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Chandradhar S Rathore and Pritam Sarkar 的作品 Whirlpool NeoFresh No Frost Refrigerator 电冰箱

设计师 Chandradhar S Rathore and Pritam Sarkar 的作品 Whirlpool NeoFresh No Frost Refrigerator 电冰箱 荣获了极具声望的 2021 A' Design Award 银奖,竞赛类别为家用电器设计。


银家用电器· 2021

Whirlpool NeoFresh No Frost Refrigerator 电冰箱

设计师: Chandradhar S Rathore and Pritam Sarkar

客户: Whirlpool Of India Ltd.

家用电器类别A' Design Award 银奖获奖者

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验证 #69962 的获奖状态

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关于 Whirlpool NeoFresh No Frost Refrigerator 电冰箱

NeoFresh 是一款双门风冷无霜冰箱,专为每周集中采购、需要大容量且灵活储物空间的家庭而设计。冷冻室采用循环气流系统,可在开启冷冻室门时减少冷气流失。风道塔配有精心布局的出风口,将冷空气送至各个储物区,实现均匀制冷。密封保鲜抽屉有助于锁住食材的新鲜度,可调节搁架则让内部空间得以自由变换。滑动托盘让取用深处的物品更加轻松,除味装置则时刻保持箱内空气清新。

荣誉认可

关于A' Design Award 银奖

Whirlpool NeoFresh No Frost Refrigerator 电冰箱是 A' Design Award 银奖得主,这是授予顶级、华美而令人印象深刻的设计的极为崇高的认可。银奖得主是极其卓越、极具创造力的作品,展现出其设计师杰出的专业技能、才华与敏锐。预计Whirlpool NeoFresh No Frost Refrigerator 电冰箱将成为一件出色的典范之作,兼具非凡的专业性与深刻的创新性。这件赢得 A' Design Award 银奖的设计是一项备受瞩目、令人钦佩的发明,造福并拓展艺术、科学、设计和技术的边界。Whirlpool NeoFresh No Frost Refrigerator 电冰箱是一件令人羡慕的创作,它唤起渴望,带来积极的情感,并激发惊叹与赞叹。

设计幕后

媒体资料包

由设计师提供的致谢、团队成员及技术详情。

独特属性
Whirlpool NeoFresh refrigerator range is a perfect blend of contemporary design with highly relevant regional innovations keeping the consumer at the core.

The 6th Sense Deepfreeze Technology features full circular air flow in the Freezer compartment. This prevents cold air from escaping when the freezer door is opened.
Scientifically designed air tower and strategically placed vents that let out cool and fresh air into different sections of the refrigerator providing uniform cooling for long lasting freshness.
Now you don't have to navigate between different food items and re-arrange them to pick up something. With the easy glide movement of the "everyday fresh" tray, accessing things even at the back and the corner becomes quick and easy.
Integrated at the bottom of the freshflow air tower, the effective anti-odor action of Active deo keeps the refrigerator environment fresh and odour-free.
尺寸与包装
Width: 697mm
Height: 1856mm
Length: 747mm
Weight: 85Kg

Applicable Energy Standard Code Issuing Authority: Bureau of Energy Efficiency, Govt. of India, Ministry of Power
标签
Refrigerator, Frost Free, No Frost, Double Door, Whirlpool, Home Appliances, Electrical,
生产技术
Date of Entry in Indian Market: 01/10/2019
Max Retail Price: $360
Production Location: Pune, India
Sales Locations: All India, Australia, South-East Asia, Middle-East
Annual Production / Sales in units: 20000

Materials Used:
Wrapper (Cabinet)- Electrolytic Zinc-Coated Steel
Door - Pre-coated , vinyl-coated stainless steel (sheet metal operations : punching, press) ,
External plastic parts - door end caps, handle, pedestal - Acrylonitrile Butadiene Styrene ( Injection molded ),
Internal parts : Door + cabinet liner - white High Impact Polystyrene Sheet (thermoforming ) ,
Internal Door Bins & vegetable basket : Transparent General Purpose Polystyrene (injection molded),
Shelves : Acrylonitrile Butadiene Styrene frame (injection molding) + glass shelf
设计挑战
Most of the innovations in the product have been achieved overcoming technical constraints owing to the structural requirements. All these features have undergone numerous cooling simulations and evaluations to provide the best in class performance and freshness preservation. For the development of seal fresh crispers, we overcame the structural and design challenges of maximising space without compromising on usage and refrigeration needs.
研究
All the innovative features introduced in Whirlpool Neofresh have been developed based on the continuous research activities and the subsequent evaluations and inferences. The organisation has conducted Market visits and Consumer home visits across various social and economic segments throughout the country to get an in-depth understanding of the customer behaviour pattern and usage scenarios. We have also conducted Focus Group Discussions and Online Surveys to reach a wider audience to obtain feedback and insights.
灵感
Here, the target consumer exhibits sunday-to-sunday shopping of groceries and expects large storage capacity and flexibility. In addition to this, the freshness preservation of food over a long period is absolutely necessary.

Whirlpool NeoFresh is the one stop solution for this consumer segment and connects well with their behavior patterns. From an aesthetics point of view, this consumer segment appreciates clean, minimal and progressive aesthetics which is very evident in this product.
项目周期
Project Duration: 12 Months
Production Location: Pune, India
Date of Entry in Indian Market: 01/10/2019
操作流程
Whirlpool Neofresh refrigerators have the following 1st in industry features:

Seal Fresh Crispers : These crispers ensure prolonged freshness and vitamin retention, wherein Sealing gaskets have been used for precision Air Flow Control.

Adapter Shelves : The primary issue addressed here was the consumer pain point of adjusting space based on their day-to-day needs and currently no refrigerator in the market fulfils this. This solution offers high level of flexibility and is easy and intuitive to use.

Water Cassette Docket : This feature solves the Universal Consumer problem of water spillage during ice tray filling in an innovative way
团队成员
Chandradhar Singh Rathore
Pritam Sarkar
图片版权
Renders : Pritam Sarkar

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