Smart Design Expo - Joanna Dittmar 的作品 Elegance and Modernity 展位设计

设计师 Smart Design Expo - Joanna Dittmar 的作品 Elegance and Modernity 展位设计荣获了极具声望的 2023 A' Design Award 金奖，竞赛类别为展会建筑、室内与展陈设计。

金展会· 2023

Elegance and Modernity 展位设计

设计师： Smart Design Expo - Joanna Dittmar

客户: Drutex

展会类别A' Design Award 金奖获奖者

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已验证的获奖者

验证 #151240 的获奖状态

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关于 Elegance and Modernity 展位设计

《优雅与现代》是为纽伦堡一场贸易展会打造的展位。展位面积为21.5米×11米，墙体高5米。黑色饰面与混凝土质感相结合，辅以植物元素和精心设计的灯光，营造出宁静的氛围来呈现产品。立面采用层压板材质，悬挂式金色"云朵"装置由金属围栏构件构成，展示单元则采用金色漆面。所有部件均由木工在自有工厂内制作完成。一块6米×3.5米的屏幕播放影片，从远处便可吸引观众的目光。

荣誉认可

关于A' Design Award 金奖

Elegance and Modernity 展位设计是 A' Design Award 金奖得主，这是授予一流、绝妙而杰出设计的极为崇高的认可。金奖得主是极具创新、极富远见且璀璨夺目的创作，反映出其设计师的天才、智慧与才干。预计Elegance and Modernity 展位设计将成为一项备受赞誉、引领潮流、气势恢宏的发明，带来前所未有的价值。这件赢得 A' Design Award 金奖的设计是一个壮观而受人敬重的项目，极大地造福并拓展艺术、科学、设计和技术的边界。Elegance and Modernity 展位设计激起强烈的渴望，唤起激情，鼓励创造力，令我们着迷。

设计幕后

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由设计师提供的致谢、团队成员及技术详情。

独特属性: There's a certain mystery inherent in every implementation process, a moment when imagination meets with the possibilities of reality to create something intriguing and beautiful. The fusion of these elements creates a striking whole.
It's natural to wonder which particular element of a stand was the catalyst for the whole design concept. After all, every project has its own unique starting point - the spark that ignites the creative process and drives the work forward.
尺寸与包装: SIZE: 21,5 x 11m
5m high walls

Since we wanted to capture the attention of the visitors, we decided to use a huge screen (6x3,5m) to show the film, which was made by the client, at all times during the exhibition. This solution attracted the attention of the visitors from a distance. It is a perfect combination of multimedia technology with eye-catching design.
标签: elegant, modern, minimalist,
生产技术: The production of the elegant facade made of laminate, golden cloud installation made of metal fence, and golden lacquered expositors were produces in-house in a carpentry, through the skilled hands of carpenters.
Custom-made production has to present their company as a strong business partner as well as highlight the exclusiveness and the high quality of their products.

Incorporating black into the design makes the stand evoke the associations of luxury and superior quality so it is a perfect choice to bring out the best in products.

Choosing the right lighting made it possible to showcase the products in their intended environments.
设计挑战: Incorporating elegant and modern elements with delicate touches like hanging golden clouds can help convey a sophisticated and contemporary brand image. However, without proper research and a clear brief, it may be challenging to execute this vision effectively and achieve the desired results.
研究: Designing a booth for the Drutex brand is always about finding new details that will catch people's attention while also being consistent with the brand's aesthetics and branding. It involves constantly searching for new design solutions that will attract attention while maintaining a cohesive brand identity.
灵感: Inspired by the elegant, simple form of the customers products, wanting to emphasize their prestige and premium quality we have created a stand based on subtle, matching colors. The frugality and austerity of the decor allowed to focus on lighting and good product presentation.
Elegance and modernity. The rawness of black and concrete combined with the energy and freshness of plant elements. The perfection of this project is in detail.
项目周期: Frontale 2022, Nuremberg
操作流程: the stand has a warm, sophisticated and light look
专利: Smart Design Expo
团队成员: Joanna Dittmar
图片版权: Smart Design Expo