlukile: The design was to show people the combination of fashion and diving, and the concept of easy merge of diving life and daily life.
Izilinganiso Nokupakisha: W 420mm x H 594mm
Amathegi: Diving, City Life, Active, Fashion, Transition, Problue, Hero
Ubuchwepheshe Bokukhiqiza: Clothes in style and diving suit coexisted on the same model and look harmoniously together, but the contrast was where the creativity is. As the brand colors, gray blue was applied to gentlemen for elegance and the red was to the lady for charming. Both showed strongly the mix of sporty and stylish. The camouflage fins emphasize the fact we all live in the urban jungle full of movement. Different creativity happened in the same picture with contrast but vague lines between to make stronger visual experience, for example, fast and still, daily wear and diving suit, smooth and sharp, hero look and elegance. The last, scarf in the air with shape of dolphin (part of the brand identity) and the newspaper moved like jellyfish gave the hint in the ocean.
Inselele Yokudweba: The main challenge was to keep the perfect ratio of all contrast part, for example, fast and still, daily wear and diving suit, smooth and sharp, hero look and elegance.
Ucwaningo: JBBC made many interviews with coaches and divers. Design team realized the fact that more divers share the same attitude and care about fashion even under the sea, especially for younger and starter divers.
Ugqozi: The inspiration came from the quote of an enthusiastic diver. “I love diving so much. It's part of my life already. The city is the environment where I make a living and under the sea is the place where I feel I live, and there is just an instant between. I am who I am with the same attitude to live actively with style. Fashion means a lot to me even under the sea."
Ubude Bephrojekthi: The project started in June 2019 and finished in Nov 2019 in Taiwan.
Ukuhamba Kokusebenza: Design team was trying to make the mix of city and the ocean and kept the best balance between sporty and fashion, movement and hero look, city and ocean, clothes in style and diving suit.
Amapathenti: Copyrights belong to Jblossom Branding Consultancy Co., Ltd, 2019.
Amalungu Eqembu: Designer: Huiyu Zhuang
Director: Jiunguo Yu
Amakhredithi Ezithombe: Jblossom Branding Consultancy Co., Ltd