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Moataz Mohamed 的作品 Sheikh El Burger 徽标品牌

设计师 Moataz Mohamed 的作品 Sheikh El Burger 徽标品牌 荣获了极具声望的 2019 A' Design Award 铜奖,竞赛类别为广告、营销与传播设计。


铜广告· 2019

Sheikh El Burger 徽标品牌

设计师: Moataz Mohamed

客户: Moataz Mohamed

广告类别A' Design Award 铜奖获奖者

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关于 Sheikh El Burger 徽标品牌

在阿拉伯文化中,“谢赫(Sheikh)”一词描述了他们的感激,公正,谦卑和积极的领导才能获得的最高排名。这就是我们定位品牌的方式:我们的目标可能涉及的s语,并在他们的日常沟通中直言不讳。 quality语可转化为质量,传统和市场领导地位。

荣誉认可

关于A' Design Award 铜奖

Sheikh El Burger 徽标品牌是 A' Design Award 铜奖得主,这是授予以创造力、独创性和敏锐见长的杰出设计的极具声望的认可。铜奖得主是技艺娴熟、创意惊人的作品,印证了其设计师丰富的经验、想象力与机智。预计Sheikh El Burger 徽标品牌将成为一件备受推崇、令人钦佩且被珍爱的物品,兼具显著的专业性与创新性。这件赢得 A' Design Award 铜奖的设计融入艺术、科学、设计和技术领域的最佳实践,并因注重细节而出类拔萃。Sheikh El Burger 徽标品牌出色地满足需求,触动渴望,迷住情感,并吸引好奇心。

设计幕后

媒体资料包

由设计师提供的致谢、团队成员及技术详情。

独特属性
What makes this logo different is the simplicity of the design, theme and the mustache element added the bold reflection of the burger sandwich, also the bold Arabic typo added a beautiful mix to each other.
尺寸与包装
- Burger box recommended Weight of paper 350 gm. (Craft paper)
- Fries box recommended Weight of paper 350 gm. (Craft paper)
- Food wrapping paper recommended Weight of paper 60 gm.
- Delivery paper bag recommended Weight of paper 160 gm.(Craft paper)
标签
Branding, logo design, logo branding, burger
生产技术
I was responsible for the art Part and to recommend the production materials only, All production dimensions and print was recommended by the production house.
设计挑战
How to make a typo wording matches with the mustache theme to present a logo design reflects the culture side with modern and smart look and feel, and how this design will fit on all the product materials.
研究
In the Arabian culture, the word “Sheikh” is slang for the highest ranking one can attain for their gratitude, fairness, humbleness and positive leadership.
This is how we positioned our brand: slang that our target could relate to and literally say in their everyday communication. Slang that translates to quality, heritage and market leadership.
灵感
I got the inspiration from the Arabian culture and how it is very strong, so I took the mustache as a theme to the logo and linked it to the burger brand to reflect how the food will be well served and bold burger
项目周期
The project started in May 2018 in Egypt and finished in June 2018 in Egypt, and was exhibited in Doha , April 2018.
操作流程
The operation and the flow was smooth because when the art part was done, I recommend to the client all the easy methods that can help him from the materials and simulations to imagine how his packaging will look like after printing.

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